Hiking Backpack Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Hiking Backpack sales on Amazon US totaled 101,800 units in July 2026 (▲ 19.0% vs. the prior month), generating an estimated $3,675,909 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.0% of unit volume and 54.1% of revenue, while a typical listing is priced at $37.82. The keyword itself pulled 186,518 Amazon queries over the same period (▼ 36.1% MoM).
Zooming out to the 12-month window ending July 2026, the hiking backpack Top 50 moved 744,750 units and $23,993,307 in cumulative sales — an average of 62,063 units and $1,999,442 per month. Monthly throughput topped out at 101,800 units in July 2026 and dipped to 39,050 in January 2026, leaving the latest reading 4.2% higher than August 2025.
Hiking Backpack Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
101.8K
▲ 19.0% MoM
Monthly Revenue 2026/07
$3.7M
▲ 38.4% MoM
Top 10 Market Share 2026/07
55.0%
Hiking Backpack Market Share & Sales Concentration on Amazon US — July 2026
The most-sold hiking backpack listing on Amazon US in July 2026 is ASIN B09MQWWP87 (Brand: Taygeer), which sold 10,000 units at $17.97 apiece — equal to 9.8% of every unit tracked in this report and 25% ahead of the No. 2 listing.
The Top 10 ASINs account for 56,000 units and $1,989,720 in July 2026 — 55.0% of unit volume and 54.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Hiking Backpack' on Amazon
July 2026









Is 55.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B09MQWWP87
Taygeer Travel Backpack for Women, TSA Carry On Backpack Flight Approved | 15.6inch Laptop Mochila with Water Bottle Pocket & Shoe Pouch, Nurse Bag Casual Daypack for Weekender Business Hiking, Pink
10K
▲ 0.0%vs. prior month
$199.1K
latest month
12-month trend

B0C13GFY7N
LHI Military Tactical Backpack for Men and Women 45L Army 3 Days Assault Pack Bag Large Rucksack with Molle System - Black
8K
▲ 33.3%vs. prior month
$223.4K
latest month
12-month trend

B09TR9LPKN
Lightweight Hydration Backpack, Running Backpack with 2L Water Bladder | Hydro Water Daypack, Small Hiking Backpack for Cycling Hiking Rave for Men Women
7K
▲ 0.0%vs. prior month
$177.7K
latest month
12-month trend

B07T5D98RW
WATERFLY Crossbody Sling Backpack Sling Bag Travel Hiking Chest Bag Daypack (Black) | Small Hiking bag,Multi-compartment storage,Water-resistant,Breathable back pad,Reversible adjustable shoulder strap
7K
▲ 16.7%vs. prior month
$153.8K
latest month
12-month trend

B0CN9TGT14
The North Face Jester Everyday Laptop Backpack, TNF Black-NPF, One Size | Commuter Daypack, Water Repellent, Laptop Sleeve
6K
▲ 500.0%vs. prior month
$432.4K
latest month
12-month trend

B0FFGTPDXJ
MIYCOO Hydration Backpack - Hiking Water Backpack with 2L Water Bladder | Running Hydration Vest Backpack for Men Women, Lightweight Hydration Pack for Hiking, Cycling, Climbing
5K
▲ 400.0%vs. prior month
$109.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Hiking Backpack Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
The North Face is the best-performing hiking backpack brand in July 2026, moving 12,000 units across 3 ASINs for 21.4% of Top 10 volume. Taygeer follows with 10,000 units (17.9%), ahead of LHI on 8,000 units (14.3%).
Volume is spread across 8 brands, with the top three holding 53.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $17.97 to $77.16, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
The North Face
3 ASINs in Top 10
21.4%
Units
12K
Revenue
$908.3K
Avg. price
$77.16

B0CN9TGT14
$71.48·★4.6·2.3K revsThe North Face Jester Everyday Laptop Backpack, TNF Black-NPF, One Size | Commuter Daypack, Water Repellent, Laptop Sleeve
Units sold6K
B0D4NHX6ZX
$90.00·★4.7·15.5K revsThe North Face Women's Jester Everyday Backpack, Steel Bl, OSFA | Commuter Travel Bag, Laptop Sleeve, Water-Repellent
Units sold4K
B0CN9TLR5K
$70.00·★4.7·4.3K revsThe North Face Vault Everyday Laptop Backpack, TNF Black-NPF, One Size | Commuter Travel Bag, Water-Repellent Finish, Spacious Compartment
Units sold2K
Taygeer
1 ASIN in Top 10
17.9%
Units
10K
Revenue
$199.1K
Avg. price
$17.97

B09MQWWP87
$17.97·★4.7·29.6K revsTaygeer Travel Backpack for Women, TSA Carry On Backpack Flight Approved | 15.6inch Laptop Mochila with Water Bottle Pocket & Shoe Pouch, Nurse Bag Casual Daypack for Weekender Business Hiking, Pink
Units sold10K
LHI
1 ASIN in Top 10
14.3%
Units
8K
Revenue
$223.4K
Avg. price
$27.99

B0C13GFY7N
$27.99·★4.7·1K revsLHI Military Tactical Backpack for Men and Women 45L Army 3 Days Assault Pack Bag Large Rucksack with Molle System - Black
Units sold8K
Trending Hiking Backpack Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B0CN9TGT14 booked 6K units at $71.48, with ▲ 500.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0CN9TGT14
The North Face Jester Everyday Laptop Backpack, TNF Black-NPF, One Size | Commuter Daypack, Water Repellent, Laptop Sleeve
Price
$71.48
Rating
4.6
Reviews
2.3K
Latest month sales

B0FFGTPDXJ
MIYCOO Hydration Backpack - Hiking Water Backpack with 2L Water Bladder | Running Hydration Vest Backpack for Men Women, Lightweight Hydration Pack for Hiking, Cycling, Climbing
Price
$22.99
Rating
4.6
Reviews
603
Latest month sales

B0D4NHX6ZX
The North Face Women's Jester Everyday Backpack, Steel Bl, OSFA | Commuter Travel Bag, Laptop Sleeve, Water-Repellent
Unlock to view ASIN details and product titles
Price
$90.00
Rating
4.7
Reviews
15.5K
Latest month sales
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