Pickle Ball Paddle Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Pickle Ball Paddle sales on Amazon US totaled 53,100 units in July 2026 (▼ 32.5% vs. the prior month), generating an estimated $2,413,569 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 58.4% of unit volume and 49.7% of revenue, while a typical listing is priced at $54.91. The keyword itself pulled 7,755 Amazon queries over the same period (▼ 50.6% MoM).
Zooming out to the 12-month window ending July 2026, the pickle ball paddle Top 50 moved 555,900 units and $24,222,530 in cumulative sales — an average of 46,325 units and $2,018,544 per month. Monthly throughput topped out at 78,550 units in June 2026 and dipped to 21,400 in January 2026, leaving the latest reading 13.4% lower than August 2025.
Pickle Ball Paddle Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
53.1K
▼ 32.5% MoM
Monthly Revenue 2026/07
$2.4M
▼ 34.9% MoM
Top 10 Market Share 2026/07
58.4%
Pickle Ball Paddle Market Share & Sales Concentration on Amazon US — July 2026
The most-sold pickle ball paddle listing on Amazon US in July 2026 is ASIN B0BYV7P9X7 (Brand: MTEN), which sold 8,000 units at $33.99 apiece — equal to 15.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 31,000 units and $1,200,710 in July 2026 — 58.4% of unit volume and 49.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Pickle Ball Paddle' on Amazon
July 2026
Is 58.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BYV7P9X7
MTEN Pickleball Paddles Set of 2/4/1, USAPA Approved Fiberglass Rackets | Lightweight Set for Men, Women, Beginners & Intermediate
8K
▼ 11.1%vs. prior month
$279.7K
latest month
12-month trend
B074P8MZW9
Franklin Sports X-40 Outdoor Pickleballs - USAP Approved
4K
▼ 60.0%vs. prior month
$98.3K
latest month
12-month trend
B09C88QVHL
JoncAye Pickleball Paddles Set of 4 or 2 Fiberglass Rackets USAPA Approved | Lightweight Pickle Ball Equipment, 4 Outdoor Indoor Balls, Racquet Bag, Overgrip, for Beginner, Adults, Teens, Men, Women
4K
▼ 50.0%vs. prior month
$227.7K
latest month
12-month trend
B0BRMXW2WW
DULCE DOM Pickleball Paddles Set of 2/4 - USAPA Approved | Fiberglass/Graphite Surface Pickle Ball Rackets with Carrying Bag, Ideal Training Equipment for Beginner Intermediate
4K
▼ 20.0%vs. prior month
$152.5K
latest month
12-month trend
B0CK59WM7V
Selkirk Sport Pro S1 Outdoor Pickleballs | USAPA Approved | 4/12/100pk | A crack-resistant pickle ball set with a 38-hole design and advanced aerodynamics, for tournament play
3K
▲ 50.0%vs. prior month
$65.9K
latest month
12-month trend
B0BRD7RZYH
Pickleball Paddles Set of 4, Wood Pickleball Set with Comfort Grip | 4 Cooling Towels, 4 Pickleball Balls & Carry Bag. Cushion Grip Wood Paddle Set for Men, Women, Beginners
3K
▼ 40.0%vs. prior month
$83.9K
latest month
12-month trend
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Best Pickle Ball Paddle Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
MTEN is the best-performing pickle ball paddle brand in July 2026, moving 8,000 units across 1 ASIN for 25.8% of Top 10 volume. Franklin Sports follows with 4,000 units (12.9%), ahead of JoncAye on 4,000 units (12.9%).
Volume is spread across 9 brands, with the top three holding 51.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $29.04 to $50.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
MTEN
1 ASIN in Top 10
25.8%
Units
8K
Revenue
$279.7K
Avg. price
$33.99
B0BYV7P9X7
$33.99·★4.7·9.4K revsMTEN Pickleball Paddles Set of 2/4/1, USAPA Approved Fiberglass Rackets | Lightweight Set for Men, Women, Beginners & Intermediate
Units sold8K
Franklin Sports
1 ASIN in Top 10
12.9%
Units
4K
Revenue
$98.3K
Avg. price
$29.04
B074P8MZW9
$29.04·★4.6·25.9K revsFranklin Sports X-40 Outdoor Pickleballs - USAP Approved
Units sold4K
JoncAye
1 ASIN in Top 10
12.9%
Units
4K
Revenue
$227.7K
Avg. price
$50.95
B09C88QVHL
$50.95·★4.7·6.5K revsJoncAye Pickleball Paddles Set of 4 or 2 Fiberglass Rackets USAPA Approved | Lightweight Pickle Ball Equipment, 4 Outdoor Indoor Balls, Racquet Bag, Overgrip, for Beginner, Adults, Teens, Men, Women
Units sold4K
Trending Pickle Ball Paddle Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0BYMGYVTR booked 1K units at $99.99, with ▲ 0.0% MoM change. On the growth side, B0GTQXK32B leads positive momentum with ▲ 200.0% MoM growth on 300 units, with B0CK59WM7V close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0BYMGYVTR
Vatic Pro Prism Carbon Fiber 16mm - Foam Injected Walls - Includes Paddle Cover
Price
$99.99
Rating
4.6
Reviews
1.6K
Latest month sales
B0GTQXK32B
Pickleball Paddles, USAPA Approved Fiberglass Surface Pickleball Set with Pickleball Rackets,16mm Thick Paddle with Pickleball Bag Large Sweet Spot
Price
$30.97
Rating
4.9
Reviews
93
Latest month sales
B0CK59WM7V
Selkirk Sport Pro S1 Outdoor Pickleballs | USAPA Approved | 4/12/100pk | A crack-resistant pickle ball set with a 38-hole design and advanced aerodynamics, for tournament play
Unlock to view ASIN details and product titles
Price
$21.97
Rating
4.6
Reviews
3K
Latest month sales
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