Lactoferrin Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Lactoferrin sales on Amazon US totaled 29,700 units in July 2026 (▼ 8.2% vs. the prior month), generating an estimated $1,153,927 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.3% of unit volume and 66.3% of revenue, while a typical listing is priced at $36.91. The keyword itself pulled 48,162 Amazon queries over the same period (▲ 10.0% MoM).
Zooming out to the 12-month window ending July 2026, the lactoferrin Top 50 moved 296,850 units and $10,816,174 in cumulative sales — an average of 24,738 units and $901,348 per month. Monthly throughput topped out at 32,350 units in June 2026 and dipped to 16,500 in May 2026, leaving the latest reading 41.8% higher than August 2025.
Lactoferrin Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
29.7K
▼ 8.2% MoM
Monthly Revenue 2026/07
$1.2M
▼ 1.1% MoM
Top 10 Market Share 2026/07
67.3%
Lactoferrin Market Share & Sales Concentration on Amazon US — July 2026
The most-sold lactoferrin listing on Amazon US in July 2026 is ASIN B000FGWBH4 (Brand: Designs for Health), which sold 4,000 units at $23.49 apiece — equal to 13.5% of every unit tracked in this report and 33% ahead of the No. 2 listing.
The Top 10 ASINs account for 20,000 units and $765,450 in July 2026 — 67.3% of unit volume and 66.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Lactoferrin' on Amazon
July 2026
Is 67.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B000FGWBH4
Designs for Health Iron, Vital for Energy Production, 120 Capsules | High Absorption Ferrochel Chelated Iron for Women & Men, Ferrous Bisglycinate Chelate for Immune & Brain Health
4K
▼ 20.0%vs. prior month
$93.8K
latest month
12-month trend
B0013OQGBY
Jarrow Formulas Lactoferrin Supplements 250 mg - Immune-Supporting Glycoprotein for Healthy Immune System Support & Iron Absorption - Freeze Dried, Gluten Free, Non-GMO - 60 Capsules (Servings) | Immune-Supporting Glycoprotein For Healthy Immune System Support & Iron Absorption, Freeze Dried, Gluten-Free, Non-GMO
3K
▲ 0.0%vs. prior month
$129.1K
latest month
12-month trend
B004I8SMOQ
Lauricidin The Original Monolaurin Supplement- 3000mg per Serving- 227g per Jar (Essential Immune Support and Gut Health)
3K
▲ 0.0%vs. prior month
$116.9K
latest month
12-month trend
B08TC5V4VB
Floradix Floravital Liquid Iron Supplement, Vegan, Gluten-Free, 8.5 Fl Oz | Liquid Iron & Vitamin Formula with Ferrous Gluconate, Vitamin C, B Vitamins & Herbs for Energy Support*, Yeast-Free & Non-GMO
2K
▼ 33.3%vs. prior month
$54.9K
latest month
12-month trend
B08DL68XZP
SiderAL Forte Sucrosomial Iron Supplement for Women and Men - Clinically Proven to Increase Levels without Side Effects, Gentle on Stomach, 7x Higher Absorption for Anemia & Energy, Vitamin C, 30ct
2K
▲ 0.0%vs. prior month
$177.9K
latest month
12-month trend
B0FXJKHPL7
Sports Research Blood Balance Iron Supplement 36mg, 90 Liquid Caps | 36mg Iron, Folate & Vitamin C for Absorption | Red Blood Cell Support for Women & Men | Vegan Certified, Non-GMO, Gluten-Free
2K
▲ 0.0%vs. prior month
$53.9K
latest month
12-month trend
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Best Lactoferrin Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Designs for Health is the best-performing lactoferrin brand in July 2026, moving 4,000 units across 1 ASIN for 20.0% of Top 10 volume. Jarrow Formulas follows with 4,000 units (20.0%), ahead of Lauricidin on 3,000 units (15.0%).
Volume is spread across 9 brands, with the top three holding 55.0% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $23.49 to $38.95, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Designs for Health
1 ASIN in Top 10
20.0%
Units
4K
Revenue
$93.8K
Avg. price
$23.49
B000FGWBH4
$23.49·★4.7·2.1K revsDesigns for Health Iron, Vital for Energy Production, 120 Capsules | High Absorption Ferrochel Chelated Iron for Women & Men, Ferrous Bisglycinate Chelate for Immune & Brain Health
Units sold4K
Jarrow Formulas
2 ASINs in Top 10
20.0%
Units
4K
Revenue
$158.1K
Avg. price
$36.64
B0013OQGBY
$42.99·★4.6·2K revsJarrow Formulas Lactoferrin Supplements 250 mg - Immune-Supporting Glycoprotein for Healthy Immune System Support & Iron Absorption - Freeze Dried, Gluten Free, Non-GMO - 60 Capsules (Servings) | Immune-Supporting Glycoprotein For Healthy Immune System Support & Iron Absorption, Freeze Dried, Gluten-Free, Non-GMO
Units sold3KB0BP4WVSNY
$30.28·★4.6·2K revsJarrow Lactoferrin Supplements, 250 mg, 30 Capsules | Immune-Supporting Glycoprotein For Healthy Immune System Support & Iron Absorption, Freeze Dried, Gluten-Free, Non-GMO
Units sold1K
Lauricidin
1 ASIN in Top 10
15.0%
Units
3K
Revenue
$116.9K
Avg. price
$38.95
B004I8SMOQ
$38.95·★4.6·4.8K revsLauricidin The Original Monolaurin Supplement- 3000mg per Serving- 227g per Jar (Essential Immune Support and Gut Health)
Units sold3K
Trending Lactoferrin Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GSBCQ4B2 leads positive momentum with ▲ 300.0% MoM growth on 400 units, with B0H1F12XSM close behind at ▲ 100.0% MoM on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GSBCQ4B2
Ferravital Ferritin Support, Ferritin Supplement for Women, Daily Iron Supplement with Iron Bisglycinate Lactoferrin Vitamin C B12, Gluten Free & Non-GMO, 60 Capsules (A)
Price
$43.99
Rating
4.3
Reviews
43
Latest month sales
B0H1F12XSM
Perelel Womens Collagen & Lactoferrin Powder | Collagen Peptides, Immune & Gut Health, Skin Elasticity, Joint Health, and Hair Health, Unflavored, Gluten Free, 25 Servings
Price
$50.53
Rating
4.5
Reviews
26
Latest month sales
B0FSP1BN8V
Enteric Coated Lactoferrin Supplement - Delayed Release Capsules | Grass Fed Bovine Lactoferrin | Immune Support, Boosts Immunity, Gut Health, Digestive Support | Low Lactose
Unlock to view ASIN details and product titles
Price
$31.99
Rating
4.5
Reviews
37
Latest month sales
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