Kitchen Set Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Kitchen Set sales on Amazon US totaled 317,000 units in July 2026 (▼ 30.8% vs. the prior month), generating an estimated $12,495,100 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 34.7% of unit volume and 22.1% of revenue, while a typical listing is priced at $44.23. The keyword itself pulled 31,293 Amazon queries over the same period (▲ 10.8% MoM).
Zooming out to the 12-month window ending July 2026, the kitchen set Top 50 moved 3,574,400 units and $144,995,993 in cumulative sales — an average of 297,867 units and $12,082,999 per month. Monthly throughput topped out at 458,000 units in June 2026 and dipped to 184,900 in May 2026, leaving the latest reading 36.8% higher than August 2025.
Kitchen Set Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
317K
▼ 30.8% MoM
Monthly Revenue 2026/07
$12.5M
▼ 30.2% MoM
Top 10 Market Share 2026/07
34.7%
Kitchen Set Market Share & Sales Concentration on Amazon US — July 2026
The most-sold kitchen set listing on Amazon US in July 2026 is ASIN B0FH6YL3XC (Brand: Astercook), which sold 20,000 units at $24.99 apiece — equal to 6.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 110,000 units and $2,766,700 in July 2026 — 34.7% of unit volume and 22.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Kitchen Set' on Amazon
July 2026
Is 34.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0FH6YL3XC
Astercook Deep-Carbonized Bamboo Cutting Boards for Kitchen with Wood Storage Stand, Reversible Charcuterie & Chopping Boards with Juice Grooves and Easy-Grip Handles, Fathers Day Gift for Men
20K
▼ 33.3%vs. prior month
$488.4K
latest month
12-month trend
B0026RHI3M
GoodCook Everyday Nonstick Baking Sheet Set, 3 Pack Includes Small (13×9) Medium (15×1) and Large (17×11) Pans Carbon Steel Construction Cookie Sheets Bakeware Set, Gray
10K
▼ 66.7%vs. prior month
$179.9K
latest month
12-month trend
B0B9S5HZ26
Vtopmart 8 Pack Glass Food Storage Containers with Airtight Lids | Meal Prep Lunch Containers, Leakproof, Leftover Storage, Take-out, Microwave, Oven, Freezer and Dishwasher Safe, BPA Free
10K
▲ 0.0%vs. prior month
$222K
latest month
12-month trend
B00M2J7PCI
Pyrex Essentials (3-Pack) Glass Measuring Cups Set (1, 2 & 4 Cup) | For prepping, baking and cooking, preheated oven, dishwasher, freezer, and microwave safe
10K
▼ 50.0%vs. prior month
$246.7K
latest month
12-month trend
B08B39ZH5M
Silverware Set for 8, 40 Piece Stainless Steel Flatware Utensil Cutlery Set | Heavy Duty Steak Knife Fork and Spoon, Dishwasher Safe, Gift Package for Wedding Housewarming
10K
▲ 0.0%vs. prior month
$370.7K
latest month
12-month trend
B08J8GZXKZ
KITCHENAID Ribbed Soft Silicone Oven Mitt 2-Pack Set, 7.5"x13", Milkshake Tan
10K
▼ 75.0%vs. prior month
$174.5K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Kitchen Set Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Astercook is the best-performing kitchen set brand in July 2026, moving 30,000 units across 2 ASINs for 27.3% of Top 10 volume. Vtopmart follows with 20,000 units (18.2%), ahead of GoodCook on 10,000 units (9.1%).
Volume is spread across 8 brands, with the top three holding 54.5% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $17.99 to $32.44, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Astercook
2 ASINs in Top 10
27.3%
Units
30K
Revenue
$887.7K
Avg. price
$32.44
B0FH6YL3XC
$24.99·★4.5·2.8K revsAstercook Deep-Carbonized Bamboo Cutting Boards for Kitchen with Wood Storage Stand, Reversible Charcuterie & Chopping Boards with Juice Grooves and Easy-Grip Handles, Fathers Day Gift for Men
Units sold20KB0C1YBPJ43
$39.88·★4.7·3.6K revsAstercook Knife Set for Kitchen with Block and Sharpener 15pcs German | Stainless Steel Kitchen Utensils Set Dishwasher Safe
Units sold10K
Vtopmart
2 ASINs in Top 10
18.2%
Units
20K
Revenue
$529.9K
Avg. price
$28.49
B0B9S5HZ26
$23.99·★4.4·15.1K revsVtopmart 8 Pack Glass Food Storage Containers with Airtight Lids | Meal Prep Lunch Containers, Leakproof, Leftover Storage, Take-out, Microwave, Oven, Freezer and Dishwasher Safe, BPA Free
Units sold10KB08ZK5WDWN
$32.99·★4.7·28.4K revsVtopmart Airtight Food Storage Containers with Lids, 24 pcs, Black | For Cereal Pasta Snack Flour Sugar, BPA Free, Airtight Seal, Multiple Sizes, Dishwasher Safe (Not Lids), Includes 24 Labels
Units sold10K
GoodCook
1 ASIN in Top 10
9.1%
Units
10K
Revenue
$179.9K
Avg. price
$17.99
B0026RHI3M
$17.99·★4.5·17.2K revsGoodCook Everyday Nonstick Baking Sheet Set, 3 Pack Includes Small (13×9) Medium (15×1) and Large (17×11) Pans Carbon Steel Construction Cookie Sheets Bakeware Set, Gray
Units sold10K
Trending Kitchen Set Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B091JXDLDX booked 10K units at $15.99, with ▲ 0.0% MoM change. On the growth side, B08559K7CN leads positive momentum with ▲ 300.0% MoM growth on 4K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B091JXDLDX
TILUCK Stainless Steel Measuring Cups & Spoons Set, Cups and Spoons | Stainless Steel Nesting Measure Cups , Kitchen Gadgets for Cooking & Baking (10)
Price
$15.99
Rating
4.8
Reviews
7.4K
Latest month sales
B0C1YBPJ43
Astercook Knife Set for Kitchen with Block and Sharpener 15pcs German | Stainless Steel Kitchen Utensils Set Dishwasher Safe
Price
$39.88
Rating
4.7
Reviews
3.6K
Latest month sales
B08559K7CN
Ninja Professional Plus Kitchen System, 1400WP, Auto-iQ, Grey, BN801 | 5 functions for smoothies, chopping & dough with Auto-iQ. 72-oz blender pitcher, 64-oz processor, (2) 24-oz cups.
Unlock to view ASIN details and product titles
Price
$199.99
Rating
4.8
Reviews
14.7K
Latest month sales
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