Laura Mercier Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Laura Mercier sales on Amazon US totaled 197,200 units in July 2026 (▼ 58.0% vs. the prior month), generating an estimated $4,950,029 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 58.8% of unit volume and 50.5% of revenue, while a typical listing is priced at $32.10. The keyword itself pulled 16,768 Amazon queries over the same period (▼ 8.9% MoM).
Zooming out to the 12-month window ending July 2026, the laura mercier Top 50 moved 3,053,100 units and $79,470,359 in cumulative sales — an average of 254,425 units and $6,622,530 per month. Monthly throughput topped out at 505,750 units in November 2025 and dipped to 141,200 in May 2026, leaving the latest reading 9.0% higher than August 2025.
Laura Mercier Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
197.2K
▼ 58.0% MoM
Monthly Revenue 2026/07
$5M
▼ 60.6% MoM
Top 10 Market Share 2026/07
58.8%
Laura Mercier Market Share & Sales Concentration on Amazon US — July 2026
The most-sold laura mercier listing on Amazon US in July 2026 is ASIN B0BG6FXQCC (Brand: PRIME PROMETICS), which sold 20,000 units at $28.00 apiece — equal to 10.1% of every unit tracked in this report.
The Top 10 ASINs account for 116,000 units and $2,498,120 in July 2026 — 58.8% of unit volume and 50.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Laura Mercier' on Amazon
July 2026
Is 58.8% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BG6FXQCC
Prime Prometics PrimeLash Mascara for Older Woman (Black) | Volumizing, Incredible Length in 2 Coats, Long-Stay, Zero Clumps, Hypoallergenic
20K
▼ 33.3%vs. prior month
$560K
latest month
12-month trend
B09SZ5JX2Y
d'alba Piedmont White Truffle Double Serum All-in-one Multi Balm (0.35 oz) | Stick Balm, Under Eye Makeup Prep, Wrinkle Care, Vegan Skincare with Vitamin C and Vegan Collagen, Eye Treatment
20K
▼ 50.0%vs. prior month
$345.2K
latest month
12-month trend
B007PM1A82
Embryolisse Lait-Crème Concentré Face Moisturizer and Makeup Primer, French Face Cream With Shea Butter & Aloe Vera
10K
▼ 50.0%vs. prior month
$313.8K
latest month
12-month trend
B08SXRSYSL
LAURA GELLER Spackle Makeup Primer - Hydrate - Super-Size 2 Fl Oz
10K
▲ 0.0%vs. prior month
$205.9K
latest month
12-month trend
B0F38MQ6XZ
L'Oreal Paris Infallible Blur-fection Longwear Loose Setting Powder, Blurring Face Powder With Up to 24HRs of Wear, Translucent Light, 1 Kit
10K
▲ 0.0%vs. prior month
$129.7K
latest month
12-month trend
B0F38QBPTN
L'Oreal Paris Infallible Blur-fection Longwear Loose Setting Powder, Blurring Face Powder With Up to 24HRs of Wear, Brightening Light Pink, 1 Kit
10K
▼ 50.0%vs. prior month
$119K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Laura Mercier Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
LAURA GELLER NEW YORK is the best-performing laura mercier brand in July 2026, moving 38,000 units across 4 ASINs for 32.8% of Top 10 volume. PRIME PROMETICS follows with 20,000 units (17.2%), ahead of d'alba Piedmont on 20,000 units (17.2%).
With 6 brands splitting the Top 10 and 67.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.16 to $30.35, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
LAURA GELLER NEW YORK
4 ASINs in Top 10
32.8%
Units
38K
Revenue
$790.4K
Avg. price
$30.35
B08SXRSYSL
$34.49·★4.3·7.1K revsLAURA GELLER Spackle Makeup Primer - Hydrate - Super-Size 2 Fl Oz
Units sold10KB01H1V7WQU
$32.00·★4.2·17.9K revsLAURA GELLER Baked Balance-n-Brighten Powder Foundation – Light
Units sold10KB086H4VCBJ
$20.40·★4.5·13.3K revsLAURA GELLER NEW YORK Makeup Brushes - Retractable Angled Kabuki Brush
Units sold10KB077T6F98M
$34.49·★4.2·9.7K revsLAURA GELLER Baked Balance-N-Glow Illuminating Powder Foundation - Light
Units sold8K
PRIME PROMETICS
1 ASIN in Top 10
17.2%
Units
20K
Revenue
$560K
Avg. price
$28.00
B0BG6FXQCC
$28.00·★4.0·27.2K revsPrime Prometics PrimeLash Mascara for Older Woman (Black) | Volumizing, Incredible Length in 2 Coats, Long-Stay, Zero Clumps, Hypoallergenic
Units sold20K
d'alba Piedmont
1 ASIN in Top 10
17.2%
Units
20K
Revenue
$345.2K
Avg. price
$14.16
B09SZ5JX2Y
$14.16·★4.5·8.6K revsd'alba Piedmont White Truffle Double Serum All-in-one Multi Balm (0.35 oz) | Stick Balm, Under Eye Makeup Prep, Wrinkle Care, Vegan Skincare with Vitamin C and Vegan Collagen, Eye Treatment
Units sold20K
Trending Laura Mercier Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B08SXRSYSL booked 10K units at $34.49, with ▲ 0.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08SXRSYSL
LAURA GELLER Spackle Makeup Primer - Hydrate - Super-Size 2 Fl Oz
Price
$34.49
Rating
4.3
Reviews
7.1K
Latest month sales
B0F38MQ6XZ
L'Oreal Paris Infallible Blur-fection Longwear Loose Setting Powder, Blurring Face Powder With Up to 24HRs of Wear, Translucent Light, 1 Kit
Price
$12.97
Rating
4.5
Reviews
4.6K
Latest month sales
B086H4VCBJ
LAURA GELLER NEW YORK Makeup Brushes - Retractable Angled Kabuki Brush
Unlock to view ASIN details and product titles
Price
$20.40
Rating
4.5
Reviews
13.3K
Latest month sales
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