Kosas Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Kosas sales on Amazon US totaled 422,100 units in July 2026 (▼ 44.2% vs. the prior month), generating an estimated $9,419,344 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.7% of unit volume and 63.8% of revenue, while a typical listing is priced at $27.32. The keyword itself pulled 27,294 Amazon queries over the same period (▼ 6.4% MoM).
Zooming out to the 12-month window ending July 2026, the kosas Top 50 moved 5,035,250 units and $113,006,199 in cumulative sales — an average of 419,604 units and $9,417,183 per month. Monthly throughput topped out at 756,200 units in June 2026 and dipped to 295,900 in May 2026, leaving the latest reading 32.5% higher than August 2025.
Kosas Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
422.1K
▼ 44.2% MoM
Monthly Revenue 2026/07
$9.4M
▼ 48.5% MoM
Top 10 Market Share 2026/07
68.7%
Kosas Market Share & Sales Concentration on Amazon US — July 2026
The most-sold kosas listing on Amazon US in July 2026 is ASIN B07PBXXNCY (Brand: CLEAN SKIN CLUB), which sold 100,000 units at $17.95 apiece — equal to 23.7% of every unit tracked in this report and 2.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 290,000 units and $6,012,400 in July 2026 — 68.7% of unit volume and 63.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Kosas' on Amazon
July 2026
Is 68.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07PBXXNCY
Clean Skin Club Clean Towels XL®, 100% USDA Biobased Face Towel, Disposable Face Towelette, Eczema Association Accepted, Makeup Remover Dry Wipes, Ultra Soft, 1 Pack, 50 Ct
100K
▲ 0.0%vs. prior month
$1.8M
latest month
12-month trend
B0DWFLY18Y
ANUA PDRN Hyaluronic Acid 100 Moisturizing Cream, 2.02 fl oz | Lightweight, Non-Greasy Hydrating Face Moisturizer with Salmon DNA for Glass Skin, Korean Skincare
40K
▼ 60.0%vs. prior month
$919.2K
latest month
12-month trend
B08WYXNVQ7
Salt & Stone Aluminum-Free Deodorant, Women & Men Santal & Vetiver 2.6 oz
30K
▼ 50.0%vs. prior month
$600K
latest month
12-month trend
B0DM4D187H
Palladio Under Eye Brightener, Conceal, Brightens, Reduces Appearance of Dark Circles, With Caffeine Peptides & Vitamin E, Tired Skin Color Correcting Brightener & Primer, Light to Medium (Soft Pink)
30K
▲ 200.0%vs. prior month
$367.5K
latest month
12-month trend
B00J5KDCO2
EltaMD UV Daily Face Sunscreen Moisturizer, Zinc Oxide, SPF 40 and SPF 50 | Hydrates and Protects Dry Dehydrated Skin, Lightweight, No White Cast, Dermatologist Recommended, Available in Three Tints
20K
▼ 71.4%vs. prior month
$860K
latest month
12-month trend
B0B3SCM1L6
Tower 28 SOS Daily Rescue Soothing Hypochlorous Acid Spray for Face (1 oz) | Hypochlorous Acid Face Mist to Calm & Purify Sensitive Skin, On-the-Go Toner & Facial Cleanser Spray, Skin Care Essential
20K
▲ 0.0%vs. prior month
$240K
latest month
12-month trend
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Best Kosas Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
CLEAN SKIN CLUB is the best-performing kosas brand in July 2026, moving 100,000 units across 1 ASIN for 34.5% of Top 10 volume. ANUA follows with 40,000 units (13.8%), ahead of Salt & Stone on 30,000 units (10.3%).
Volume is spread across 10 brands, with the top three holding 58.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $17.95 to $24.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
CLEAN SKIN CLUB
1 ASIN in Top 10
34.5%
Units
100K
Revenue
$1.8M
Avg. price
$17.95
B07PBXXNCY
$17.95·★4.8·44.4K revsClean Skin Club Clean Towels XL®, 100% USDA Biobased Face Towel, Disposable Face Towelette, Eczema Association Accepted, Makeup Remover Dry Wipes, Ultra Soft, 1 Pack, 50 Ct
Units sold100K
ANUA
1 ASIN in Top 10
13.8%
Units
40K
Revenue
$919.2K
Avg. price
$24.00
B0DWFLY18Y
$24.00·★4.6·5K revsANUA PDRN Hyaluronic Acid 100 Moisturizing Cream, 2.02 fl oz | Lightweight, Non-Greasy Hydrating Face Moisturizer with Salmon DNA for Glass Skin, Korean Skincare
Units sold40K
Salt & Stone
1 ASIN in Top 10
10.3%
Units
30K
Revenue
$600K
Avg. price
$20.00
B08WYXNVQ7
$20.00·★4.1·18.2K revsSalt & Stone Aluminum-Free Deodorant, Women & Men Santal & Vetiver 2.6 oz
Units sold30K
Trending Kosas Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B0DM4D187H booked 30K units at $12.59, with ▲ 200.0% MoM change. On the growth side, B0BL2BB4GV leads positive momentum with ▲ 50.0% MoM growth on 900 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DM4D187H
Palladio Under Eye Brightener, Conceal, Brightens, Reduces Appearance of Dark Circles, With Caffeine Peptides & Vitamin E, Tired Skin Color Correcting Brightener & Primer, Light to Medium (Soft Pink)
Price
$12.59
Rating
4.1
Reviews
6.9K
Latest month sales
B0F19YY96Z
Summer Fridays Jet Lag Hydrating Eye Patches - De-puffing Hydrogel Under Eye Masks with Hyaluronic Acid, Caffeine + Peptides - Soothing + Refreshing At-Home + Travel Skin Care (6 Pairs) | De-Puffing & Soothing Under Eye Masks, Korean Skin Care Eye Mask Formula with Hyaluronic Acid & Peptides, Travel Essentials
Price
$24.00
Rating
4.6
Reviews
599
Latest month sales
B0BL2BB4GV
Glow Recipe Watermelon Niacinamide Dew Drops, Travel Size, Korean Niacinamide Serum Drops, Hydrating Face Serum + Primer & Liquid Highlighter, Hyaluronic Acid, Dewy Glow (15ml)
Unlock to view ASIN details and product titles
Price
$20.00
Rating
4.4
Reviews
1.8K
Latest month sales
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