Pool Party Decorations Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pool Party Decorations sales on Amazon US totaled 240,200 units in July 2026 (▼ 19.8% vs. the prior month), generating an estimated $3,268,201 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.0% of unit volume and 32.2% of revenue, while a typical listing is priced at $15.41. The keyword itself pulled 39,108 Amazon queries over the same period (▼ 27.7% MoM).
Zooming out to the 12-month window ending July 2026, the pool party decorations Top 50 moved 1,610,200 units and $19,827,572 in cumulative sales — an average of 134,183 units and $1,652,298 per month. Monthly throughput topped out at 299,400 units in June 2026 and dipped to 68,700 in January 2026, leaving the latest reading 46.6% higher than August 2025.
Pool Party Decorations Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
240.2K
▼ 19.8% MoM
Monthly Revenue 2026/07
$3.3M
▼ 21.6% MoM
Top 10 Market Share 2026/07
45.0%
Pool Party Decorations Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pool party decorations listing on Amazon US in July 2026 is ASIN B00N1QPNMA (Brand: PartySticks), which sold 20,000 units at $8.99 apiece — equal to 8.3% of every unit tracked in this report.
The Top 10 ASINs account for 108,000 units and $1,053,280 in July 2026 — 45.0% of unit volume and 32.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pool Party Decorations' on Amazon
July 2026
Is 45.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00N1QPNMA
PartySticks Glow Sticks Party Supplies 100pk - 8 Inch Glow in the Dark Light Up Sticks Party Favors, Glow Party Decorations, Neon Party Glow Necklaces and Glow Bracelets with Connectors
20K
▼ 33.3%vs. prior month
$165.6K
latest month
12-month trend
B0CR6SG9NZ
Arrowom Hawaiian Leis, 24PCS Hawaiian Party Decorations Silk Flower Necklace | Colorful Luau Party Decorations, Tropical Designs Leis, Hula Dance Costume Accessories, Great for Summer Beach & Pool Party
20K
▲ 0.0%vs. prior month
$192K
latest month
12-month trend
B0BRC8HPHB
DISHIO Diving Gem Pool Toy 10PCS Big Colorful Diamond Diving Toy for Kids | Toddlers Pirate Chest Treasure Box Pool Toys Underwater Sinking Dive Gemstone for Swimming Bath Birthday Party Decoration
10K
▲ 0.0%vs. prior month
$91.5K
latest month
12-month trend
B0B44PDCLC
Bunch O Balloons Tropical Party (6 Pack) by ZURU, 200+ Rapid-Filling Self-Sealing Tropical Colored Water Balloons for Outdoor Family, Friends, Children Summer Fun (6 Pack)
10K
▼ 66.7%vs. prior month
$155.4K
latest month
12-month trend
B07NWR7HKD
JOYIN 12-Pack 12“ Beach Balls - Bulk Classic Beachball Inflatable Swimming Pool Toys for Games Adults Kids Birthday Party Supplies Combo Set, Rainbow Color Blow Up Luau Decorations Favors Gifts (12")
9K
▼ 10.0%vs. prior month
$85.9K
latest month
12-month trend
B0CKX7H63H
Tinsel Foil Fringe Curtains Wavy Backdrop for Parties Sparkle Metallic Wavy Foil Fringe Backdrop Curtain for Party Decorations Photo Booth Props for Birthday Graduation Wedding
9K
▲ 0.0%vs. prior month
$53.9K
latest month
12-month trend
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Best Pool Party Decorations Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
JOYIN is the best-performing pool party decorations brand in July 2026, moving 24,000 units across 3 ASINs for 22.2% of Top 10 volume. PartySticks follows with 20,000 units (18.5%), ahead of Arrowom on 20,000 units (18.5%).
Volume is spread across 8 brands, with the top three holding 59.3% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $8.99 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
JOYIN
3 ASINs in Top 10
22.2%
Units
24K
Revenue
$221.7K
Avg. price
$9.79
B07NWR7HKD
$8.99·★4.5·3.8K revsJOYIN 12-Pack 12“ Beach Balls - Bulk Classic Beachball Inflatable Swimming Pool Toys for Games Adults Kids Birthday Party Supplies Combo Set, Rainbow Color Blow Up Luau Decorations Favors Gifts (12")
Units sold9KB0BKTS39DL
$6.39·★4.6·12.9K revsJOYIN 100 Pcs 8" Glow sticks Bulk Party Favors Pack, Neon Glow in the Dark Party Supplies, Light Up Necklaces and Bracelets with Connectors, Easter, Football, Birthday Decorations
Units sold8KB01F6LRW30
$13.99·★4.6·12.5K revsJOYIN Joyin Toy 36 Counts Hawaiian Leis Bulk, Tropical Flower Lei Hawaiian Lei Beach Hawaii Luau Party Favor Decoration Packs Party Supplies(3 Dozen)
Units sold7K
PartySticks
1 ASIN in Top 10
18.5%
Units
20K
Revenue
$165.6K
Avg. price
$8.99
B00N1QPNMA
$8.99·★4.6·28.8K revsPartySticks Glow Sticks Party Supplies 100pk - 8 Inch Glow in the Dark Light Up Sticks Party Favors, Glow Party Decorations, Neon Party Glow Necklaces and Glow Bracelets with Connectors
Units sold20K
Arrowom
1 ASIN in Top 10
18.5%
Units
20K
Revenue
$192K
Avg. price
$9.99
B0CR6SG9NZ
$9.99·★4.5·3.4K revsArrowom Hawaiian Leis, 24PCS Hawaiian Party Decorations Silk Flower Necklace | Colorful Luau Party Decorations, Tropical Designs Leis, Hula Dance Costume Accessories, Great for Summer Beach & Pool Party
Units sold20K
Trending Pool Party Decorations Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0BYD5TDVP booked 8K units at $12.67, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BYD5TDVP
Iridescent Party Streamers Backdrop - GREATRIL Neon Transparent Holographic Tinsel Foil Fringe Curtain for Mermaid/Frozen/Sea/Euphoria/ERAS Party Theme Decorations 3.2ft x 6.5ft 2 PCS | GREATRIL Neon Transparent Holographic Tinsel Foil Fringe Curtain for Mermaid/Frozen/Sea/Eras Birthday Party Theme Decorations
Price
$12.67
Rating
4.6
Reviews
9.5K
Latest month sales
B0BKTS39DL
JOYIN 100 Pcs 8" Glow sticks Bulk Party Favors Pack, Neon Glow in the Dark Party Supplies, Light Up Necklaces and Bracelets with Connectors, Easter, Football, Birthday Decorations
Price
$6.39
Rating
4.6
Reviews
12.9K
Latest month sales
B06WVB8P3B
Luditek Sound Activated Party Lights with Remote DJ Lighting, Disco Ball Strobe Stage Light for Home Room Dance Parties Birthday Karaoke Stocking Stuffers New Years Eve Halloween Christmas Decorations
Unlock to view ASIN details and product titles
Price
$9.99
Rating
4.6
Reviews
45.2K
Latest month sales
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