French Fries Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
French Fries sales on Amazon US totaled 460,000 units in July 2026 (▲ 3.4% vs. the prior month), generating an estimated $2,296,500 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 43.5% of unit volume and 41.1% of revenue, while a typical listing is priced at $5.25. The keyword itself pulled 124,487 Amazon queries over the same period (▲ 5.7% MoM).
Zooming out to the 12-month window ending July 2026, the french fries Top 50 moved 5,131,000 units and $22,244,940 in cumulative sales — an average of 427,583 units and $1,853,745 per month. Monthly throughput topped out at 472,000 units in January 2026 and dipped to 284,000 in May 2026, leaving the latest reading 15.0% higher than August 2025.
French Fries Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
460K
▲ 3.4% MoM
Monthly Revenue 2026/07
$2.3M
▲ 6.1% MoM
Top 10 Market Share 2026/07
43.5%
French Fries Market Share & Sales Concentration on Amazon US — July 2026
The most-sold french fries listing on Amazon US in July 2026 is ASIN B07XW1TNXZ (Brand: Amazon Grocery), which sold 90,000 units at $3.76 apiece — equal to 19.6% of every unit tracked in this report and 4.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 200,000 units and $944,100 in July 2026 — 43.5% of unit volume and 41.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'French Fries' on Amazon
July 2026
Is 43.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07XW1TNXZ
Amazon Grocery Russet Potatoes, 5 Lb
90K
▲ 0.0%vs. prior month
$319.5K
latest month
12-month trend
B074H61M18
365 by Whole Foods Market, Organic Shoestring French Fries No Salt Added, 16 Ounce, (Frozen)
20K
▲ 0.0%vs. prior month
$81.6K
latest month
12-month trend
B0D9HVJX1F
Jesse & Ben's Grass-Fed Beef Tallow & Sea Salt House-Cut Fries, 14 oz | Gluten-Free, Non-GMO Frozen Potatoes, Simple Snack with No Seed Oils for a Crispy Treat with 3 Ingredients
20K
▲ 0.0%vs. prior month
$198.2K
latest month
12-month trend
B08CPQVQ48
Amazon Grocery, Tater Bites, 32 Oz, Frozen
10K
▼ 50.0%vs. prior month
$29.7K
latest month
12-month trend
B000YFZYYS
Ore-Ida Extra Crispy French Fried Frozen Potatoes, 26 oz Bag | for Easy Snacks and Dinner Sides Gluten-Free, Smaller Size COMPARED TO 26 OZ EXTRA CRISPY FAST FOOD FRENCH FRIES
10K
vs. prior month
$46.6K
latest month
12-month trend
B008K81P08
Utz Potato Stix, Original, Shoestring Potato Sticks Made from Fresh Potatoes, Regular, 15 Oz
10K
▲ 0.0%vs. prior month
$50.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best French Fries Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Grocery is the best-performing french fries brand in July 2026, moving 100,000 units across 2 ASINs for 50.0% of Top 10 volume. 365 by Whole Foods Market follows with 30,000 units (15.0%), ahead of Jesse & Ben's on 20,000 units (10.0%).
With 8 brands splitting the Top 10 and 75.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.37 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Grocery
2 ASINs in Top 10
50.0%
Units
100K
Revenue
$349.2K
Avg. price
$3.37
B07XW1TNXZ
$3.76·★4.6·42.4K revsAmazon Grocery Russet Potatoes, 5 Lb
Units sold90KB08CPQVQ48
$2.97·★4.7·4.6K revsAmazon Grocery, Tater Bites, 32 Oz, Frozen
Units sold10K
365 by Whole Foods Market
2 ASINs in Top 10
15.0%
Units
30K
Revenue
$133.5K
Avg. price
$4.32
B074H61M18
$3.44·★4.6·6.3K revs365 by Whole Foods Market, Organic Shoestring French Fries No Salt Added, 16 Ounce, (Frozen)
Units sold20KB074H5LSYH
$5.19·★4.7·8.3K revs365 by Whole Foods Market, Tater Puffs, 32 oz, Frozen
Units sold10K
Jesse & Ben's
1 ASIN in Top 10
10.0%
Units
20K
Revenue
$198.2K
Avg. price
$9.99
B0D9HVJX1F
$9.99·★4.5·455 revsJesse & Ben's Grass-Fed Beef Tallow & Sea Salt House-Cut Fries, 14 oz | Gluten-Free, Non-GMO Frozen Potatoes, Simple Snack with No Seed Oils for a Crispy Treat with 3 Ingredients
Units sold20K
Trending French Fries Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B000YFZYYS booked 10K units at $5.39. On the growth side, B07X1KPLNQ leads positive momentum with ▲ 66.7% MoM growth on 10K units, with B09QKX5X2H close behind at ▲ 66.7% MoM on 5K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B000YFZYYS
Ore-Ida Extra Crispy French Fried Frozen Potatoes, 26 oz Bag | for Easy Snacks and Dinner Sides Gluten-Free, Smaller Size COMPARED TO 26 OZ EXTRA CRISPY FAST FOOD FRENCH FRIES
Price
$5.39
Rating
4.8
Reviews
9.9K
Latest month sales
B07X1KPLNQ
Amazon Fresh, Wavy Potato Chips, 11 Oz (Previously Happy Belly, Packaging May Vary)
Price
$3.43
Rating
4.4
Reviews
6.1K
Latest month sales
B09QKX5X2H
Jacksons Honest Chips Sea Salt Avocado Oil Sweet Potato Chips, 5 OZ
Unlock to view ASIN details and product titles
Price
$4.99
Rating
4.5
Reviews
765
Latest month sales
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