Honey Ham Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Honey Ham sales on Amazon US totaled 264,000 units in July 2026 (▲ 4.4% vs. the prior month), generating an estimated $1,657,180 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 47.3% of unit volume and 49.7% of revenue, while a typical listing is priced at $6.42. The keyword itself pulled 18,089 Amazon queries over the same period (▲ 3.3% MoM).
Zooming out to the 12-month window ending July 2026, the honey ham Top 50 moved 2,700,900 units and $16,099,558 in cumulative sales — an average of 225,075 units and $1,341,630 per month. Monthly throughput topped out at 264,000 units in July 2026 and dipped to 164,600 in May 2026, leaving the latest reading 35.4% higher than August 2025.
Honey Ham Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
264K
▲ 4.4% MoM
Monthly Revenue 2026/07
$1.7M
▲ 1.9% MoM
Top 10 Market Share 2026/07
47.3%
Honey Ham Market Share & Sales Concentration on Amazon US — July 2026
The most-sold honey ham listing on Amazon US in July 2026 is ASIN B00FTBD20A (Brand: Applegate), which sold 20,000 units at $5.49 apiece — equal to 7.6% of every unit tracked in this report.
The Top 10 ASINs account for 125,000 units and $823,830 in July 2026 — 47.3% of unit volume and 49.7% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Honey Ham' on Amazon
July 2026









Is 47.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B00FTBD20A
APPLEGATE ORGANICS Uncured Genoa Salami, 4 oz | No Antibiotics Ever, No Artificial Ingredients, Snack & Charcuterie Favorite
20K
▲ 100.0%vs. prior month
$113.4K
latest month
12-month trend

B07QCZ43S7
Verde Farms, Beef Sirloin Steaks, Organic, Grass-Fed | 0.75 lbs |Pack of 2
20K
▲ 0.0%vs. prior month
$228.6K
latest month
12-month trend

B07YVMNBRZ
Amazon Grocery, Sliced Black Forest Uncured Ham, 9 Oz
20K
▲ 0.0%vs. prior month
$64.4K
latest month
12-month trend

B000Q5ZMD4
Hillshire Farm Ultra Thin Sliced Deli Meat, Honey Ham, 9 oz | Gluten free; no artificial ingredients; no added nitrates or nitrites; great for sandwiches, wraps & charcuterie
10K
▲ 0.0%vs. prior month
$39.1K
latest month
12-month trend

B00MCLKC4Y
Oscar Mayer Deli Lunch Meat, Bologna, 16 oz Package | Sliced Bologna Lunch Meat Made with Chicken & Pork, Fully Cooked & Ready to Eat, Add to Sandwiches, Wraps & Deli Platters
10K
▲ 0.0%vs. prior month
$29.6K
latest month
12-month trend

B0787Y5PK9
Diestel Turkey Ranch Honey Roasted Turkey Breast
10K
▲ 0.0%vs. prior month
$147.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Honey Ham Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Amazon Grocery is the best-performing honey ham brand in July 2026, moving 38,000 units across 3 ASINs for 30.4% of Top 10 volume. Applegate follows with 37,000 units (29.6%), ahead of Verde Farms on 20,000 units (16.0%).
With 6 brands splitting the Top 10 and 76.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.20 to $11.43, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Amazon Grocery
3 ASINs in Top 10
30.4%
Units
38K
Revenue
$129.7K
Avg. price
$3.20

B07YVMNBRZ
$2.47·★4.7·9.6K revsAmazon Grocery, Sliced Black Forest Uncured Ham, 9 Oz
Units sold20K
B07YVMGCM9
$3.57·★4.6·8.6K revsAmazon Grocery, Sliced Honey Smoked Turkey Breast, 9 Oz
Units sold10K
B07YVMYJFR
$3.57·★4.6·5.9K revsAmazon Grocery, Sliced Honey Smoked Uncured Ham, 9 Oz
Units sold8K
Applegate
3 ASINs in Top 10
29.6%
Units
37K
Revenue
$249K
Avg. price
$5.57

B00FTBD20A
$5.49·★4.6·5.5K revsAPPLEGATE ORGANICS Uncured Genoa Salami, 4 oz | No Antibiotics Ever, No Artificial Ingredients, Snack & Charcuterie Favorite
Units sold20K
B079RKVVNP
$6.74·★4.6·6.5K revsAPPLEGATE NATURALS Uncured Black Forest Ham Family Size, 10.5oz | No Antibiotics Ever, No Artificial Ingredients, Perfect for wraps & sandwiches
Units sold9K
B00FTBEFTC
$4.49·★4.6·6.5K revsApplegate, Organic Uncured Black Forest Ham, 6 Ounce
Units sold8K
Verde Farms
1 ASIN in Top 10
16.0%
Units
20K
Revenue
$228.6K
Avg. price
$11.43

B07QCZ43S7
$11.43·★4.2·4.5K revsVerde Farms, Beef Sirloin Steaks, Organic, Grass-Fed | 0.75 lbs |Pack of 2
Units sold20K
Trending Honey Ham Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07YVMYJFR booked 8K units at $3.57, with ▲ 0.0% MoM change. On the growth side, B014JS4KJ0 leads positive momentum with ▲ 150.0% MoM growth on 2K units, with B00FTBD20A close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B07YVMYJFR
Amazon Grocery, Sliced Honey Smoked Uncured Ham, 9 Oz
Price
$3.57
Rating
4.6
Reviews
5.9K
Latest month sales

B014JS4KJ0
Farmer John Sliced Ham, 12 oz
Price
$4.00
Rating
4.5
Reviews
107
Latest month sales

B00FTBD20A
APPLEGATE ORGANICS Uncured Genoa Salami, 4 oz | No Antibiotics Ever, No Artificial Ingredients, Snack & Charcuterie Favorite
Unlock to view ASIN details and product titles
Price
$5.49
Rating
4.6
Reviews
5.5K
Latest month sales
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