Kokuyo Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Kokuyo sales on Amazon US totaled 13,750 units in July 2026 (▲ 121.8% vs. the prior month), generating an estimated $191,866 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.7% of unit volume and 73.6% of revenue, while a typical listing is priced at $13.31. The keyword itself pulled 28,097 Amazon queries over the same period (▲ 29.9% MoM).

Zooming out to the 12-month window ending July 2026, the kokuyo Top 50 moved 110,950 units and $1,509,482 in cumulative sales — an average of 9,246 units and $125,790 per month. Monthly throughput topped out at 29,950 units in August 2025 and dipped to 2,950 in May 2026, leaving the latest reading 54.1% lower than August 2025.

111KTotal units sold · Last 12 months
$1.5MTotal revenue · Last 12 months
28.1K▲ 29.9% MoM
Monthly search volume
$13.31Avg. price · July 2026

Kokuyo Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales29.9K
Revenue$459.7K

2025/09

Sales11.3K
Revenue$147.1K

2025/10

Sales6.6K
Revenue$80.1K

2025/11

Sales6.2K
Revenue$79.5K

2025/12

Sales7K
Revenue$91.5K

2026/01

Sales10.6K
Revenue$140.4K

2026/02

Sales6.3K
Revenue$82.6K

2026/03

Sales5.1K
Revenue$62.2K

2026/04

Sales5K
Revenue$58.8K

2026/05

Sales3K
Revenue$36.2K

2026/06

Sales6.2K
Revenue$79.3K
13.8K

2026/07

Sales13.8K
Revenue$191.9K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

13.8K

▲ 121.8% MoM

Monthly Revenue 2026/07

$191.9K

▲ 142.0% MoM

Top 10 Market Share 2026/07

64.7%

See the Top 10 ASINs driving 64.7% of sales

Kokuyo Market Share & Sales Concentration on Amazon US — July 2026

The most-sold kokuyo listing on Amazon US in July 2026 is ASIN B079CY4R9M (Brand: KOKUYO), which sold 2,000 units at $26.40 apiece — equal to 14.5% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 8,900 units and $141,176 in July 2026 — 64.7% of unit volume and 73.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Kokuyo' on Amazon

July 2026
ASINSIGHT Logo
64.7% Volume Share 8.9K units sold
73.6% Revenue Share $141.2K estimated
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Top 5 Volume Share breakdown

B079CY4R9M 14.5%
B0C5J5KMNX 7.3%
B0C5JCJ8JZ 7.3%
B001GSQZ5Y 7.3%
B0012O7K8I 7.3%
Others 56.4%
#1
Kokuyo Campus Smart Ring Binders 3 Pack, B5 Notebook Binder +100 Sheet 6mm Dot Ruled Refiller Paper, 25 Sheet Capacity, 26 Rings, Light Color, Perfect for Work, Study & Journal

B079CY4R9M

Kokuyo Campus Smart Ring Binders 3 Pack, B5 Notebook Binder +100 Sheet 6mm Dot Ruled Refiller Paper, 25 Sheet Capacity, 26 Rings, Light Color, Perfect for Work, Study & Journal

$26.40·★ 4.6·1.8K reviews
Monthly Sales

2K

▲ 300.0%

vs. prior month

Revenue

$44.9K

latest month

Monthly Trend

12-month trend

#2
KOKUYO Composition Notebooks, 3 Pack Campus 9-3/4" x 7-1/2" Comp Book with College Ruled, 80 Sheets, Pink Blue Lavender School Lined Notebook Journal for Work Study Note Taking (WSG-NO-308CG1×3)

B0C5J5KMNX

KOKUYO Composition Notebooks, 3 Pack Campus 9-3/4" x 7-1/2" Comp Book with College Ruled, 80 Sheets, Pink Blue Lavender School Lined Notebook Journal for Work Study Note Taking (WSG-NO-308CG1×3)

$14.39·★ 4.8·843 reviews
Monthly Sales

1K

▲ 42.9%

vs. prior month

Revenue

$14.6K

latest month

Monthly Trend

12-month trend

#3
KOKUYO Spiral Notebooks, 3 Pack 10-1/2" x 8" Lined Notebook College Ruled | Campus Subject Notebooks, 80 Sheets, 3 Holes School Japanese Ring Journal for Work Study Note Taking, Pink Blue Green

B0C5JCJ8JZ

KOKUYO Spiral Notebooks, 3 Pack 10-1/2" x 8" Lined Notebook College Ruled | Campus Subject Notebooks, 80 Sheets, 3 Holes School Japanese Ring Journal for Work Study Note Taking, Pink Blue Green

$16.99·★ 4.8·967 reviews
Monthly Sales

1K

▲ 66.7%

vs. prior month

Revenue

$16K

latest month

Monthly Trend

12-month trend

#4
KOKUYO Campus B5 Loose Leaf Paper, 6mm Dot Ruled Refill Paper, 100 Sheets | 75gsm Sarasara smooth filler paper in 7.2"x10.2", 26 holes dotted narrow line spacing notebook paper for school, 100/pack

B001GSQZ5Y

KOKUYO Campus B5 Loose Leaf Paper, 6mm Dot Ruled Refill Paper, 100 Sheets | 75gsm Sarasara smooth filler paper in 7.2"x10.2", 26 holes dotted narrow line spacing notebook paper for school, 100/pack

$6.89·★ 4.8·4.9K reviews
Monthly Sales

1K

▲ 150.0%

vs. prior month

Revenue

$5K

latest month

Monthly Trend

12-month trend

#5
KOKUYO Campus Loose Leaf Paper, 5mm Grid 50 Sheets, 7.2×10.2" Filler Paper | Sarasara smooth 5x5 graph B5 refill paper for 26 holes binder notebooks, 75gsm squared paper for math, engineering, drawing

B0012O7K8I

KOKUYO Campus Loose Leaf Paper, 5mm Grid 50 Sheets, 7.2×10.2" Filler Paper | Sarasara smooth 5x5 graph B5 refill paper for 26 holes binder notebooks, 75gsm squared paper for math, engineering, drawing

$5.49·★ 4.8·2.8K reviews
Monthly Sales

1K

▲ 150.0%

vs. prior month

Revenue

$4.5K

latest month

Monthly Trend

12-month trend

#6
KOKUYO Campus Composition Notebook, 1 Pack B5 Lined Notebooks with 100 Sheets 6mm Ruled Paper, 7 x 10 inch Notebook for School and Work, School Supplies Comp Book for Journal Diary

B0012ONGHM

KOKUYO Campus Composition Notebook, 1 Pack B5 Lined Notebooks with 100 Sheets 6mm Ruled Paper, 7 x 10 inch Notebook for School and Work, School Supplies Comp Book for Journal Diary

$8.99·★ 4.8·4K reviews
Monthly Sales

800

▲ 166.7%

vs. prior month

Revenue

$7.2K

latest month

Monthly Trend

12-month trend

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