Poprocks Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Poprocks sales on Amazon US totaled 190,300 units in July 2026 (▼ 13.3% vs. the prior month), generating an estimated $2,454,610 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 71.5% of unit volume and 66.1% of revenue, while a typical listing is priced at $14.40. The keyword itself pulled 4,552 Amazon queries over the same period (▼ 37.9% MoM).
Zooming out to the 12-month window ending July 2026, the poprocks Top 50 moved 2,279,400 units and $32,836,507 in cumulative sales — an average of 189,950 units and $2,736,376 per month. Monthly throughput topped out at 278,200 units in October 2025 and dipped to 129,200 in May 2026, leaving the latest reading 16.5% higher than August 2025.
Poprocks Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
190.3K
▼ 13.3% MoM
Monthly Revenue 2026/07
$2.5M
▼ 15.7% MoM
Top 10 Market Share 2026/07
71.5%
Poprocks Market Share & Sales Concentration on Amazon US — July 2026
The most-sold poprocks listing on Amazon US in July 2026 is ASIN B09VRMKTH4 (Brand: Life Savers), which sold 50,000 units at $13.97 apiece — equal to 26.3% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 136,000 units and $1,622,440 in July 2026 — 71.5% of unit volume and 66.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Poprocks' on Amazon
July 2026
Is 71.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09VRMKTH4
Life Savers Wint O Green Breath Mints Hard Candy Bulk Bag, 44.93 oz | Wintergreen hard candy for fresh breath, easy to share at the desk, on commutes or in a candy bowl, party, road trip
50K
▲ 0.0%vs. prior month
$450.5K
latest month
12-month trend
B0017L4PH0
Airheads Full-Size Candy Bars, Assorted Taffy Variety Pack, 60 Count Box | Individually Wrapped Bulk Candy, Assorted Fruit Flavors, Artificially Flavored
20K
▼ 33.3%vs. prior month
$196.8K
latest month
12-month trend
B01N2UTKE9
Dum Dums Original Mix 400 ct. Bag - All-Time Classic Flavors, Assorted Suckers in Bulk Candy Bag, Individually Wrapped Lollipops - Bulk Halloween Lollipops for Handing Out
10K
▲ 0.0%vs. prior month
$290K
latest month
12-month trend
B07CY78RVR
Ring Pop Lollipops - Bulk Candy Individually Wrapped Suckers Variety | Party Pack- 50 Count w/ Assorted Flavors - Hard Candy for Party Favors, Kids & Goodie Bags
10K
▲ 0.0%vs. prior month
$213.7K
latest month
12-month trend
B01KOKCYXQ
Lemonhead Hard Lemon Candy, Tangy & Sweet, 0.8 oz Boxes, 24 Ct | Tangy sweet lemon hard candy, classic, mini boxes, lunchbox, party favors, sharing, on-the-go snack
10K
▲ 100.0%vs. prior month
$48K
latest month
12-month trend
B0F865ZV1M
SOUR PATCH KIDS Chews Soft & Chewy Candy, Share Size, 8.12 oz
9K
▲ 0.0%vs. prior month
$37.4K
latest month
12-month trend
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Best Poprocks Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Life Savers is the best-performing poprocks brand in July 2026, moving 50,000 units across 1 ASIN for 36.8% of Top 10 volume. Airheads follows with 20,000 units (14.7%), ahead of Dum Dums on 10,000 units (7.4%).
Volume is spread across 10 brands, with the top three holding 58.8% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.36 to $29.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Life Savers
1 ASIN in Top 10
36.8%
Units
50K
Revenue
$450.5K
Avg. price
$13.97
B09VRMKTH4
$13.97·★4.8·11.3K revsLife Savers Wint O Green Breath Mints Hard Candy Bulk Bag, 44.93 oz | Wintergreen hard candy for fresh breath, easy to share at the desk, on commutes or in a candy bowl, party, road trip
Units sold50K
Airheads
1 ASIN in Top 10
14.7%
Units
20K
Revenue
$196.8K
Avg. price
$8.36
B0017L4PH0
$8.36·★4.8·81.3K revsAirheads Full-Size Candy Bars, Assorted Taffy Variety Pack, 60 Count Box | Individually Wrapped Bulk Candy, Assorted Fruit Flavors, Artificially Flavored
Units sold20K
Dum Dums
1 ASIN in Top 10
7.4%
Units
10K
Revenue
$290K
Avg. price
$29.49
B01N2UTKE9
$29.49·★4.7·9K revsDum Dums Original Mix 400 ct. Bag - All-Time Classic Flavors, Assorted Suckers in Bulk Candy Bag, Individually Wrapped Lollipops - Bulk Halloween Lollipops for Handing Out
Units sold10K
Trending Poprocks Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B01KOKCYXQ booked 10K units at $8.40, with ▲ 100.0% MoM change. On the growth side, B0CB3G474D leads positive momentum with ▲ 500.0% MoM growth on 600 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01KOKCYXQ
Lemonhead Hard Lemon Candy, Tangy & Sweet, 0.8 oz Boxes, 24 Ct | Tangy sweet lemon hard candy, classic, mini boxes, lunchbox, party favors, sharing, on-the-go snack
Price
$8.40
Rating
4.7
Reviews
6.9K
Latest month sales
B0FF5JVHKP
Sour Jacks Sour Gummy Wedges Variety Pack, Gluten Free, 0.5 oz, 75 Ct | Watermelon, Blue Raspberry & Assorted Fruits, signature tangy sour sugar coating, fun treat for kids, teens & adults
Price
$11.99
Rating
4.4
Reviews
701
Latest month sales
B0CB3G474D
18 Pcs Individually Wrapped Rainbow Star Lollipops Swirl for Kids Goody Bag | Bulk Lolipop Candy Suckers Treats - Swirly Candies for Birthdays Party Favors and Goodie Bags
Unlock to view ASIN details and product titles
Price
$9.95
Rating
4.4
Reviews
148
Latest month sales
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