Hamburger Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Hamburger sales on Amazon US totaled 755,000 units in July 2026 (▼ 2.3% vs. the prior month), generating an estimated $6,113,890 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 55.6% of unit volume and 54.9% of revenue, while a typical listing is priced at $8.44. The keyword itself pulled 33,832 Amazon queries over the same period (▼ 7.1% MoM).

Zooming out to the 12-month window ending July 2026, the hamburger Top 50 moved 7,631,000 units and $60,866,460 in cumulative sales — an average of 635,917 units and $5,072,205 per month. Monthly throughput topped out at 767,000 units in June 2026 and dipped to 465,000 in May 2026, leaving the latest reading 30.2% higher than August 2025.

7.6MTotal units sold · Last 12 months
$60.9MTotal revenue · Last 12 months
33.8K▼ 7.1% MoM
Monthly search volume
$8.44Avg. price · July 2026

Hamburger Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales580K
Revenue$4.3M

2025/09

Sales569K
Revenue$4.2M

2025/10

Sales634K
Revenue$4.6M

2025/11

Sales588K
Revenue$4.4M

2025/12

Sales589K
Revenue$4.7M

2026/01

Sales666K
Revenue$5.6M

2026/02

Sales664K
Revenue$5.5M

2026/03

Sales660K
Revenue$5.5M

2026/04

Sales694K
Revenue$5.9M

2026/05

Sales465K
Revenue$3.8M

2026/06

Sales767K
Revenue$6.1M
755K

2026/07

Sales755K
Revenue$6.1M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

755K

▼ 2.3% MoM

Monthly Revenue 2026/07

$6.1M

▼ 1.1% MoM

Top 10 Market Share 2026/07

55.6%

See the Top 10 ASINs driving 55.6% of sales

Hamburger Market Share & Sales Concentration on Amazon US — July 2026

The most-sold hamburger listing on Amazon US in July 2026 is ASIN B09431KDP8 (Brand: ORGANIC RANCHER), which sold 80,000 units at $10.49 apiece — equal to 10.6% of every unit tracked in this report and 14% ahead of the No. 2 listing.

The Top 10 ASINs account for 420,000 units and $3,359,000 in July 2026 — 55.6% of unit volume and 54.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Hamburger' on Amazon

July 2026
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55.6% Volume Share 420K units sold
54.9% Revenue Share $3.4M estimated
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Top 5 Volume Share breakdown

B09431KDP8 10.6%
B08LJVQSL2 9.3%
B075Y95QQZ 6.6%
B083XVLQT3 6.6%
B08LJVNW82 5.3%
Others 61.6%
#1
Organic Rancher, Organic Ground Beef 85% Lean/15% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 1 lb

B09431KDP8

Organic Rancher, Organic Ground Beef 85% Lean/15% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 1 lb

$10.49· 4.7·2.6K reviews
Monthly Sales

80K

▼ 11.1%

vs. prior month

Revenue

$839.2K

latest month

Monthly Trend

12-month trend

#2
Amazon Grocery Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 1 lb

B08LJVQSL2

Amazon Grocery Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 1 lb

$6.99· 4.7·26.6K reviews
Monthly Sales

70K

▼ 22.2%

vs. prior month

Revenue

$489.3K

latest month

Monthly Trend

12-month trend

#3
Amazon Grocery, Sharp Cheddar Cheese, Sliced, 8 Oz, 10 Slices

B075Y95QQZ

Amazon Grocery, Sharp Cheddar Cheese, Sliced, 8 Oz, 10 Slices

$1.65· 4.7·16.4K reviews
Monthly Sales

50K

▲ 0.0%

vs. prior month

Revenue

$84K

latest month

Monthly Trend

12-month trend

#4
Nature's Own Perfectly Crafted Brioche Style Hamburger Buns, Non-GMO Hamburger Buns, 8 Count

B083XVLQT3

Nature's Own Perfectly Crafted Brioche Style Hamburger Buns, Non-GMO Hamburger Buns, 8 Count

$3.67· 4.6·9.3K reviews
Monthly Sales

50K

▼ 16.7%

vs. prior month

Revenue

$181K

latest month

Monthly Trend

12-month trend

#5
Amazon Grocery Amazon Grocery, Ground Beef, 90% Lean/10% Fat, 1 lb

B08LJVNW82

Amazon Grocery Amazon Grocery, Ground Beef, 90% Lean/10% Fat, 1 lb

$7.99· 4.7·14.9K reviews
Monthly Sales

40K

▲ 0.0%

vs. prior month

Revenue

$316.8K

latest month

Monthly Trend

12-month trend

#6
Organic Rancher, Organic Ground Beef 93% Lean/7% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 16 oz

B09439SKW3

Organic Rancher, Organic Ground Beef 93% Lean/7% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 16 oz

$11.49· 4.8·2.2K reviews
Monthly Sales

30K

▲ 0.0%

vs. prior month

Revenue

$344.7K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Hamburger Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Amazon Grocery is the best-performing hamburger brand in July 2026, moving 190,000 units across 4 ASINs for 45.2% of Top 10 volume. ORGANIC RANCHER follows with 110,000 units (26.2%), ahead of Nature's Own on 50,000 units (11.9%).

With 6 brands splitting the Top 10 and 83.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $3.67 to $10.99, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

45.2%
26.2%
11.9%
16.7%
Amazon Grocery
ORGANIC RANCHER
Nature's Own
Other brands
1

Amazon Grocery

4 ASINs in Top 10

45.2%

Units

190K

Revenue

$1.5M

Avg. price

$9.10

  • Amazon Grocery Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 1 lb

    B08LJVQSL2

    $6.99·4.7·26.6K revs

    Amazon Grocery Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 1 lb

    Units sold70K
  • Amazon Grocery, Sharp Cheddar Cheese, Sliced, 8 Oz, 10 Slices

    B075Y95QQZ

    $1.65·4.7·16.4K revs

    Amazon Grocery, Sharp Cheddar Cheese, Sliced, 8 Oz, 10 Slices

    Units sold50K
  • Amazon Grocery Amazon Grocery, Ground Beef, 90% Lean/10% Fat, 1 lb

    B08LJVNW82

    $7.99·4.7·14.9K revs

    Amazon Grocery Amazon Grocery, Ground Beef, 90% Lean/10% Fat, 1 lb

    Units sold40K
  • Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 3 lb (Pack of 3)

    B0974FCX1V

    $19.77·4.7·9.1K revs

    Amazon Grocery, Ground Beef, 80% Lean/20% Fat, 3 lb (Pack of 3)

    Units sold30K
2

ORGANIC RANCHER

2 ASINs in Top 10

26.2%

Units

110K

Revenue

$1.2M

Avg. price

$10.99

  • Organic Rancher, Organic Ground Beef 85% Lean/15% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 1 lb

    B09431KDP8

    $10.49·4.7·2.6K revs

    Organic Rancher, Organic Ground Beef 85% Lean/15% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 1 lb

    Units sold80K
  • Organic Rancher, Organic Ground Beef 93% Lean/7% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 16 oz

    B09439SKW3

    $11.49·4.8·2.2K revs

    Organic Rancher, Organic Ground Beef 93% Lean/7% Fat, 100% Grass Fed & Grass Finished, USDA Organic, Pasture Raised Free Range, 16 oz

    Units sold30K
3

Nature's Own

1 ASIN in Top 10

11.9%

Units

50K

Revenue

$181K

Avg. price

$3.67

  • Nature's Own Perfectly Crafted Brioche Style Hamburger Buns, Non-GMO Hamburger Buns, 8 Count

    B083XVLQT3

    $3.67·4.6·9.3K revs

    Nature's Own Perfectly Crafted Brioche Style Hamburger Buns, Non-GMO Hamburger Buns, 8 Count

    Units sold50K

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