Mod Podge Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Mod Podge sales on Amazon US totaled 113,500 units in July 2026 (▼ 4.9% vs. the prior month), generating an estimated $1,050,049 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 70.5% of unit volume and 65.3% of revenue, while a typical listing is priced at $11.76. The keyword itself pulled 112,433 Amazon queries over the same period (▲ 24.7% MoM).
Zooming out to the 12-month window ending July 2026, the mod podge Top 50 moved 1,315,650 units and $12,473,360 in cumulative sales — an average of 109,638 units and $1,039,447 per month. Monthly throughput topped out at 140,850 units in November 2025 and dipped to 73,600 in May 2026, leaving the latest reading 20.2% higher than August 2025.
Mod Podge Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
113.5K
▼ 4.9% MoM
Monthly Revenue 2026/07
$1.1M
▼ 3.9% MoM
Top 10 Market Share 2026/07
70.5%
Mod Podge Market Share & Sales Concentration on Amazon US — July 2026
The most-sold mod podge listing on Amazon US in July 2026 is ASIN B00178QQJ8 (Brand: Mod Podge), which sold 20,000 units at $7.99 apiece — equal to 17.6% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 80,000 units and $685,730 in July 2026 — 70.5% of unit volume and 65.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Mod Podge' on Amazon
July 2026
Is 70.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00178QQJ8
Mod Podge Gloss Sealer, Glue & Finish: All-in-One Craft Solution- Quick Dry, Easy Clean, for Wood, Paper, Fabric & More. Non-Toxic - Craft with Confidence, Made in USA, 16 oz., Pack of 1
20K
▲ 0.0%vs. prior month
$159.6K
latest month
12-month trend
B000HWY6EM
Mod Podge Matte Sealer, Glue & Finish: All-in-One Craft Solution- Quick Dry, Easy Clean, for Wood, Paper, Fabric & More. Non-Toxic - Craft with Confidence, Made in USA, 8 oz., Pack of 1
10K
▲ 0.0%vs. prior month
$39.9K
latest month
12-month trend
B003VYD9DM
Mod Podge Spray Acrylic Sealer that is Specifically Formulated to Seal Craft Projects, Dries Crystal Clear is Non-Yellowing No-Run and Quick Drying, 12 ounce, Gloss
9K
▼ 10.0%vs. prior month
$91.6K
latest month
12-month trend
B09Y67FY24
B7000 Adhesive Rhinestones Glue for Crafts, 2PCS 110ml / 3.7 fl oz with 5 Dotting Pen Tool, Wax Pencil and Tweezer, Jewelry Glue for DIY Craft, Makeup, Shoes, Jewelry Making, Nail Art
8K
▼ 20.0%vs. prior month
$79.9K
latest month
12-month trend
B0CJBW9V3P
Diamond Painting Sealer Helps Retain Your Diamond Sparkle | Also Applicable to Puzzles for adults （125 ML 4.4 Fl Oz）
8K
▼ 20.0%vs. prior month
$55.6K
latest month
12-month trend
B00JX1OFDU
Mod Podge Dishwasher Safe Waterbased Sealer, Glue and Finish (8-Ounce), CS15059 Gloss, 8 Ounce
7K
▼ 30.0%vs. prior month
$39K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Mod Podge Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Mod Podge is the best-performing mod podge brand in July 2026, moving 52,000 units across 5 ASINs for 65.0% of Top 10 volume. FITTDYHE follows with 8,000 units (10.0%), ahead of Topwey on 8,000 units (10.0%).
With 6 brands splitting the Top 10 and 85.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.98 to $9.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Mod Podge
5 ASINs in Top 10
65.0%
Units
52K
Revenue
$372.1K
Avg. price
$7.03
B00178QQJ8
$7.99·★4.8·59.4K revsMod Podge Gloss Sealer, Glue & Finish: All-in-One Craft Solution- Quick Dry, Easy Clean, for Wood, Paper, Fabric & More. Non-Toxic - Craft with Confidence, Made in USA, 16 oz., Pack of 1
Units sold20KB000HWY6EM
$3.99·★4.8·24.9K revsMod Podge Matte Sealer, Glue & Finish: All-in-One Craft Solution- Quick Dry, Easy Clean, for Wood, Paper, Fabric & More. Non-Toxic - Craft with Confidence, Made in USA, 8 oz., Pack of 1
Units sold10KB003VYD9DM
$10.18·★4.7·12.8K revsMod Podge Spray Acrylic Sealer that is Specifically Formulated to Seal Craft Projects, Dries Crystal Clear is Non-Yellowing No-Run and Quick Drying, 12 ounce, Gloss
Units sold9KB00JX1OFDU
$5.99·★4.7·26.3K revsMod Podge Dishwasher Safe Waterbased Sealer, Glue and Finish (8-Ounce), CS15059 Gloss, 8 Ounce
Units sold7KB001IKES5O
$6.99·★4.8·33.7K revsMod Podge Waterbase Sealer, Glue and Finish (16-Ounce), CS11302 Matte Finish, 1 Pack
Units sold6K
FITTDYHE
1 ASIN in Top 10
10.0%
Units
8K
Revenue
$79.9K
Avg. price
$9.99
B09Y67FY24
$9.99·★4.6·9.2K revsB7000 Adhesive Rhinestones Glue for Crafts, 2PCS 110ml / 3.7 fl oz with 5 Dotting Pen Tool, Wax Pencil and Tweezer, Jewelry Glue for DIY Craft, Makeup, Shoes, Jewelry Making, Nail Art
Units sold8K
Topwey
1 ASIN in Top 10
10.0%
Units
8K
Revenue
$55.6K
Avg. price
$6.98
B0CJBW9V3P
$6.98·★4.7·8.2K revsDiamond Painting Sealer Helps Retain Your Diamond Sparkle | Also Applicable to Puzzles for adults （125 ML 4.4 Fl Oz）
Units sold8K
Trending Mod Podge Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FPWRLLG1 booked 4K units at $4.99, with ▲ 100.0% MoM change. On the growth side, B001681Z8Q leads positive momentum with ▲ 100.0% MoM growth on 2K units, with B00178MNRC close behind at ▲ 100.0% MoM on 100 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FPWRLLG1
12 Pcs Foam Paint Brushes Set, 1" & 1.5", for Painting, Staining, Varnish | Wooden Handle, Dense Foam Sponge, Lightweight, Washable & Reusable, Great for DIY Crafts, Acrylic Paint & Mod Podge
Price
$4.99
Rating
4.6
Reviews
209
Latest month sales
B001681Z8Q
Mod Podge Eight Fabric, 8-ounce, Transparent, 8 Fl Oz
Price
$8.49
Rating
4.7
Reviews
4.4K
Latest month sales
B00178MNRC
Mod Podge Puzzle Saver Glue (2-Ounce), , 2 oz, Original Version 2 Fl Oz
Unlock to view ASIN details and product titles
Price
$5.99
Rating
4.8
Reviews
11.3K
Latest month sales
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