Jellyfish Squishy Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Jellyfish Squishy sales on Amazon US totaled 152,300 units in July 2026 (▼ 11.2% vs. the prior month), generating an estimated $1,512,369 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.3% of unit volume and 64.3% of revenue, while a typical listing is priced at $10.49. The keyword itself pulled 15,250 Amazon queries over the same period (▼ 14.0% MoM).

Zooming out to the 12-month window ending July 2026, the jellyfish squishy Top 50 moved 772,300 units and $7,658,089 in cumulative sales — an average of 64,358 units and $638,174 per month. Monthly throughput topped out at 170,550 units in June 2026 and dipped to 22,550 in January 2026, leaving the latest reading 338.9% higher than August 2025.

772.3KTotal units sold · Last 12 months
$7.7MTotal revenue · Last 12 months
15.3K▼ 14.0% MoM
Monthly search volume
$10.49Avg. price · July 2026

Jellyfish Squishy Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales34.7K
Revenue$311.3K

2025/09

Sales31.8K
Revenue$295.1K

2025/10

Sales30K
Revenue$264.5K

2025/11

Sales46.8K
Revenue$422.7K

2025/12

Sales51.8K
Revenue$509.3K

2026/01

Sales22.6K
Revenue$196.8K

2026/02

Sales40K
Revenue$367.4K

2026/03

Sales66.8K
Revenue$681.1K

2026/04

Sales78.7K
Revenue$885.2K

2026/05

Sales46.4K
Revenue$541.4K

2026/06

Sales170.6K
Revenue$1.7M
152.3K

2026/07

Sales152.3K
Revenue$1.5M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

152.3K

▼ 11.2% MoM

Monthly Revenue 2026/07

$1.5M

▼ 10.0% MoM

Top 10 Market Share 2026/07

68.3%

See the Top 10 ASINs driving 68.3% of sales

Jellyfish Squishy Market Share & Sales Concentration on Amazon US — July 2026

The most-sold jellyfish squishy listing on Amazon US in July 2026 is ASIN B0DG2VRFV7 (Brand: Mantyplay), which sold 30,000 units at $8.99 apiece — equal to 19.7% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 104,000 units and $972,780 in July 2026 — 68.3% of unit volume and 64.3% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Jellyfish Squishy' on Amazon

July 2026
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68.3% Volume Share 104K units sold
64.3% Revenue Share $972.8K estimated
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Top 5 Volume Share breakdown

B0DG2VRFV7 19.7%
B0GH7H2GZF 6.6%
B0GVJDX674 6.6%
B0D91CWH9V 6.6%
B0GSZGPFYQ 5.9%
Others 54.7%
#1
30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

B0DG2VRFV7

30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

$8.99·★ 4.6·4.8K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$261.9K

latest month

Monthly Trend

12-month trend

#2
Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

B0GH7H2GZF

Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

$5.88·★ 3.7·1.1K reviews
Monthly Sales

10K

▼ 66.7%

vs. prior month

Revenue

$53.7K

latest month

Monthly Trend

12-month trend

#3
Coconut Oil Squishy, Coconut Oil Slow Rising Squeeze Stress Ball Clear Jelly Bubblegum Texture Coconut Oil Squishy Toy (Blue)

B0GVJDX674

Coconut Oil Squishy, Coconut Oil Slow Rising Squeeze Stress Ball Clear Jelly Bubblegum Texture Coconut Oil Squishy Toy (Blue)

$9.99·★ 2.8·401 reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$99.5K

latest month

Monthly Trend

12-month trend

#4
3pcs Squishy Textured Stress Balls Silky Fidget Toys for Anxiety Relief | Soft Squeeze Squishies Sensory Party Favors for Kids/Adults Hand Exercises 1.85inch

B0D91CWH9V

3pcs Squishy Textured Stress Balls Silky Fidget Toys for Anxiety Relief | Soft Squeeze Squishies Sensory Party Favors for Kids/Adults Hand Exercises 1.85inch

$7.99·★ 4.0·1.1K reviews
Monthly Sales

10K

▲ 150.0%

vs. prior month

Revenue

$72.5K

latest month

Monthly Trend

12-month trend

#5
QHPOQU 2 Packs Slow Rising Squishy Butter Squeeze Toys Pack Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors Squishy Butter

B0GSZGPFYQ

QHPOQU 2 Packs Slow Rising Squishy Butter Squeeze Toys Pack Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors Squishy Butter

$9.98·★ 4.1·380 reviews
Monthly Sales

9K

▲ 28.6%

vs. prior month

Revenue

$84.9K

latest month

Monthly Trend

12-month trend

#6
VESPRO 12 Pack Fidget Stress Balls for Adults, Cute Octopus Stress Ball | Features a soft, squeezable texture, Bulk Squishy Squeeze Ball Toys Set for Classroom Prizes and Birthday Party Favors

B0D5CBZWRS

VESPRO 12 Pack Fidget Stress Balls for Adults, Cute Octopus Stress Ball | Features a soft, squeezable texture, Bulk Squishy Squeeze Ball Toys Set for Classroom Prizes and Birthday Party Favors

$13.99·★ 3.8·1.2K reviews
Monthly Sales

8K

▲ 33.3%

vs. prior month

Revenue

$112.5K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Jellyfish Squishy Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Mantyplay is the best-performing jellyfish squishy brand in July 2026, moving 30,000 units across 1 ASIN for 28.8% of Top 10 volume. Midou follows with 10,000 units (9.6%), ahead of Glyrnur on 10,000 units (9.6%).

Volume is spread across 10 brands, with the top three holding 48.1% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $5.88 to $9.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

28.8%
9.6%
9.6%
51.9%
Mantyplay
Midou
Glyrnur
Other brands
1

Mantyplay

1 ASIN in Top 10

28.8%

Units

30K

Revenue

$261.9K

Avg. price

$8.99

  • 30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

    B0DG2VRFV7

    $8.99·★4.6·4.8K revs

    30 Pack Squishy Toys, Kawaii Squishies Party Favors for Kids 4-8 8-12 Treasure Box Toys for Classroom Birthday Xmas Gifts Goodie Bag Mini Animals Mochi Squishy Stress Relief Sensory Toys Random

    Units sold30K
2

Midou

1 ASIN in Top 10

9.6%

Units

10K

Revenue

$53.7K

Avg. price

$5.88

  • Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

    B0GH7H2GZF

    $5.88·★3.7·1.1K revs

    Midou Slow Rising Dumpling Squishy Butter Squeeze Toy Sensory Stress Relief Squishies Soft & Stretchy Fidget Toys for Anxiety Relief Party Favors 1Pcs with Smile Face

    Units sold10K
3

Glyrnur

1 ASIN in Top 10

9.6%

Units

10K

Revenue

$99.5K

Avg. price

$9.99

  • Coconut Oil Squishy, Coconut Oil Slow Rising Squeeze Stress Ball Clear Jelly Bubblegum Texture Coconut Oil Squishy Toy (Blue)

    B0GVJDX674

    $9.99·★2.8·401 revs

    Coconut Oil Squishy, Coconut Oil Slow Rising Squeeze Stress Ball Clear Jelly Bubblegum Texture Coconut Oil Squishy Toy (Blue)

    Units sold10K

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