Paul Mitchell Tea Tree Shampoo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Paul Mitchell Tea Tree Shampoo sales on Amazon US totaled 191,900 units in July 2026 (▼ 18.4% vs. the prior month), generating an estimated $4,578,120 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.4% of unit volume and 52.9% of revenue, while a typical listing is priced at $22.69. The keyword itself pulled 20,440 Amazon queries over the same period (▲ 5.1% MoM).
Zooming out to the 12-month window ending July 2026, the paul mitchell tea tree shampoo Top 50 moved 2,169,500 units and $54,675,787 in cumulative sales — an average of 180,792 units and $4,556,316 per month. Monthly throughput topped out at 235,100 units in June 2026 and dipped to 124,300 in May 2026, leaving the latest reading 11.2% higher than August 2025.
Paul Mitchell Tea Tree Shampoo Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
191.9K
▼ 18.4% MoM
Monthly Revenue 2026/07
$4.6M
▼ 23.4% MoM
Top 10 Market Share 2026/07
47.4%
Paul Mitchell Tea Tree Shampoo Market Share & Sales Concentration on Amazon US — July 2026
The most-sold paul mitchell tea tree shampoo listing on Amazon US in July 2026 is ASIN B003E1CYHO (Brand: Tea Tree), which sold 10,000 units at $20.00 apiece — equal to 5.2% of every unit tracked in this report.
The Top 10 ASINs account for 91,000 units and $2,422,920 in July 2026 — 47.4% of unit volume and 52.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Paul Mitchell Tea Tree Shampoo' on Amazon
July 2026
Is 47.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B003E1CYHO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
10K
▲ 0.0%vs. prior month
$200K
latest month
12-month trend
B00JAHVSNM
Biolage Color Last Shampoo – For Color-Treated Hair | Soybean oil, stearic acid, vegan, paraben-free, mineral oil-free, cleanses, hydrates
10K
▲ 0.0%vs. prior month
$260K
latest month
12-month trend
B07BHCB9Y2
PURA D'OR Gold Label Anti-Thinning Biotin Shampoo & Conditioner, 16oz x2 | Thicker-Looking Hair, Clinically Tested, Botanical Extracts, Aloe Vera Base, Men & Women, Sulfate-Free, Natural Earthy Scent
10K
▼ 50.0%vs. prior month
$399.9K
latest month
12-month trend
B0849L3675
Botanic Hearth Tea Tree Shampoo - 16 Fl oz, Deep Cleans, Refreshes Scalp | Enriched With 100% Pure Tea Tree Oil, For Itchy And Dry Scalp, Sulfate/Paraben Free | For both Men And Women & All Hair Types
10K
▲ 0.0%vs. prior month
$136.1K
latest month
12-month trend
B0FYQXRV77
Nizoral Anti-Dandruff Shampoo with 1% Ketoconazole, Peppermint Scent 14 oz | Anti Fungal Shampoo, Peppermint and Tea Tree Scent, Dandruff Treatment, Medicated Shampoo for All Hair Types
10K
▲ 0.0%vs. prior month
$275.7K
latest month
12-month trend
B000MD65FO
Tea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
10K
▲ 0.0%vs. prior month
$345.4K
latest month
12-month trend
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Best Paul Mitchell Tea Tree Shampoo Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Tea Tree is the best-performing paul mitchell tea tree shampoo brand in July 2026, moving 35,000 units across 4 ASINs for 38.5% of Top 10 volume. Botanic Hearth follows with 17,000 units (18.7%), ahead of Biolage on 10,000 units (11.0%).
With 6 brands splitting the Top 10 and 68.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $18.05 to $27.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Tea Tree
4 ASINs in Top 10
38.5%
Units
35K
Revenue
$905.6K
Avg. price
$26.00
B003E1CYHO
$20.00·★4.6·61.4K revsTea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
Units sold10KB000MD65FO
$34.99·★4.6·61.4K revsTea Tree Special Shampoo, Deep Cleans, Refreshes Scalp, For All Hair Types, Especially Oily Hair
Units sold10KB002FJ11UW
$22.00·★4.7·24.8K revsTea Tree Hair and Body Moisturizer Leave-In Conditioner, Body Lotion, After-Shave Cream, For All Hair + Skin Types
Units sold8KB000UPO54M
$27.00·★4.7·7.8K revsTea Tree Shaping Cream, Hair Styling Cream, Long-Lasting Hold, Matte Finish, For All Hair Types
Units sold7K
Botanic Hearth
2 ASINs in Top 10
18.7%
Units
17K
Revenue
$296.5K
Avg. price
$18.05
B0849L3675
$14.95·★4.4·11.8K revsBotanic Hearth Tea Tree Shampoo - 16 Fl oz, Deep Cleans, Refreshes Scalp | Enriched With 100% Pure Tea Tree Oil, For Itchy And Dry Scalp, Sulfate/Paraben Free | For both Men And Women & All Hair Types
Units sold10KB07P547Z3F
$21.15·★4.2·66.3K revsBotanic Hearth Tea Tree Shampoo And Conditioner Set - 16 Fl oz Each | Enriched With 100% Pure Tea Tree Oil, For Itchy And Dry Scalp, Sulfate/Paraben Free | For both Men And Women & All Hair Types
Units sold7K
Biolage
1 ASIN in Top 10
11.0%
Units
10K
Revenue
$260K
Avg. price
$27.00
B00JAHVSNM
$27.00·★4.7·41.1K revsBiolage Color Last Shampoo – For Color-Treated Hair | Soybean oil, stearic acid, vegan, paraben-free, mineral oil-free, cleanses, hydrates
Units sold10K
Trending Paul Mitchell Tea Tree Shampoo Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B002FJ11UW booked 8K units at $22.00, with ▲ 0.0% MoM change. On the growth side, B0GPB8X325 leads positive momentum with ▲ 900.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B002FJ11UW
Tea Tree Hair and Body Moisturizer Leave-In Conditioner, Body Lotion, After-Shave Cream, For All Hair + Skin Types
Price
$22.00
Rating
4.7
Reviews
24.8K
Latest month sales
B000UPO54M
Tea Tree Shaping Cream, Hair Styling Cream, Long-Lasting Hold, Matte Finish, For All Hair Types
Price
$27.00
Rating
4.7
Reviews
7.8K
Latest month sales
B0GPB8X325
Kitsch Clarifying Tea Tree & Mint Shampoo Bar Soap - Made in USA, 3.5 oz | Clarifying Shampoo for Build-Up Removal - Hair Shampoo for Women and Men for Scalp & Oil Control - Vegan Hair Care
Unlock to view ASIN details and product titles
Price
$13.99
Rating
4.5
Reviews
11.2K
Latest month sales
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