Trapper Keeper Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Trapper Keeper sales on Amazon US totaled 74,000 units in July 2026 (▲ 166.7% vs. the prior month), generating an estimated $1,145,101 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.5% of unit volume and 48.0% of revenue, while a typical listing is priced at $22.30. The keyword itself pulled 302,176 Amazon queries over the same period (▲ 280.5% MoM).
Zooming out to the 12-month window ending July 2026, the trapper keeper Top 50 moved 577,650 units and $8,921,185 in cumulative sales — an average of 48,138 units and $743,432 per month. Monthly throughput topped out at 200,000 units in August 2025 and dipped to 12,800 in May 2026, leaving the latest reading 63.0% lower than August 2025.
Trapper Keeper Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
74K
▲ 166.7% MoM
Monthly Revenue 2026/07
$1.1M
▲ 224.6% MoM
Top 10 Market Share 2026/07
63.5%
Trapper Keeper Market Share & Sales Concentration on Amazon US — July 2026
The most-sold trapper keeper listing on Amazon US in July 2026 is ASIN B0CZL39ZHS (Brand: Forvencer), which sold 10,000 units at $9.99 apiece — equal to 13.5% of every unit tracked in this report and 11% ahead of the No. 2 listing.
The Top 10 ASINs account for 47,000 units and $549,860 in July 2026 — 63.5% of unit volume and 48.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Trapper Keeper' on Amazon
July 2026
Is 63.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0CZL39ZHS
Forvencer 8 Count Dividers with 2 Pockets,8 tabs Binder Dividers with tabs | Dividers for 3 Ring Binder Organizer,School Supplies, Multicolor, 1 Set
10K
▲ 100.0%vs. prior month
$38.6K
latest month
12-month trend
B0CPDTKFVF
Aegero Plastic Folders with Pockets (7 Pack, Assorted Colors) | Durable Heavy Duty File Folders with Business Card Slot, 2-Pocket Folder for Schoolwork & Office,Letter Size
9K
▲ 125.0%vs. prior month
$56.5K
latest month
12-month trend
B09WHTP9C4
Forvencer Binder Pocket, 10 Pack Super Heavyweight Plastic Binder Folders | Tight Closure Folders with Pockets Side Loading,Binder Organizer, Binder Dividers with Pockets,Office Supplies,Back to School
6K
▲ 20.0%vs. prior month
$45.2K
latest month
12-month trend
B086M2CR5D
Five Star Flex Refillable Notebook + Study App, College Ruled Paper and 1 Inch TechLock Ring Binder with Pockets, Tabs and Dividers, 200 Sheet Capacity, Black (29328AA2)
5K
▲ 400.0%vs. prior month
$51K
latest month
12-month trend
B0B36JXJKC
Case-it School Zipper Binder | 3-Inch O-Rings | 600-Sheet | D-146 Jet Black | Mighty Zip Tab, 5-Subject Expanding File Folder, Multiple Pockets, Storage Organizer, Shoulder Strap, Office
5K
▲ 455.6%vs. prior month
$119.9K
latest month
12-month trend
B00JIXXISG
Five Star Zipper Binder, 2 Inch 3-Ring Binder with Round Rings, 5-Tab Expanding File, 380 Sheet Capacity, Black (72536)
3K
▲ 500.0%vs. prior month
$60K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Trapper Keeper Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Forvencer is the best-performing trapper keeper brand in July 2026, moving 16,000 units across 2 ASINs for 34.0% of Top 10 volume. Five Star follows with 13,000 units (27.7%), ahead of Aegero on 9,000 units (19.1%).
With 5 brands splitting the Top 10 and 80.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.99 to $19.05, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Forvencer
2 ASINs in Top 10
34.0%
Units
16K
Revenue
$83.8K
Avg. price
$8.49
B0CZL39ZHS
$9.99·★4.7·2.4K revsForvencer 8 Count Dividers with 2 Pockets,8 tabs Binder Dividers with tabs | Dividers for 3 Ring Binder Organizer,School Supplies, Multicolor, 1 Set
Units sold10KB09WHTP9C4
$6.99·★4.7·3.5K revsForvencer Binder Pocket, 10 Pack Super Heavyweight Plastic Binder Folders | Tight Closure Folders with Pockets Side Loading,Binder Organizer, Binder Dividers with Pockets,Office Supplies,Back to School
Units sold6K
Five Star
4 ASINs in Top 10
27.7%
Units
13K
Revenue
$205.6K
Avg. price
$19.05
B086M2CR5D
$8.99·★4.7·11.7K revsFive Star Flex Refillable Notebook + Study App, College Ruled Paper and 1 Inch TechLock Ring Binder with Pockets, Tabs and Dividers, 200 Sheet Capacity, Black (29328AA2)
Units sold5KB00JIXXISG
$23.63·★4.5·10.1K revsFive Star Zipper Binder, 2 Inch 3-Ring Binder with Round Rings, 5-Tab Expanding File, 380 Sheet Capacity, Black (72536)
Units sold3KB00JIXXHEG
$23.59·★4.5·10.1K revsFive Star Zipper Binder, 2 Inch 3-Ring Binder with Round Rings, 5-Tab Expanding File, 380 Sheet Capacity, Cobalt Blue (72534)
Units sold3KB00JIXY72W
$19.99·★4.5·10.1K revsFive Star Zipper Binder, 2 Inch 3-Ring Binder with Round Rings, 5-Tab Expanding File, 380 Sheet Capacity, Fire Red (72538)
Units sold2K
Aegero
1 ASIN in Top 10
19.1%
Units
9K
Revenue
$56.5K
Avg. price
$6.99
B0CPDTKFVF
$6.99·★4.8·2.5K revsAegero Plastic Folders with Pockets (7 Pack, Assorted Colors) | Durable Heavy Duty File Folders with Business Card Slot, 2-Pocket Folder for Schoolwork & Office,Letter Size
Units sold9K
Trending Trapper Keeper Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B00JIXXISG booked 3K units at $23.63, with ▲ 500.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00JIXXISG
Five Star Zipper Binder, 2 Inch 3-Ring Binder with Round Rings, 5-Tab Expanding File, 380 Sheet Capacity, Black (72536)
Price
$23.63
Rating
4.5
Reviews
10.1K
Latest month sales
B00JIXXHEG
Five Star Zipper Binder, 2 Inch 3-Ring Binder with Round Rings, 5-Tab Expanding File, 380 Sheet Capacity, Cobalt Blue (72534)
Price
$23.59
Rating
4.5
Reviews
10.1K
Latest month sales
B0BQTP8S6L
Case-it School Zipper Binder | 3" O-Rings | 600-Sheet | D-146 Midnight Blue | Mighty Zip Tab, 5-Subject Expanding File Folder, Multiple Pockets, Storage Organizer, Shoulder Strap, Office
Unlock to view ASIN details and product titles
Price
$26.99
Rating
4.5
Reviews
2.5K
Latest month sales
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