Olly Prenatal Gummies Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Olly Prenatal Gummies sales on Amazon US totaled 390,000 units in July 2026 (▼ 12.6% vs. the prior month), generating an estimated $8,678,410 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 51.3% of unit volume and 48.8% of revenue, while a typical listing is priced at $23.69. The keyword itself pulled 18,861 Amazon queries over the same period (▲ 0.2% MoM).
Zooming out to the 12-month window ending July 2026, the olly prenatal gummies Top 50 moved 4,885,250 units and $100,818,529 in cumulative sales — an average of 407,104 units and $8,401,544 per month. Monthly throughput topped out at 475,600 units in January 2026 and dipped to 250,850 in May 2026, leaving the latest reading 5.3% higher than August 2025.
Olly Prenatal Gummies Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
390K
▼ 12.6% MoM
Monthly Revenue 2026/07
$8.7M
▼ 14.2% MoM
Top 10 Market Share 2026/07
51.3%
Olly Prenatal Gummies Market Share & Sales Concentration on Amazon US — July 2026
The most-sold olly prenatal gummies listing on Amazon US in July 2026 is ASIN B07BXVFC32 (Brand: Nature Made), which sold 40,000 units at $21.25 apiece — equal to 10.3% of every unit tracked in this report.
The Top 10 ASINs account for 200,000 units and $4,238,900 in July 2026 — 51.3% of unit volume and 48.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Olly Prenatal Gummies' on Amazon
July 2026
Is 51.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07BXVFC32
Nature Made Prenatal Vitamins for Women with Folic Acid + DHA, 110 Softgels | Prenatal Vitamin and Mineral Supplement for Daily Nutritional Support, With Folic Acid and 19 Other Nutrients, 110 Day Supply
40K
▼ 20.0%vs. prior month
$791.6K
latest month
12-month trend
B09W363MVD
Ritual Women's Prenatal Multivitamins - Omega-3 DHA - 30 Servings | Clinical-Backed - Key Essential Vitamins and Minerals to Support Mom and Baby During Pregnancy* - Choline - Vegan - Citrus
40K
▲ 0.0%vs. prior month
$1.6M
latest month
12-month trend
B07H8LBDTG
OLLY Women's Multivitamin, Supports Overall Wellness,* Biotin - 130 Count | Women's Wellness, A Multitasking Blend of Vitamins, Biotin & Folic Acid, Gluten Free, No Synthetic Colors or Flavors
30K
▲ 0.0%vs. prior month
$483.3K
latest month
12-month trend
B012RFVHSO
OLLY Probiotic + Prebiotic Gummy, 500 million CFUs, Peachy Peach - 30 Count | Gut Health Support, 500 million CFU of Bacillus Coagulans & Prebiotic FOS, Gluten Free, No Synthetic Colors or Flavors
20K
▲ 0.0%vs. prior month
$255.4K
latest month
12-month trend
B014G4AY1A
OLLY Women's Multivitamin, Supports Overall Wellness,* Biotin - 90 Count | Women's Wellness, A Multitasking Blend of Vitamins, Biotin & Folic Acid, Gluten Free, No Synthetic Colors or Flavors
20K
▲ 0.0%vs. prior month
$234.8K
latest month
12-month trend
B0CN7FZG3M
OLLY Prenatal Multivitamin Gummy, Daily Blend for Mommy & Baby - 84 Count | Women's Wellness Support, Folic Acid, Omega 3 DHA, Vitamin D, Gluten Free, No Synthetic Colors, No Synthetic Flavors
10K
▼ 50.0%vs. prior month
$161.1K
latest month
12-month trend
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Best Olly Prenatal Gummies Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
OLLY is the best-performing olly prenatal gummies brand in July 2026, moving 100,000 units across 6 ASINs for 50.0% of Top 10 volume. Nature Made follows with 40,000 units (20.0%), ahead of Ritual on 40,000 units (20.0%).
With 5 brands splitting the Top 10 and 90.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.92 to $42.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
OLLY
6 ASINs in Top 10
50.0%
Units
100K
Revenue
$1.4M
Avg. price
$13.92
B07H8LBDTG
$15.12·★4.6·47.8K revsOLLY Women's Multivitamin, Supports Overall Wellness,* Biotin - 130 Count | Women's Wellness, A Multitasking Blend of Vitamins, Biotin & Folic Acid, Gluten Free, No Synthetic Colors or Flavors
Units sold30KB012RFVHSO
$12.87·★4.5·28.5K revsOLLY Probiotic + Prebiotic Gummy, 500 million CFUs, Peachy Peach - 30 Count | Gut Health Support, 500 million CFU of Bacillus Coagulans & Prebiotic FOS, Gluten Free, No Synthetic Colors or Flavors
Units sold20KB014G4AY1A
$12.88·★4.6·47.8K revsOLLY Women's Multivitamin, Supports Overall Wellness,* Biotin - 90 Count | Women's Wellness, A Multitasking Blend of Vitamins, Biotin & Folic Acid, Gluten Free, No Synthetic Colors or Flavors
Units sold20KB0CN7FZG3M
$16.88·★4.6·13.9K revsOLLY Prenatal Multivitamin Gummy, Daily Blend for Mommy & Baby - 84 Count | Women's Wellness Support, Folic Acid, Omega 3 DHA, Vitamin D, Gluten Free, No Synthetic Colors, No Synthetic Flavors
Units sold10KB0CQKK8N32
$12.88·★4.7·2.8K revsOLLY Kids Multi Gummy Worms, Overall Wellness & Immune Support - 70 Count | Kids Support, B Vitamins, Zinc, Vitamins A, C, D &E, Gluten Free, No Synthetic Colors, No Synthetic Flavors
Units sold10KB014G3ZY5W
$12.88·★4.6·13.9K revsOLLY Prenatal Multivitamin Gummy, Daily Blend for Mommy & Baby - 60 Count | Women's Wellness Support, Folic Acid, Omega 3 DHA, Vitamin D, Gluten Free, No Synthetic Colors, No Synthetic Flavors
Units sold10K
Nature Made
1 ASIN in Top 10
20.0%
Units
40K
Revenue
$791.6K
Avg. price
$21.25
B07BXVFC32
$21.25·★4.7·41.8K revsNature Made Prenatal Vitamins for Women with Folic Acid + DHA, 110 Softgels | Prenatal Vitamin and Mineral Supplement for Daily Nutritional Support, With Folic Acid and 19 Other Nutrients, 110 Day Supply
Units sold40K
Ritual
1 ASIN in Top 10
20.0%
Units
40K
Revenue
$1.6M
Avg. price
$42.98
B09W363MVD
$42.98·★4.2·5.7K revsRitual Women's Prenatal Multivitamins - Omega-3 DHA - 30 Servings | Clinical-Backed - Key Essential Vitamins and Minerals to Support Mom and Baby During Pregnancy* - Choline - Vegan - Citrus
Units sold40K
Trending Olly Prenatal Gummies Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B084PHGYSX leads positive momentum with ▲ 200.0% MoM growth on 3K units, with B0CSH5PMHQ close behind at ▲ 50.0% MoM on 3K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B084PHGYSX
One A Day Prenatal Advanced- Prenatal Vitamins with Folic Acid, Choline, DHA & Iron, Pregnancy Vitamins for Women to Support Baby’s Development, 30+30 Ct (60 Total Set) (Packaging May Vary)
Price
$25.79
Rating
4.5
Reviews
9.6K
Latest month sales
B0CSH5PMHQ
Perelel 1st Trimester Prenatal Vitamins for Women, Folate, Omega 3, Iron | Nutritional Support for Early Pregnancy, Vitamin D, Iron, & Ginger, Soy & Gluten Free, Non-GMO, 30 Daily Pill Packs
Price
$58.76
Rating
4.2
Reviews
550
Latest month sales
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