Hydrocortisone Ointment Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hydrocortisone Ointment sales on Amazon US totaled 455,500 units in July 2026 (▼ 1.5% vs. the prior month), generating an estimated $3,514,688 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.1% of unit volume and 52.5% of revenue, while a typical listing is priced at $10.82. The keyword itself pulled 17,693 Amazon queries over the same period (▲ 19.9% MoM).
Zooming out to the 12-month window ending July 2026, the hydrocortisone ointment Top 50 moved 3,700,200 units and $33,318,007 in cumulative sales — an average of 308,350 units and $2,776,501 per month. Monthly throughput topped out at 462,300 units in June 2026 and dipped to 193,500 in May 2026, leaving the latest reading 20.7% higher than August 2025.
Hydrocortisone Ointment Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
455.5K
▼ 1.5% MoM
Monthly Revenue 2026/07
$3.5M
▼ 8.9% MoM
Top 10 Market Share 2026/07
68.1%
Hydrocortisone Ointment Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hydrocortisone ointment listing on Amazon US in July 2026 is ASIN B00HQRCNWI (Brand: Benadryl), which sold 80,000 units at $6.48 apiece — equal to 17.6% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 310,000 units and $1,845,600 in July 2026 — 68.1% of unit volume and 52.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hydrocortisone Ointment' on Amazon
July 2026
Is 68.1% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00HQRCNWI
Benadryl Itch Relief Gel Extra Strength, 2% Diphenhydramine HCl, 3.5 fl. Oz | Topical Itch Relief Gel, Soothing Relief, Scrapes, Insect Bites, Sunburn and More, Great for Outdoors
80K
▼ 20.0%vs. prior month
$518.4K
latest month
12-month trend
B00164IIUI
Neosporin Original Triple Antibiotic Ointment, 0.5 oz | 24-Hour Infection Protection with Bacitracin Zinc, First Aid Wound Care Treatment, Helps Minimize Appearance of Scars
40K
▲ 33.3%vs. prior month
$195.2K
latest month
12-month trend
B0BJMQBSKJ
Cortizone-10 Max Strength Soothing Aloe Itch Relief Cream, 2 oz. | 1% hydrocortisone, fast-acting, anti-itch cream for bug bites, rash, eczema, psoriasis, poison ivy, oak, sumac, ages 2+
40K
▼ 20.0%vs. prior month
$318.8K
latest month
12-month trend
B01D2NTLZG
A+D Original Diaper Rash Ointment Prevents & Treats Diaper Rash, Moisturizing Skin Protectant with Vitamins A & D, Healing Skin Ointment for Dry and Cracked Skin 4oz
30K
▲ 50.0%vs. prior month
$164.1K
latest month
12-month trend
B0779CBH6S
Amazon Basic Care Hydrocortisone 1% Anti-Itch Cream, White, 2 Ounce (Pack of 1)
30K
▲ 200.0%vs. prior month
$162.9K
latest month
12-month trend
B0CMVYX6VN
Cortizone-10 Max Strength Intensive Healing Itch Relief Cream, 2 oz. | 1% hydrocortisone, fast-acting, anti-itch cream for bug bites, rash, eczema, psoriasis, poison ivy, oak, sumac and more
30K
▲ 50.0%vs. prior month
$242.7K
latest month
12-month trend
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Best Hydrocortisone Ointment Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Benadryl is the best-performing hydrocortisone ointment brand in July 2026, moving 120,000 units across 4 ASINs for 38.7% of Top 10 volume. Cortizone 10 follows with 70,000 units (22.6%), ahead of Johnson & Johnson on 40,000 units (12.9%).
With 6 brands splitting the Top 10 and 74.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $4.88 to $8.59, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Benadryl
4 ASINs in Top 10
38.7%
Units
120K
Revenue
$687.3K
Avg. price
$5.09
B00HQRCNWI
$6.48·★4.6·45.8K revsBenadryl Itch Relief Gel Extra Strength, 2% Diphenhydramine HCl, 3.5 fl. Oz | Topical Itch Relief Gel, Soothing Relief, Scrapes, Insect Bites, Sunburn and More, Great for Outdoors
Units sold80KB012SAJYEM
$2.89·★4.5·3.7K revsBenadryl Itch Relief Stick, Extra Strength, 0.47 fl. Oz | For Rashes, Insect and Bug Bites, Fits in Backpack or First Aid Kit, Outdoor Activities, Sporting Events, Picnics, Camping
Units sold20KB01J24FQPS
$5.48·★4.7·4.6K revsBenadryl Extra Strength Itch Stopping Cream, Diphenhydramine HCl, 1 oz | Zinc Acetate Skin Protectant, Topical Analgesic Cream, Anti-Itch Ointment, Insect Bite & Sunburn Relief
Units sold10KB00HANX066
$5.49·★4.7·3.7K revsBenadryl Extra Strength Itch Cooling Spray, Topical Analgesic 2 fl. oz | Diphenhydramine HCl & Zinc Acetate Skin Protectant, Fast Relief from Insect Bites, Travel Size
Units sold10K
Cortizone 10
2 ASINs in Top 10
22.6%
Units
70K
Revenue
$561.5K
Avg. price
$8.59
B0BJMQBSKJ
$8.36·★4.7·11.2K revsCortizone-10 Max Strength Soothing Aloe Itch Relief Cream, 2 oz. | 1% hydrocortisone, fast-acting, anti-itch cream for bug bites, rash, eczema, psoriasis, poison ivy, oak, sumac, ages 2+
Units sold40KB0CMVYX6VN
$8.83·★4.8·8.6K revsCortizone-10 Max Strength Intensive Healing Itch Relief Cream, 2 oz. | 1% hydrocortisone, fast-acting, anti-itch cream for bug bites, rash, eczema, psoriasis, poison ivy, oak, sumac and more
Units sold30K
Johnson & Johnson
1 ASIN in Top 10
12.9%
Units
40K
Revenue
$195.2K
Avg. price
$4.88
B00164IIUI
$4.88·★4.8·44.8K revsNeosporin Original Triple Antibiotic Ointment, 0.5 oz | 24-Hour Infection Protection with Bacitracin Zinc, First Aid Wound Care Treatment, Helps Minimize Appearance of Scars
Units sold40K
Trending Hydrocortisone Ointment Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0779CBH6S leads positive momentum with ▲ 200.0% MoM growth on 30K units, with B0DQXFF821 close behind at ▲ 200.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0779CBH6S
Amazon Basic Care Hydrocortisone 1% Anti-Itch Cream, White, 2 Ounce (Pack of 1)
Price
$5.58
Rating
4.7
Reviews
8K
Latest month sales
B0DQXFF821
Cortizone-10 Max Strength Soothing Aloe Itch Relief Spray, 2.7 oz. | 1% hydrocortisone, ages 2+, no mess, anti-itch cooling spray for bug bites, rash, eczema, psoriasis, poison ivy, oak, sumac
Price
$8.97
Rating
4.6
Reviews
1.8K
Latest month sales
B0CDMXY283
CareAll Hydrocortisone 1%, 1oz Tube (Pack of 4), Maximum Strength Anti-Itch Cream, Relief from Itching and Redness from Bug Bites, Eczema, Psoriasis, Poison Ivy, Oak and Sumac
Unlock to view ASIN details and product titles
Price
$6.49
Rating
4.7
Reviews
1.2K
Latest month sales
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