Kind Bars Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Kind Bars sales on Amazon US totaled 254,000 units in July 2026 (▼ 1.2% vs. the prior month), generating an estimated $2,726,740 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 54.3% of unit volume and 43.8% of revenue, while a typical listing is priced at $13.25. The keyword itself pulled 96,607 Amazon queries over the same period (▲ 11.1% MoM).
Zooming out to the 12-month window ending July 2026, the kind bars Top 50 moved 2,619,250 units and $28,446,950 in cumulative sales — an average of 218,271 units and $2,370,579 per month. Monthly throughput topped out at 257,000 units in June 2026 and dipped to 163,700 in May 2026, leaving the latest reading 11.2% higher than August 2025.
Kind Bars Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
254K
▼ 1.2% MoM
Monthly Revenue 2026/07
$2.7M
▼ 3.2% MoM
Top 10 Market Share 2026/07
54.3%
Kind Bars Market Share & Sales Concentration on Amazon US — July 2026
The most-sold kind bars listing on Amazon US in July 2026 is ASIN B0BCH583WK (Brand: KIND), which sold 30,000 units at $4.98 apiece — equal to 11.8% of every unit tracked in this report.
The Top 10 ASINs account for 138,000 units and $1,193,740 in July 2026 — 54.3% of unit volume and 43.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Kind Bars' on Amazon
July 2026
Is 54.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0BCH583WK
KIND PB Banana Dark Choc Protein Breakfast Bar 6 Count, 10.58 OZ
30K
▲ 0.0%vs. prior month
$152.4K
latest month
12-month trend
B007PE7ANY
KIND Healthy Snacks Bars, Dark Chocolate Nuts & Sea Salt, Gluten Free, Low Sugar, High Fiber Snacks, 6g Protein, 12 Count
30K
▲ 50.0%vs. prior month
$354.9K
latest month
12-month trend
B009AE7WWQ
Nature’s Bakery Raspberry Fig Bars, Real Fruit, Nut Free, 6 Pack
10K
▲ 0.0%vs. prior month
$49.3K
latest month
12-month trend
B085WTJFFD
KIND Mini Snack Bars Variety Pack, Gluten Free, Low Sugar, Low Calorie Snacks, Dark Chocolate Nuts & Sea Salt, Caramel Almond & Sea Salt, 20 Count
10K
▲ 11.1%vs. prior month
$129.5K
latest month
12-month trend
B0BCH3P3VY
KIND Breakfast Protein Bars, Dark Chocolate Cocoa, Gluten Free, Low Sodium, Healthy Snacks, 8g Protein, 6 Count (6 Packs of 2 Bars) | Perfect for busy mornings: a gluten-free healthy snack with whole grain oats for on-the-go energy. Includes 6, 2-bar packs.
10K
▲ 0.0%vs. prior month
$59.9K
latest month
12-month trend
B0BCH4QXYW
KIND Breakfast Protein Bars, Almond Butter, Gluten Free, Low Sodium, Healthy Snacks, 8g Protein, 6 Count (6 Packs of 2 Bars)
10K
▲ 0.0%vs. prior month
$49.8K
latest month
12-month trend
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Best Kind Bars Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
KIND is the best-performing kind bars brand in July 2026, moving 128,000 units across 9 ASINs for 92.8% of Top 10 volume. Nature's Bakery follows with 10,000 units (7.2%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.99 to $9.94, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
KIND
9 ASINs in Top 10
92.8%
Units
128K
Revenue
$1.1M
Avg. price
$9.94
B0BCH583WK
$4.98·★4.6·3.8K revsKIND PB Banana Dark Choc Protein Breakfast Bar 6 Count, 10.58 OZ
Units sold30KB007PE7ANY
$13.18·★4.7·25K revsKIND Healthy Snacks Bars, Dark Chocolate Nuts & Sea Salt, Gluten Free, Low Sugar, High Fiber Snacks, 6g Protein, 12 Count
Units sold30KB085WTJFFD
$12.38·★4.7·3K revsKIND Mini Snack Bars Variety Pack, Gluten Free, Low Sugar, Low Calorie Snacks, Dark Chocolate Nuts & Sea Salt, Caramel Almond & Sea Salt, 20 Count
Units sold10KB0BCH3P3VY
$6.49·★4.5·3.7K revsKIND Breakfast Protein Bars, Dark Chocolate Cocoa, Gluten Free, Low Sodium, Healthy Snacks, 8g Protein, 6 Count (6 Packs of 2 Bars) | Perfect for busy mornings: a gluten-free healthy snack with whole grain oats for on-the-go energy. Includes 6, 2-bar packs.
Units sold10KB0BCH4QXYW
$4.98·★4.6·2.8K revsKIND Breakfast Protein Bars, Almond Butter, Gluten Free, Low Sodium, Healthy Snacks, 8g Protein, 6 Count (6 Packs of 2 Bars)
Units sold10KB0DH9D5Q66
$4.98·★4.5·2.2K revsKIND Breakfast Protein Bars, Apple Cinnamon, Gluten Free, Low Sodium, Healthy Snacks, 8g Protein, 12 Count (12 Packs of 2 Bars) | Perfect for busy mornings: a gluten-free healthy snack with whole grain oats for on-the-go energy. Includes 6, 2-bar packs.
Units sold10KB003TMZQC8
$13.18·★4.8·10.7K revsKIND Healthy Snacks Bars, Dark Chocolate Cherry Cashew, Gluten Free, High Fiber Snacks, 4g Protein, 12 Count
Units sold10KB08SPDZ226
$16.08·★4.7·7.5K revsKIND Healthy Snacks Bars Variety Pack, Gluten Free, Low Sugar, High Fiber Snacks, Dark Chocolate Nuts & Sea Salt, Peanut Butter Dark Chocolate, Caramel Almond & Sea Salt, 6-7g Protein, 12 Count
Units sold10KB003TNANSO
$13.18·★4.6·8.8K revsKIND Healthy Snacks Bars, Peanut Butter Dark Chocolate, Gluten Free, Low Sodium Snacks, 7g Protein, 12 Count
Units sold8K
Nature's Bakery
1 ASIN in Top 10
7.2%
Units
10K
Revenue
$49.3K
Avg. price
$3.99
B009AE7WWQ
$3.99·★4.7·18.7K revsNature’s Bakery Raspberry Fig Bars, Real Fruit, Nut Free, 6 Pack
Units sold10K
Trending Kind Bars Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B003TNANSO booked 8K units at $13.18, with ▲ 14.3% MoM change. On the growth side, B0FHMLH6Q9 leads positive momentum with ▲ 100.0% MoM growth on 8K units, with B0D3MT954N close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B003TNANSO
KIND Healthy Snacks Bars, Peanut Butter Dark Chocolate, Gluten Free, Low Sodium Snacks, 7g Protein, 12 Count
Price
$13.18
Rating
4.6
Reviews
8.8K
Latest month sales
B0FHMLH6Q9
KIND Protein MAX Bars Variety Pack, Gluten Free, Low Sugar, High Fiber Snacks, Sweet & Salty Caramel Peanut Crisp, Crispy Chocolate Peanut Butter, 20g Protein, 12 Count
Price
$25.22
Rating
4.2
Reviews
731
Latest month sales
B0D3MT954N
KIND Kids Granola Bars Variety Pack, Gluten Free, Low Sodium, Peanut and Tree Nut Free Snacks, Chocolate Chip, Blueberry Muffin, 5g Protein, 10 Count
Unlock to view ASIN details and product titles
Price
$12.49
Rating
4.4
Reviews
589
Latest month sales
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