Ora Rings For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Ora Rings For Women sales on Amazon US totaled 16,750 units in July 2026 (▼ 66.5% vs. the prior month), generating an estimated $4,155,528 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 58.5% of unit volume and 69.5% of revenue, while a typical listing is priced at $144.29. The keyword itself pulled 15,604 Amazon queries over the same period (▼ 35.1% MoM).
Zooming out to the 12-month window ending July 2026, the ora rings for women Top 50 moved 245,200 units and $68,393,555 in cumulative sales — an average of 20,433 units and $5,699,463 per month. Monthly throughput topped out at 50,000 units in June 2026 and dipped to 10,000 in September 2025, leaving the latest reading 41.9% higher than August 2025.
Ora Rings For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
16.8K
▼ 66.5% MoM
Monthly Revenue 2026/07
$4.2M
▼ 73.9% MoM
Top 10 Market Share 2026/07
58.5%
Ora Rings For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold ora rings for women listing on Amazon US in July 2026 is ASIN B0GRJVBPH3 (Brand: OURA), which sold 2,000 units at $399.00 apiece — equal to 11.9% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 9,800 units and $2,886,689 in July 2026 — 58.5% of unit volume and 69.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Ora Rings For Women' on Amazon
July 2026
Is 58.5% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0GRJVBPH3
Oura Ring 5 - Silver - Size 9 - Smart Ring Health Tracker - Sleep, Activity, Women's Health, AI Advisor, 1 Week Battery Life, Oura App, Android & iOS Compatible
2K
▼ 33.3%vs. prior month
$798K
latest month
12-month trend
B0GRJZX1D8
Oura Ring 5 Smart Ring - Silver - Size 7 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
1K
▼ 50.0%vs. prior month
$399K
latest month
12-month trend
B0GRK9KZ2P
Oura Ring 5 - Gold - Size 8 - Smart Ring Health Tracker - Sleep, Activity, Women's Health, AI Advisor, 1 Week Battery Life, Oura App, Android & iOS Compatible
1K
▼ 66.7%vs. prior month
$499K
latest month
12-month trend
B0FW569YY5
Smart Health Ring, Featuring Stress and Sleep Monitoring Functions, Compatible with iOS and Android,Waterproof Fitness Tracker for Women & Men, No Subscription Fee. (Rose Gold, 8)
1K
▲ 0.0%vs. prior month
$55K
latest month
12-month trend
B0GRK1JNHJ
Oura Ring 5 - Gold - Size 7 - Smart Ring Health Tracker - Sleep, Activity, Women's Health, AI Advisor, 1 Week Battery Life, Oura App, Android & iOS Compatible
1K
▲ 0.0%vs. prior month
$499K
latest month
12-month trend
B0GRKCFSTP
Oura Ring 5 Smart Ring - Gold - Size 9 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
1K
▲ 0.0%vs. prior month
$499K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Ora Rings For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OURA is the best-performing ora rings for women brand in July 2026, moving 6,000 units across 5 ASINs for 61.2% of Top 10 volume. prxxhri follows with 1,000 units (10.2%), ahead of PAVOI on 1,000 units (10.2%).
With 6 brands splitting the Top 10 and 81.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $19.95 to $459.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OURA
5 ASINs in Top 10
61.2%
Units
6K
Revenue
$2.7M
Avg. price
$459.00
B0GRJVBPH3
$399.00·★4.4·1.8K revsOura Ring 5 - Silver - Size 9 - Smart Ring Health Tracker - Sleep, Activity, Women's Health, AI Advisor, 1 Week Battery Life, Oura App, Android & iOS Compatible
Units sold2KB0GRJZX1D8
$399.00·★4.4·1.8K revsOura Ring 5 Smart Ring - Silver - Size 7 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold1KB0GRK9KZ2P
$499.00·★4.4·1.8K revsOura Ring 5 - Gold - Size 8 - Smart Ring Health Tracker - Sleep, Activity, Women's Health, AI Advisor, 1 Week Battery Life, Oura App, Android & iOS Compatible
Units sold1KB0GRK1JNHJ
$499.00·★4.4·1.8K revsOura Ring 5 - Gold - Size 7 - Smart Ring Health Tracker - Sleep, Activity, Women's Health, AI Advisor, 1 Week Battery Life, Oura App, Android & iOS Compatible
Units sold1KB0GRKCFSTP
$499.00·★4.4·1.8K revsOura Ring 5 Smart Ring - Gold - Size 9 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Units sold1K
prxxhri
1 ASIN in Top 10
10.2%
Units
1K
Revenue
$55K
Avg. price
$53.97
B0FW569YY5
$53.97·★4.2·348 revsSmart Health Ring, Featuring Stress and Sleep Monitoring Functions, Compatible with iOS and Android,Waterproof Fitness Tracker for Women & Men, No Subscription Fee. (Rose Gold, 8)
Units sold1K
PAVOI
1 ASIN in Top 10
10.2%
Units
1K
Revenue
$19.9K
Avg. price
$19.95
B01M34I3CL
$19.95·★4.3·9.2K revsPAVOI 925 Sterling Silver Wedding Band for Women, 14K Gold Plated CZ Ring
Units sold1K
Trending Ora Rings For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0GRK1JNHJ booked 1K units at $499.00, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GRK1JNHJ
Oura Ring 5 - Gold - Size 7 - Smart Ring Health Tracker - Sleep, Activity, Women's Health, AI Advisor, 1 Week Battery Life, Oura App, Android & iOS Compatible
Price
$499.00
Rating
4.4
Reviews
1.8K
Latest month sales
B0GRKCFSTP
Oura Ring 5 Smart Ring - Gold - Size 9 - Fitness & Sleep Tracker | World’s Smallest Smart Ring, Activity, Women's Health, AI Advisor, 1 Week Battery Life, IP68 Waterproof, Size Before You Buy
Price
$499.00
Rating
4.4
Reviews
1.8K
Latest month sales
B01M34I3CL
PAVOI 925 Sterling Silver Wedding Band for Women, 14K Gold Plated CZ Ring
Unlock to view ASIN details and product titles
Price
$19.95
Rating
4.3
Reviews
9.2K
Latest month sales
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