Quest Protein Bars Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Quest Protein Bars sales on Amazon US totaled 386,000 units in July 2026 (▼ 21.4% vs. the prior month), generating an estimated $9,272,900 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 36.3% of unit volume and 36.3% of revenue, while a typical listing is priced at $23.51. The keyword itself pulled 17,599 Amazon queries over the same period (▲ 6.8% MoM).
Zooming out to the 12-month window ending July 2026, the quest protein bars Top 50 moved 4,851,900 units and $116,035,634 in cumulative sales — an average of 404,325 units and $9,669,636 per month. Monthly throughput topped out at 491,000 units in June 2026 and dipped to 289,700 in May 2026, leaving the latest reading 9.6% lower than August 2025.
Quest Protein Bars Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
386K
▼ 21.4% MoM
Monthly Revenue 2026/07
$9.3M
▼ 20.4% MoM
Top 10 Market Share 2026/07
36.3%
Quest Protein Bars Market Share & Sales Concentration on Amazon US — July 2026
The most-sold quest protein bars listing on Amazon US in July 2026 is ASIN B07J2MM23Z (Brand: Quest), which sold 30,000 units at $26.49 apiece — equal to 7.8% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 140,000 units and $3,365,800 in July 2026 — 36.3% of unit volume and 36.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Quest Protein Bars' on Amazon
July 2026
Is 36.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07J2MM23Z
Quest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars
30K
▼ 40.0%vs. prior month
$794.7K
latest month
12-month trend
B00DLDH1N2
Quest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count
20K
▲ 0.0%vs. prior month
$526.2K
latest month
12-month trend
B0CXQ6QP2B
CLIF BAR Protein Energy Bars, Crunchy Peanut Butter, 15ct | 11g Protein, Made with Organic Oats, Non-GMO, Plant-Based, No High Fructose Corn Syrup
20K
▲ 0.0%vs. prior month
$345K
latest month
12-month trend
B07RRRV5CT
Quest Nutrition Nacho Cheese Tortilla Style Protein Chips, 12 Count | 18g Protein, 4g Net Carbs, Gluten Free, Baked Chips, Creamy Cheddar and Nacho Cheese Flavor, Individually Wrapped 1.1oz Bags
10K
▲ 0.0%vs. prior month
$274.7K
latest month
12-month trend
B07Y7H3FHB
IQBAR Clean Protein Bars, Low Sugar Keto, Chocolate Variety Pack 12-Count | High Fiber Plant Based Snacks, Clean Label Project Certified | Gluten Free, Dairy Free, Vegan, Soy Free
10K
▼ 50.0%vs. prior month
$248.6K
latest month
12-month trend
B09QHBBGJT
CLIF BUILDERS Protein Bars, Chocolatey Peanut Butter, Gluten Free, 12 ct | 20g Plant Based Protein, Non-GMO Project Verified, No Artificial Sweeteners, Low Glycemic, Certified Kosher
10K
▼ 50.0%vs. prior month
$190.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Quest Protein Bars Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Quest is the best-performing quest protein bars brand in July 2026, moving 90,000 units across 6 ASINs for 64.3% of Top 10 volume. CLIF Bar follows with 20,000 units (14.3%), ahead of IQBAR on 10,000 units (7.1%).
With 5 brands splitting the Top 10 and 85.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.24 to $25.18, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Quest
6 ASINs in Top 10
64.3%
Units
90K
Revenue
$2.4M
Avg. price
$25.18
B07J2MM23Z
$26.49·★4.3·11.5K revsQuest Nutrition Ultimate Variety Pack Protein Bars, High Protein, 12 Count | 20-21g Protein, 3-5g Net Carbs, Gluten Free, High Quality Protein, Individually Wrapped 2.12oz Bars
Units sold30KB00DLDH1N2
$25.57·★4.4·20.7K revsQuest Nutrition Chocolate Chip Cookie Dough Protein Bars, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count
Units sold20KB07RRRV5CT
$25.59·★4.5·24.7K revsQuest Nutrition Nacho Cheese Tortilla Style Protein Chips, 12 Count | 18g Protein, 4g Net Carbs, Gluten Free, Baked Chips, Creamy Cheddar and Nacho Cheese Flavor, Individually Wrapped 1.1oz Bags
Units sold10KB00I0DI0Z6
$25.57·★4.5·12.6K revsQuest Nutrition Cookies & Cream Protein Bars, 21g Protein, 12 Count | 13g Fiber, 4g Net Carbs, 1g Sugar, Gluten Free, High Quality Protein, Soft and Chewy, Individually Wrapped 2.12oz Bars
Units sold10KB00U3RGQK8
$26.36·★4.4·5.9K revsQuest Nutrition Chocolate Peanut Butter Bars, 20g Protein, 12 Count | 11g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy Protein Bar, Individually Wrapped 2.12oz Bars
Units sold10KB016MEN14O
$21.49·★4.5·4.4K revsQuest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count
Units sold10K
CLIF Bar
1 ASIN in Top 10
14.3%
Units
20K
Revenue
$345K
Avg. price
$14.24
B0CXQ6QP2B
$14.24·★4.7·2.8K revsCLIF BAR Protein Energy Bars, Crunchy Peanut Butter, 15ct | 11g Protein, Made with Organic Oats, Non-GMO, Plant-Based, No High Fructose Corn Syrup
Units sold20K
IQBAR
1 ASIN in Top 10
7.1%
Units
10K
Revenue
$248.6K
Avg. price
$24.99
B07Y7H3FHB
$24.99·★4.3·8.5K revsIQBAR Clean Protein Bars, Low Sugar Keto, Chocolate Variety Pack 12-Count | High Fiber Plant Based Snacks, Clean Label Project Certified | Gluten Free, Dairy Free, Vegan, Soy Free
Units sold10K
Trending Quest Protein Bars Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B00U3RGQK8 booked 10K units at $26.36, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00U3RGQK8
Quest Nutrition Chocolate Peanut Butter Bars, 20g Protein, 12 Count | 11g Fiber, 4g Net Carbs, Gluten Free, High Quality Protein, Soft and Chewy Protein Bar, Individually Wrapped 2.12oz Bars
Price
$26.36
Rating
4.4
Reviews
5.9K
Latest month sales
B016MEN14O
Quest Nutrition Chocolate Lovers Variety Pack, High Protein, Low Carb, Gluten Free, Keto Friendly, 12 Count
Price
$21.49
Rating
4.5
Reviews
4.4K
Latest month sales
B06Y1MMDMC
ALOHA Organic Plant Based Protein Bars, Chocolate Mint, 1.98 Oz (Pack of 12)
Unlock to view ASIN details and product titles
Price
$28.79
Rating
4.4
Reviews
2.7K
Latest month sales
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