Lilyeve Hair Growth Serum Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lilyeve Hair Growth Serum sales on Amazon US totaled 461,000 units in July 2026 (▼ 10.0% vs. the prior month), generating an estimated $21,262,480 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 56.4% of unit volume and 70.5% of revenue, while a typical listing is priced at $32.45. The keyword itself pulled 57,869 Amazon queries over the same period (▼ 18.4% MoM).
Zooming out to the 12-month window ending July 2026, the lilyeve hair growth serum Top 50 moved 4,831,800 units and $242,977,949 in cumulative sales — an average of 402,650 units and $20,248,162 per month. Monthly throughput topped out at 512,000 units in June 2026 and dipped to 253,500 in May 2026, leaving the latest reading 31.8% higher than August 2025.
Lilyeve Hair Growth Serum Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
461K
▼ 10.0% MoM
Monthly Revenue 2026/07
$21.3M
▼ 9.9% MoM
Top 10 Market Share 2026/07
56.4%
Lilyeve Hair Growth Serum Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lilyeve hair growth serum listing on Amazon US in July 2026 is ASIN B07QZ5CTTF (Brand: Nutrafol), which sold 90,000 units at $88.00 apiece — equal to 19.5% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 260,000 units and $14,987,100 in July 2026 — 56.4% of unit volume and 70.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lilyeve Hair Growth Serum' on Amazon
July 2026
Is 56.4% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07QZ5CTTF
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
90K
▼ 10.0%vs. prior month
$7.9M
latest month
12-month trend
B07N7PK9QK
Mielle Organics Rosemary Mint Hair Oil with Biotin, 2 oz | Hair strengthening oil, with biotin & castor oil, dry scalp care, split end support, frizz smoothing
40K
▼ 33.3%vs. prior month
$385.2K
latest month
12-month trend
B00LTZEEGQ
Nutrafol Men Hair Growth Supplements, Ages 18-49, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
30K
▲ 0.0%vs. prior month
$2.6M
latest month
12-month trend
B09WMT8HYB
The Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair
20K
▼ 33.3%vs. prior month
$480K
latest month
12-month trend
B0DK6W7RPS
Bare Anatomy Nature x Science Rosemary Water Spray for Hair Growth & Hair Thickness with Rice Water |100% Natural Extract | Soft & Smooth Hair| Controls Hairfall| Non-Greasy & Fast Absorbing | 200ml
20K
▲ 100.0%vs. prior month
$234.6K
latest month
12-month trend
B0B57PZ2B2
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Pouch | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
20K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Lilyeve Hair Growth Serum Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nutrafol is the best-performing lilyeve hair growth serum brand in July 2026, moving 140,000 units across 3 ASINs for 53.8% of Top 10 volume. Mielle Organics follows with 40,000 units (15.4%), ahead of The Ordinary on 20,000 units (7.7%).
With 8 brands splitting the Top 10 and 76.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.94 to $88.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nutrafol
3 ASINs in Top 10
53.8%
Units
140K
Revenue
$12.3M
Avg. price
$88.00
B07QZ5CTTF
$88.00·★4.1·15.6K revsNutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold90KB00LTZEEGQ
$88.00·★3.9·5.8K revsNutrafol Men Hair Growth Supplements, Ages 18-49, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold30KB0B57PZ2B2
$88.00·★4.4·3.9K revsNutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Pouch | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold20K
Mielle Organics
1 ASIN in Top 10
15.4%
Units
40K
Revenue
$385.2K
Avg. price
$9.94
B07N7PK9QK
$9.94·★4.5·122.1K revsMielle Organics Rosemary Mint Hair Oil with Biotin, 2 oz | Hair strengthening oil, with biotin & castor oil, dry scalp care, split end support, frizz smoothing
Units sold40K
The Ordinary
1 ASIN in Top 10
7.7%
Units
20K
Revenue
$480K
Avg. price
$24.00
B09WMT8HYB
$24.00·★3.9·1.6K revsThe Ordinary Multi-Peptide Serum for Hair Density, Peptide-Powered Formula for Thicker, Fuller Looking Hair
Units sold20K
Trending Lilyeve Hair Growth Serum Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GQJWBFZ6 booked 10K units at $39.99, with ▲ 11.1% MoM change. On the growth side, B0FPLWRD1Y leads positive momentum with ▲ 700.0% MoM growth on 8K units, with B0GFBTZ1VP close behind at ▲ 133.3% MoM on 7K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GQJWBFZ6
Viviscal Hair Growth Supplements for Women, 60 Tablets, 1 Month | For Thicker & Fuller Hair, Thinning Hair Support, Biotin & Marine Collagen, Drug-Free
Price
$39.99
Rating
4.3
Reviews
30.3K
Latest month sales
B0FPLWRD1Y
Minoxidil for Men and Women, Hair Growth Serum with Biotin, Rosemary and Batana for Hair Beard Regrowth Treatments Extra Strength Hair Loss Solution, Clinically Proven to Regrow Thicker, 60ML
Price
$12.74
Rating
4.6
Reviews
371
Latest month sales
B0GFBTZ1VP
5% Minoxidil for Men and Women Hair Growth: Minoxidil Spray Hair Regrowth Treatment Serum with Biotin & Rosemary -Stop Hair Thinning and Hair Loss For Stronger Thicker Longer Hair 2 Pack
Unlock to view ASIN details and product titles
Price
$24.88
Rating
4.4
Reviews
152
Latest month sales
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