Facelove Foundation Stick Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Facelove Foundation Stick sales on Amazon US totaled 115,100 units in July 2026 (▼ 31.3% vs. the prior month), generating an estimated $3,366,245 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 85.1% of unit volume and 88.6% of revenue, while a typical listing is priced at $23.26. The keyword itself pulled 35,300 Amazon queries over the same period (▼ 8.9% MoM).
Zooming out to the 12-month window ending July 2026, the facelove foundation stick Top 50 moved 1,075,050 units and $29,406,010 in cumulative sales — an average of 89,588 units and $2,450,501 per month. Monthly throughput topped out at 167,450 units in June 2026 and dipped to 52,050 in August 2025, leaving the latest reading 121.1% higher than August 2025.
Facelove Foundation Stick Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
115.1K
▼ 31.3% MoM
Monthly Revenue 2026/07
$3.4M
▼ 37.9% MoM
Top 10 Market Share 2026/07
85.1%
Facelove Foundation Stick Market Share & Sales Concentration on Amazon US — July 2026
The most-sold facelove foundation stick listing on Amazon US in July 2026 is ASIN B0G1T61T7X (Brand: PRIME PROMETICS), which sold 20,000 units at $44.00 apiece — equal to 17.4% of every unit tracked in this report.
The Top 10 ASINs account for 98,000 units and $2,981,080 in July 2026 — 85.1% of unit volume and 88.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Facelove Foundation Stick' on Amazon
July 2026
Is 85.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0G1T61T7X
Prime Prometics Color Changing Foundation for Mature Women | Instantly Adapts to Your Skin Tone, Buildable Light-to-Medium Coverage, 12-Hour Wear, Natural Dewy Finish, Hypoallergenic
20K
▲ 0.0%vs. prior month
$880K
latest month
12-month trend
B0G1VBDXYF
Luxe Color Changing Foundation – Medium
20K
▼ 33.3%vs. prior month
$601K
latest month
12-month trend
B0GN8JW57H
Smooche Color Changing Foundation - Skin Tone Adapting Liquid Foundation for Women, Self Adjusting Natural Finish, Blurs Imperfections & Fine Lines, SPF 15, All Skin Types, 1.01 Fl Oz
10K
▲ 0.0%vs. prior month
$422.3K
latest month
12-month trend
B000IEMGGE
LAURA GELLER Baked Balance-n-Brighten Powder Foundation – Fair
10K
▼ 66.7%vs. prior month
$259.7K
latest month
12-month trend
B01ACPW2QC
COVERGIRL Simply Ageless 3-in-1 Foundation - 220 Creamy Natural
10K
▲ 0.0%vs. prior month
$99.7K
latest month
12-month trend
B0G1VDB22X
Luxe Color Changing Foundation – Light
10K
▼ 50.0%vs. prior month
$307.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Facelove Foundation Stick Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Luxe Cosmetics is the best-performing facelove foundation stick brand in July 2026, moving 30,000 units across 2 ASINs for 30.6% of Top 10 volume. PRIME PROMETICS follows with 20,000 units (20.4%), ahead of LAURA GELLER NEW YORK on 16,000 units (16.3%).
With 7 brands splitting the Top 10 and 67.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $18.49 to $44.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Luxe Cosmetics
2 ASINs in Top 10
30.6%
Units
30K
Revenue
$908.1K
Avg. price
$18.49
B0G1VBDXYF
$18.99·★4.0·3.4K revsLuxe Color Changing Foundation – Medium
Units sold20KB0G1VDB22X
$18.00·★3.9·2.5K revsLuxe Color Changing Foundation – Light
Units sold10K
PRIME PROMETICS
1 ASIN in Top 10
20.4%
Units
20K
Revenue
$880K
Avg. price
$44.00
B0G1T61T7X
$44.00·★3.8·3.7K revsPrime Prometics Color Changing Foundation for Mature Women | Instantly Adapts to Your Skin Tone, Buildable Light-to-Medium Coverage, 12-Hour Wear, Natural Dewy Finish, Hypoallergenic
Units sold20K
LAURA GELLER NEW YORK
2 ASINs in Top 10
16.3%
Units
16K
Revenue
$386.5K
Avg. price
$36.00
B000IEMGGE
$38.00·★4.2·18.7K revsLAURA GELLER Baked Balance-n-Brighten Powder Foundation – Fair
Units sold10KB077SS92SG
$34.00·★4.4·5.8K revsLAURA GELLER Baked Balance-N-Glow Illuminating Powder Foundation - Medium
Units sold6K
Trending Facelove Foundation Stick Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GV21VMT9 booked 4K units at $28.00, with ▲ 300.0% MoM change. On the growth side, B09FSNJFZ9 leads positive momentum with ▲ 400.0% MoM growth on 1K units, with B0GV21W9WQ close behind at ▲ 150.0% MoM on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GV21VMT9
Vibriance Complexion Sticks, Foundation for Mature Skin - Natural Beige | Sheer, Buildable Coverage Face Makeup Foundation for Older Women - 3-in-1 Base, Contour, Concealer
Price
$28.00
Rating
3.6
Reviews
307
Latest month sales
B09FSNJFZ9
OBgE Natural Foundation Stick High Coverage with Brush #2 Beige, 0.49oz | Seamless Matte Finish, Immediate Pore Blurring, All-Day Shine Control, All-In-One Korean Makeup, Built In Detachable Brush
Price
$29.99
Rating
3.8
Reviews
680
Latest month sales
B0GV21W9WQ
Vibriance Complexion Sticks, Foundation for Mature Skin - Fair / Light | Sheer, Buildable Coverage Face Makeup Foundation for Older Women - 3-in-1 Base, Contour, Concealer
Unlock to view ASIN details and product titles
Price
$28.00
Rating
3.6
Reviews
97
Latest month sales
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