Needoh Specialty Shapes Jelly Dohnut Gumdrop Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Needoh Specialty Shapes Jelly Dohnut Gumdrop sales on Amazon US totaled 142,100 units in July 2026 (▼ 21.1% vs. the prior month), generating an estimated $1,610,027 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 61.2% of unit volume and 54.6% of revenue, while a typical listing is priced at $12.20. The keyword itself pulled 5,129 Amazon queries over the same period (▼ 71.2% MoM).

Zooming out to the 12-month window ending July 2026, the needoh specialty shapes jelly dohnut gumdrop Top 50 moved 880,100 units and $8,638,676 in cumulative sales — an average of 73,342 units and $719,890 per month. Monthly throughput topped out at 180,100 units in June 2026 and dipped to 10,400 in September 2025, leaving the latest reading 1046.0% higher than August 2025.

880.1KTotal units sold · Last 12 months
$8.6MTotal revenue · Last 12 months
5.1K▼ 71.2% MoM
Monthly search volume
$12.20Avg. price · July 2026

Needoh Specialty Shapes Jelly Dohnut Gumdrop Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales12.4K
Revenue$83.5K

2025/09

Sales10.4K
Revenue$79.8K

2025/10

Sales17.1K
Revenue$134.4K

2025/11

Sales43.2K
Revenue$389.4K

2025/12

Sales106K
Revenue$859K

2026/01

Sales37.3K
Revenue$291.7K

2026/02

Sales83.6K
Revenue$652.2K

2026/03

Sales130.9K
Revenue$1M

2026/04

Sales65.1K
Revenue$823.8K

2026/05

Sales51.9K
Revenue$654.6K

2026/06

Sales180.1K
Revenue$2M
142.1K

2026/07

Sales142.1K
Revenue$1.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

142.1K

▼ 21.1% MoM

Monthly Revenue 2026/07

$1.6M

▼ 20.2% MoM

Top 10 Market Share 2026/07

61.2%

See the Top 10 ASINs driving 61.2% of sales

Needoh Specialty Shapes Jelly Dohnut Gumdrop Market Share & Sales Concentration on Amazon US — July 2026

The most-sold needoh specialty shapes jelly dohnut gumdrop listing on Amazon US in July 2026 is ASIN B0D9ZTW7PS (Brand: Schylling), which sold 20,000 units at $6.99 apiece — equal to 14.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 87,000 units and $879,190 in July 2026 — 61.2% of unit volume and 54.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Needoh Specialty Shapes Jelly Dohnut Gumdrop' on Amazon

July 2026
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61.2% Volume Share 87K units sold
54.6% Revenue Share $879.2K estimated
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Top 5 Volume Share breakdown

B0D9ZTW7PS 14.1%
B0GH7H2GZF 7.0%
B0GY7YN8BZ 7.0%
B0FYPLT4CR 7.0%
B0GSZGPFYQ 6.3%
Others 58.5%
#1
Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

B0D9ZTW7PS

Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

$6.99·★ 4.1·4.7K reviews
Monthly Sales

20K

▲ 0.0%

vs. prior month

Revenue

$140.2K

latest month

Monthly Trend

12-month trend

#2
Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

B0GH7H2GZF

Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

$5.88·★ 3.7·1.1K reviews
Monthly Sales

10K

▼ 66.7%

vs. prior month

Revenue

$53.7K

latest month

Monthly Trend

12-month trend

#3
Cheese Squishy Stress Relief Original Sensory Food Squishy Stress Relief Fidget Toy Stress Balls for Adults (Yellow-1PC)

B0GY7YN8BZ

Cheese Squishy Stress Relief Original Sensory Food Squishy Stress Relief Fidget Toy Stress Balls for Adults (Yellow-1PC)

$8.99·★ 2.4·735 reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$95.1K

latest month

Monthly Trend

12-month trend

#4
4 Pack Fidget Toys, Squishy Cube, Cube Squishy for Anxiety & Stress Relief for Adults, Slow Rise Sensory Stress Balls, Classroom Prizes

B0FYPLT4CR

4 Pack Fidget Toys, Squishy Cube, Cube Squishy for Anxiety & Stress Relief for Adults, Slow Rise Sensory Stress Balls, Classroom Prizes

$9.99·★ 3.6·467 reviews
Monthly Sales

10K

▲ 11.1%

vs. prior month

Revenue

$109.6K

latest month

Monthly Trend

12-month trend

#5
QHPOQU 2 Packs Slow Rising Squishy Butter Squeeze Toys Pack Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors Squishy Butter

B0GSZGPFYQ

QHPOQU 2 Packs Slow Rising Squishy Butter Squeeze Toys Pack Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors Squishy Butter

$9.98·★ 4.1·381 reviews
Monthly Sales

9K

▲ 28.6%

vs. prior month

Revenue

$84.9K

latest month

Monthly Trend

12-month trend

#6
2 Packs Slow Rising Butter Squishy, Squishies Butter Squeeze Toys Pack Sensory Stress Relief Soft & Stretchy Fidget Toy for Party Favors Squishy Butter

B0GYKZPHJT

2 Packs Slow Rising Butter Squishy, Squishies Butter Squeeze Toys Pack Sensory Stress Relief Soft & Stretchy Fidget Toy for Party Favors Squishy Butter

$15.28·★ 4.3·205 reviews
Monthly Sales

6K

▲ 20.0%

vs. prior month

Revenue

$94.6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Needoh Specialty Shapes Jelly Dohnut Gumdrop Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Schylling is the best-performing needoh specialty shapes jelly dohnut gumdrop brand in July 2026, moving 20,000 units across 1 ASIN for 23.0% of Top 10 volume. Midou follows with 10,000 units (11.5%), ahead of QPNGKT on 10,000 units (11.5%).

Volume is spread across 10 brands, with the top three holding 46.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.88 to $8.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

23.0%
11.5%
11.5%
54.0%
Schylling
Midou
QPNGKT
Other brands
1

Schylling

1 ASIN in Top 10

23.0%

Units

20K

Revenue

$140.2K

Avg. price

$6.99

  • Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

    B0D9ZTW7PS

    $6.99·★4.1·4.7K revs

    Schylling NeeDoh Nice Ice Baby - 1.25" Cube - Color May Vary (Pack of 1) | Sensory Squeeze Toy with Super Solid Squish

    Units sold20K
2

Midou

1 ASIN in Top 10

11.5%

Units

10K

Revenue

$53.7K

Avg. price

$5.88

  • Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

    B0GH7H2GZF

    $5.88·★3.7·1.1K revs

    Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

    Units sold10K
3

QPNGKT

1 ASIN in Top 10

11.5%

Units

10K

Revenue

$95.1K

Avg. price

$8.99

  • Cheese Squishy Stress Relief Original Sensory Food Squishy Stress Relief Fidget Toy Stress Balls for Adults (Yellow-1PC)

    B0GY7YN8BZ

    $8.99·★2.4·735 revs

    Cheese Squishy Stress Relief Original Sensory Food Squishy Stress Relief Fidget Toy Stress Balls for Adults (Yellow-1PC)

    Units sold10K

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