Nellies Laundry Soda Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Nellies Laundry Soda sales on Amazon US totaled 705,000 units in July 2026 (▼ 16.7% vs. the prior month), generating an estimated $12,843,700 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.5% of unit volume and 64.0% of revenue, while a typical listing is priced at $21.91. The keyword itself pulled 14,573 Amazon queries over the same period (▼ 8.5% MoM).
Zooming out to the 12-month window ending July 2026, the nellies laundry soda Top 50 moved 7,502,150 units and $141,849,628 in cumulative sales — an average of 625,179 units and $11,820,802 per month. Monthly throughput topped out at 846,000 units in June 2026 and dipped to 364,800 in May 2026, leaving the latest reading 8.5% higher than August 2025.
Nellies Laundry Soda Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
705K
▼ 16.7% MoM
Monthly Revenue 2026/07
$12.8M
▼ 19.1% MoM
Top 10 Market Share 2026/07
69.5%
Nellies Laundry Soda Market Share & Sales Concentration on Amazon US — July 2026
The most-sold nellies laundry soda listing on Amazon US in July 2026 is ASIN B0029XNTEU (Brand: Arm & Hammer), which sold 70,000 units at $2.38 apiece — equal to 9.9% of every unit tracked in this report and 17% ahead of the No. 2 listing.
The Top 10 ASINs account for 490,000 units and $8,220,400 in July 2026 — 69.5% of unit volume and 64.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Nellies Laundry Soda' on Amazon
July 2026
Is 69.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0029XNTEU
Church & Dwight Co 03020 Arm & Hammer Super Washing Soda
70K
▲ 0.0%vs. prior month
$242.9K
latest month
12-month trend
B0BVXQQNBB
Miss Mouth's Messy Eater Stain Treater Spray, Laundry Stain Remover, 16 Oz | Newborn & Baby Essentials; Cleans Off Food, Grease, Coffee; Use on Laundry, Underwear, Fabric
60K
▼ 33.3%vs. prior month
$1.7M
latest month
12-month trend
B00IA9QTAI
OxiClean White Revive Laundry Whitener and Stain Remover Powder, 5 lb | Use with Detergent, 40% Better Whitening, Remove Stains, Chlorine Bleach Alternative, Color Safe, HE & Standard Washer Safe
60K
▲ 0.0%vs. prior month
$664.8K
latest month
12-month trend
B08DVFZTTG
Washing Machine Cleaner Descaler 24 Pack - Deep Cleaning Tablets For HE Front Loader & Top Load Washer, Septic Safe Eco-Friendly Deodorizer, Clean Inside Drum and Laundry Tub Seal - 12 Month Supply
60K
▼ 14.3%vs. prior month
$1.2M
latest month
12-month trend
B0CJH9DRM6
Enzyme Laundry Booster Odor Remover - 2 lbs Unscented Enzymatic Clothes Stain Cleaner Powder, Natural Deodorizer with Bio Active Enzymes, Detergent Additive Eliminator for Sweat, Oil, Blood - 64 Loads
50K
▲ 0.0%vs. prior month
$942K
latest month
12-month trend
B08GF7YGCD
Earth Breeze Laundry Detergent Sheets Fresh Scent 60 Loads | Eco Liquidless Soap - Travel-Friendly for Hot & Cold Cycles, Tackles Tough Stains & Odors - Gentle on Sensitive Skin
50K
▼ 16.7%vs. prior month
$699.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Nellies Laundry Soda Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Miss Mouth's is the best-performing nellies laundry soda brand in July 2026, moving 110,000 units across 2 ASINs for 22.4% of Top 10 volume. ACTIVE follows with 110,000 units (22.4%), ahead of Arm & Hammer on 70,000 units (14.3%).
Volume is spread across 8 brands, with the top three holding 59.2% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $2.38 to $27.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Miss Mouth's
2 ASINs in Top 10
22.4%
Units
110K
Revenue
$3.1M
Avg. price
$27.99
B0BVXQQNBB
$27.99·★4.5·6K revsMiss Mouth's Messy Eater Stain Treater Spray, Laundry Stain Remover, 16 Oz | Newborn & Baby Essentials; Cleans Off Food, Grease, Coffee; Use on Laundry, Underwear, Fabric
Units sold60KB0BMF11RVJ
$27.99·★4.8·3K revsMiss Mouth's Messy Eater Refill, Laundry Stain Remover, 16 Oz Pouch | Easy Refill; Newborn & Baby Essentials; Cleans Food, Grease, Coffee; Use on Laundry, Underwear, Fabric
Units sold50K
ACTIVE
2 ASINs in Top 10
22.4%
Units
110K
Revenue
$2.1M
Avg. price
$20.45
B08DVFZTTG
$20.95·★4.6·150.1K revsWashing Machine Cleaner Descaler 24 Pack - Deep Cleaning Tablets For HE Front Loader & Top Load Washer, Septic Safe Eco-Friendly Deodorizer, Clean Inside Drum and Laundry Tub Seal - 12 Month Supply
Units sold60KB0CJH9DRM6
$19.95·★4.5·7.7K revsEnzyme Laundry Booster Odor Remover - 2 lbs Unscented Enzymatic Clothes Stain Cleaner Powder, Natural Deodorizer with Bio Active Enzymes, Detergent Additive Eliminator for Sweat, Oil, Blood - 64 Loads
Units sold50K
Arm & Hammer
1 ASIN in Top 10
14.3%
Units
70K
Revenue
$242.9K
Avg. price
$2.38
B0029XNTEU
$2.38·★4.8·57.1K revsChurch & Dwight Co 03020 Arm & Hammer Super Washing Soda
Units sold70K
Trending Nellies Laundry Soda Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B095J2SZWV booked 20K units at $12.79, with ▲ 0.0% MoM change. On the growth side, B001F0RBRE leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B0FZX226SL close behind at ▲ 50.0% MoM on 30K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B095J2SZWV
The Clean People Laundry Detergent Sheets - Laundry Soap - Ultra Concentrated, Recyclable Packaging, Stain Fighting - Fresh Scent, 32 Pack
Price
$12.79
Rating
4.5
Reviews
32.9K
Latest month sales
B001F0RBRE
Dr. Bronner's Sal Suds All-Purpose Cleaner, Fir & Spruce, 32 oz 2-Pack | Multi-Purpose Household Cleaning Solution & Degreaser - Mop Soap, Dish Soap & Laundry Detergent- Concentrated & Biodegradable
Price
$29.98
Rating
4.8
Reviews
9.9K
Latest month sales
B0FZX226SL
all Liquid Laundry Detergent Free Clear, Unscented, 118 Ounce, 94 Loads | Controls static cling, hypoallergenic formula, dye and fragrance free, dermatologist tested, gentle on skin
Unlock to view ASIN details and product titles
Price
$15.97
Rating
4.8
Reviews
26.4K
Latest month sales
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