Guru Nanda Mouthwash Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Guru Nanda Mouthwash sales on Amazon US totaled 502,400 units in July 2026 (▲ 0.5% vs. the prior month), generating an estimated $7,500,660 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.7% of unit volume and 66.8% of revenue, while a typical listing is priced at $14.49. The keyword itself pulled 41,647 Amazon queries over the same period (▲ 35.4% MoM).
Zooming out to the 12-month window ending July 2026, the guru nanda mouthwash Top 50 moved 5,307,800 units and $77,834,306 in cumulative sales — an average of 442,317 units and $6,486,192 per month. Monthly throughput topped out at 502,400 units in July 2026 and dipped to 320,200 in May 2026, leaving the latest reading 15.5% higher than August 2025.
Guru Nanda Mouthwash Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
502.4K
▲ 0.5% MoM
Monthly Revenue 2026/07
$7.5M
▲ 4.4% MoM
Top 10 Market Share 2026/07
63.7%
Guru Nanda Mouthwash Market Share & Sales Concentration on Amazon US — July 2026
The most-sold guru nanda mouthwash listing on Amazon US in July 2026 is ASIN B00IRKRK9O (Brand: TheraBreath), which sold 100,000 units at $14.97 apiece — equal to 19.9% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 320,000 units and $5,008,800 in July 2026 — 63.7% of unit volume and 66.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Guru Nanda Mouthwash' on Amazon
July 2026
Is 63.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00IRKRK9O
TheraBreath Fresh Breath Mouthwash, Icy Mint Flavor, Alcohol-Free, 16 Fl Oz (Pack of 2)
100K
▲ 0.0%vs. prior month
$1.5M
latest month
12-month trend
B0758F8KDC
TheraBreath Healthy Gums Oral Rinse, Clean Mint, 16 fl oz, 2-Pack | Antigingivitis, Dentist Formulated, Prevents Gingivitis, Supports Gum Health, Alcohol Free
50K
▲ 400.0%vs. prior month
$843K
latest month
12-month trend
B001ET76AI
TheraBreath Fresh Breath Mouthwash, Mild Mint Flavor, Alcohol-Free, 16 Fl Oz (2-Pack) | Alcohol-Free, Dentist Formulated, Help Reduce Bad Breath
40K
▲ 33.3%vs. prior month
$577.6K
latest month
12-month trend
B0B5Y7KCS8
Listerine Total Care Anticavity Mouthwash, Intense Mint, 33.8 fl. oz/1L x 2 | Anticavity Fluoride Mouthwash, Prevents Cavities, Helps Kill 99% of Bad Breath Germs, ADA-Accepted
30K
▼ 25.0%vs. prior month
$477.3K
latest month
12-month trend
B0GC1X785H
Hismile iD Stain Whitening Mouthwash, Gunk Removing Mouthwash for Fresh Breath, Hydrogen Peroxide Mouthwash to Promote Whiter Teeth, Peroxide Rinse with Essential Oils 237ml
30K
▲ 0.0%vs. prior month
$539.1K
latest month
12-month trend
B002KAOAZ4
Biotene Oral Rinse Mouthwash for Dry Mouth, 33.8 fl oz | Breath Freshener and Dry Mouth Treatment, Fresh Mint, Alcohol-Free Mouthwash
20K
▲ 0.0%vs. prior month
$219.4K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Guru Nanda Mouthwash Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
TheraBreath is the best-performing guru nanda mouthwash brand in July 2026, moving 190,000 units across 3 ASINs for 59.4% of Top 10 volume. Listerine follows with 40,000 units (12.5%), ahead of HISMILE on 30,000 units (9.4%).
With 7 brands splitting the Top 10 and 81.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $11.67 to $17.97, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
TheraBreath
3 ASINs in Top 10
59.4%
Units
190K
Revenue
$2.9M
Avg. price
$15.76
B00IRKRK9O
$14.97·★4.8·53.7K revsTheraBreath Fresh Breath Mouthwash, Icy Mint Flavor, Alcohol-Free, 16 Fl Oz (Pack of 2)
Units sold100KB0758F8KDC
$16.97·★4.7·33.8K revsTheraBreath Healthy Gums Oral Rinse, Clean Mint, 16 fl oz, 2-Pack | Antigingivitis, Dentist Formulated, Prevents Gingivitis, Supports Gum Health, Alcohol Free
Units sold50KB001ET76AI
$15.34·★4.6·50.4K revsTheraBreath Fresh Breath Mouthwash, Mild Mint Flavor, Alcohol-Free, 16 Fl Oz (2-Pack) | Alcohol-Free, Dentist Formulated, Help Reduce Bad Breath
Units sold40K
Listerine
2 ASINs in Top 10
12.5%
Units
40K
Revenue
$567.1K
Avg. price
$11.67
B0B5Y7KCS8
$14.36·★4.8·12.1K revsListerine Total Care Anticavity Mouthwash, Intense Mint, 33.8 fl. oz/1L x 2 | Anticavity Fluoride Mouthwash, Prevents Cavities, Helps Kill 99% of Bad Breath Germs, ADA-Accepted
Units sold30KB005IHSOD0
$8.98·★4.7·2.3K revsListerine Total Care Alcohol Free Mouthwash, Mild Mint, 33.8 fl. oz/1L | Anticavity Fluoride Mouthwash, No Burn Oral Rinse Prevents Cavities, ADA Accepted, Kills 99.9% of Bad Breath Germs
Units sold10K
HISMILE
1 ASIN in Top 10
9.4%
Units
30K
Revenue
$539.1K
Avg. price
$17.97
B0GC1X785H
$17.97·★4.3·3.8K revsHismile iD Stain Whitening Mouthwash, Gunk Removing Mouthwash for Fresh Breath, Hydrogen Peroxide Mouthwash to Promote Whiter Teeth, Peroxide Rinse with Essential Oils 237ml
Units sold30K
Trending Guru Nanda Mouthwash Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B00JMLT22K booked 10K units at $26.01, with ▲ 0.0% MoM change. On the growth side, B0758F8KDC leads positive momentum with ▲ 400.0% MoM growth on 50K units, with B0DJMZ6LSX close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00JMLT22K
CloSYS Ultra Sensitive Mouthwash, 32 Oz, 2 Pack, Alcohol Free Mouthwash | Unflavored Mouth Wash, Dye Free, pH Balanced, Helps Soothe Entire Mouth
Price
$26.01
Rating
4.5
Reviews
17.1K
Latest month sales
B0758F8KDC
TheraBreath Healthy Gums Oral Rinse, Clean Mint, 16 fl oz, 2-Pack | Antigingivitis, Dentist Formulated, Prevents Gingivitis, Supports Gum Health, Alcohol Free
Price
$16.97
Rating
4.7
Reviews
33.8K
Latest month sales
B0DJMZ6LSX
GuruNanda Fresh Breath Mouthwash – 12-Hour Fresh Breath & Helps Fight Bad Breath – ADA Accepted, Alcohol & Fluoride-Free Oral Rinse, Wild Mint - 16 oz, Pack of 2
Unlock to view ASIN details and product titles
Price
$14.99
Rating
4.6
Reviews
5.1K
Latest month sales
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