Prime Bites Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Prime Bites sales on Amazon US totaled 343,800 units in July 2026 (▼ 2.6% vs. the prior month), generating an estimated $4,720,377 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.4% of unit volume and 36.1% of revenue, while a typical listing is priced at $16.53. The keyword itself pulled 19,439 Amazon queries over the same period (▲ 2.3% MoM).
Zooming out to the 12-month window ending July 2026, the prime bites Top 50 moved 3,526,400 units and $52,152,765 in cumulative sales — an average of 293,867 units and $4,346,064 per month. Monthly throughput topped out at 353,000 units in June 2026 and dipped to 201,500 in May 2026, leaving the latest reading 12.9% higher than August 2025.
Prime Bites Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
343.8K
▼ 2.6% MoM
Monthly Revenue 2026/07
$4.7M
▼ 7.5% MoM
Top 10 Market Share 2026/07
49.4%
Prime Bites Market Share & Sales Concentration on Amazon US — July 2026
The most-sold prime bites listing on Amazon US in July 2026 is ASIN B01BXU1RV6 (Brand: NABISCO), which sold 30,000 units at $8.87 apiece — equal to 8.7% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 170,000 units and $1,702,300 in July 2026 — 49.4% of unit volume and 36.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Prime Bites' on Amazon
July 2026
Is 49.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01BXU1RV6
Nabisco, Classic Mix Variety Pack, Oreo Mini, Chips Ahoy! Mini, Nutter Butter Bites, Ritz Bits Cheese, 20 Snack Packs
30K
▼ 25.0%vs. prior month
$293.4K
latest month
12-month trend
B0D9WNP75C
Famous Amos Classic Chocolate Chip Cookies, Bite-Size Crunchy Cookies, Sweet Treats for Sharing, 30 Pack Box, 1 oz Bag
20K
▲ 0.0%vs. prior month
$225K
latest month
12-month trend
B082VZN75G
Amazon Grocery, Two Bite Brownies, 11.4 Oz, Frozen
20K
▼ 33.3%vs. prior month
$85K
latest month
12-month trend
B08TNSYH6M
Just Bare® Chicken Lightly Breaded Breast Bites| Fully Cooked | 16 G Protein Frozen | 1.50 LB, 24 Ounce
20K
▲ 0.0%vs. prior month
$215.6K
latest month
12-month trend
B0DL2B49T9
Reese's Filled Pretzels Peanut Butter Nuggets Jar, 18 oz | Peanut Butter Filled Pretzel Nuggets, Crunchy Shell, Sweet and Salty Snack, Resealable Jar for Sharing, 18 oz
20K
▲ 900.0%vs. prior month
$129.2K
latest month
12-month trend
B0G7MS4Y8W
Little Bites Chocolatey Chip Muffins, 5 individual packs, (1.5 oz each), Made with Real Chocolate Chip Mini Muffins, 7.5 oz Multipack
20K
▲ 100.0%vs. prior month
$78K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Prime Bites Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
NABISCO is the best-performing prime bites brand in July 2026, moving 30,000 units across 1 ASIN for 17.6% of Top 10 volume. Famous Amos follows with 20,000 units (11.8%), ahead of Amazon Grocery on 20,000 units (11.8%).
Volume is spread across 10 brands, with the top three holding 41.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $4.05 to $11.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
NABISCO
1 ASIN in Top 10
17.6%
Units
30K
Revenue
$293.4K
Avg. price
$8.87
B01BXU1RV6
$8.87·★4.8·29.2K revsNabisco, Classic Mix Variety Pack, Oreo Mini, Chips Ahoy! Mini, Nutter Butter Bites, Ritz Bits Cheese, 20 Snack Packs
Units sold30K
Famous Amos
1 ASIN in Top 10
11.8%
Units
20K
Revenue
$225K
Avg. price
$11.98
B0D9WNP75C
$11.98·★4.6·4.5K revsFamous Amos Classic Chocolate Chip Cookies, Bite-Size Crunchy Cookies, Sweet Treats for Sharing, 30 Pack Box, 1 oz Bag
Units sold20K
Amazon Grocery
1 ASIN in Top 10
11.8%
Units
20K
Revenue
$85K
Avg. price
$4.05
B082VZN75G
$4.05·★4.7·2.3K revsAmazon Grocery, Two Bite Brownies, 11.4 Oz, Frozen
Units sold20K
Trending Prime Bites Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DL2B49T9 booked 20K units at $6.46, with ▲ 900.0% MoM change. On the growth side, B0CZ5BC75C leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B0G7MS4Y8W close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DL2B49T9
Reese's Filled Pretzels Peanut Butter Nuggets Jar, 18 oz | Peanut Butter Filled Pretzel Nuggets, Crunchy Shell, Sweet and Salty Snack, Resealable Jar for Sharing, 18 oz
Price
$6.46
Rating
4.5
Reviews
8K
Latest month sales
B0CZ5BC75C
Full Moon® Essential Beef Savory Bites Dog Treats 8 oz | Human Grade, No corn, No wheat, No soy, Glycerin Free, Made in the USA
Price
$9.99
Rating
4.7
Reviews
532
Latest month sales
B0G7MS4Y8W
Little Bites Chocolatey Chip Muffins, 5 individual packs, (1.5 oz each), Made with Real Chocolate Chip Mini Muffins, 7.5 oz Multipack
Unlock to view ASIN details and product titles
Price
$3.98
Rating
4.6
Reviews
675
Latest month sales
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