Nutrafol For Men Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Nutrafol For Men sales on Amazon US totaled 397,000 units in July 2026 (▼ 11.0% vs. the prior month), generating an estimated $21,540,760 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 62.2% of unit volume and 71.0% of revenue, while a typical listing is priced at $47.92. The keyword itself pulled 54,088 Amazon queries over the same period (▼ 3.2% MoM).
Zooming out to the 12-month window ending July 2026, the nutrafol for men Top 50 moved 4,729,550 units and $260,100,272 in cumulative sales — an average of 394,129 units and $21,675,023 per month. Monthly throughput topped out at 446,000 units in June 2026 and dipped to 237,750 in May 2026, leaving the latest reading 1.2% lower than August 2025.
Nutrafol For Men Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
397K
▼ 11.0% MoM
Monthly Revenue 2026/07
$21.5M
▼ 11.1% MoM
Top 10 Market Share 2026/07
62.2%
Nutrafol For Men Market Share & Sales Concentration on Amazon US — July 2026
The most-sold nutrafol for men listing on Amazon US in July 2026 is ASIN B07QZ5CTTF (Brand: Nutrafol), which sold 90,000 units at $88.00 apiece — equal to 22.7% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.
The Top 10 ASINs account for 247,000 units and $15,304,190 in July 2026 — 62.2% of unit volume and 71.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Nutrafol For Men' on Amazon
July 2026
Is 62.2% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B07QZ5CTTF
Nutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
90K
▼ 10.0%vs. prior month
$7.9M
latest month
12-month trend
B09RKDGYJD
Biotin, Collagen, Hyaluronic Acid & Keratin - Hair Growth Support - 60 Caps | Hair, Skin & Nails Vitamins - Clinically Tested Supplement for Men & Women - 25000mcg Vitamins B1, B2, B3, B6 & B7
40K
▲ 0.0%vs. prior month
$1.1M
latest month
12-month trend
B0012BNVE8
Men's Rogaine 5% Minoxidil Topical Foam, Unscented, 3 Mo Supply, 3x 2.11 Oz | Hair Regrowth Foam, Topical Hair Loss Treatment for Men, Regrow Fuller, Thicker Hair, Unscented, Aerosol, 3-Month Supply
30K
▼ 25.0%vs. prior month
$1.5M
latest month
12-month trend
B00LTZEEGQ
Nutrafol Men Hair Growth Supplements, Ages 18-49, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
30K
▲ 0.0%vs. prior month
$2.6M
latest month
12-month trend
B07BHCB9Y2
PURA D'OR Gold Label Anti-Thinning Biotin Shampoo & Conditioner, 16oz x2 | Thicker-Looking Hair, Clinically Tested, Botanical Extracts, Aloe Vera Base, Men & Women, Sulfate-Free, Natural Earthy Scent
10K
▼ 50.0%vs. prior month
$399.9K
latest month
12-month trend
B09FP7RZ7R
WEEM Hair Skin and Nails Gummies - Supports Healthy Hair - Vegan biotin Vitamins for Women & Men Supports Faster Hair Growth, Stronger Nails, Healthy Skin, Extra Strength (2)
10K
▲ 25.0%vs. prior month
$650K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Nutrafol For Men Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Nutrafol is the best-performing nutrafol for men brand in July 2026, moving 128,000 units across 3 ASINs for 51.8% of Top 10 volume. NUTRAHARMONY follows with 40,000 units (16.2%), ahead of Rogaine on 30,000 units (12.1%).
With 8 brands splitting the Top 10 and 80.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $25.19 to $73.33, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Nutrafol
3 ASINs in Top 10
51.8%
Units
128K
Revenue
$10.9M
Avg. price
$73.33
B07QZ5CTTF
$88.00·★4.1·15.6K revsNutrafol Women's Balance Hair Growth Supplements, Age 45+, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold90KB00LTZEEGQ
$88.00·★3.9·5.8K revsNutrafol Men Hair Growth Supplements, Ages 18-49, 1-Month Bottle | #1 Dermatologist-Recommended Hair Growth Supplement Brand, Clinically Tested for Visibly Thicker Hair and Scalp Coverage
Units sold30KB09XS8F3P2
$44.00·★4.3·4.9K revsNutrafol Shampoo, Cleanse and Hydrate Hair and Scalp, Improves Hair Volume, Strength and Texture, Physician-formulated for Thinning Hair, Color Safe, Sulfate Free
Units sold8K
NUTRAHARMONY
1 ASIN in Top 10
16.2%
Units
40K
Revenue
$1.1M
Avg. price
$25.19
B09RKDGYJD
$25.19·★4.5·19K revsBiotin, Collagen, Hyaluronic Acid & Keratin - Hair Growth Support - 60 Caps | Hair, Skin & Nails Vitamins - Clinically Tested Supplement for Men & Women - 25000mcg Vitamins B1, B2, B3, B6 & B7
Units sold40K
Rogaine
1 ASIN in Top 10
12.1%
Units
30K
Revenue
$1.5M
Avg. price
$49.97
B0012BNVE8
$49.97·★4.2·28.7K revsMen's Rogaine 5% Minoxidil Topical Foam, Unscented, 3 Mo Supply, 3x 2.11 Oz | Hair Regrowth Foam, Topical Hair Loss Treatment for Men, Regrow Fuller, Thicker Hair, Unscented, Aerosol, 3-Month Supply
Units sold30K
Trending Nutrafol For Men Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B09FP7RZ7R booked 10K units at $65.00, with ▲ 25.0% MoM change. On the growth side, B0GFBTZ1VP leads positive momentum with ▲ 133.3% MoM growth on 7K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B09FP7RZ7R
WEEM Hair Skin and Nails Gummies - Supports Healthy Hair - Vegan biotin Vitamins for Women & Men Supports Faster Hair Growth, Stronger Nails, Healthy Skin, Extra Strength (2)
Price
$65.00
Rating
4.4
Reviews
28K
Latest month sales
B0DVBKH321
Nature Made Hair Growth Softgels, 30 Softgels | Clinically Studied Lustriva + Biotin, Vitamin C & A, Hair Growth Vitamins, Support Healthy Hair as You Age, 30 Day Supply
Price
$19.68
Rating
4.4
Reviews
969
Latest month sales
B0GFBTZ1VP
5% Minoxidil for Men and Women Hair Growth: Minoxidil Spray Hair Regrowth Treatment Serum with Biotin & Rosemary -Stop Hair Thinning and Hair Loss For Stronger Thicker Longer Hair 2 Pack
Unlock to view ASIN details and product titles
Price
$24.88
Rating
4.4
Reviews
152
Latest month sales
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