Guru Nanda Coconut Oil Pulling Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Guru Nanda Coconut Oil Pulling sales on Amazon US totaled 176,500 units in July 2026 (▼ 15.5% vs. the prior month), generating an estimated $2,205,989 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 72.5% of unit volume and 68.5% of revenue, while a typical listing is priced at $15.49. The keyword itself pulled 18,839 Amazon queries over the same period (▼ 4.7% MoM).
Zooming out to the 12-month window ending July 2026, the guru nanda coconut oil pulling Top 50 moved 2,033,900 units and $24,099,492 in cumulative sales — an average of 169,492 units and $2,008,291 per month. Monthly throughput topped out at 208,800 units in June 2026 and dipped to 110,000 in May 2026, leaving the latest reading 3.2% lower than August 2025.
Guru Nanda Coconut Oil Pulling Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
176.5K
▼ 15.5% MoM
Monthly Revenue 2026/07
$2.2M
▼ 10.8% MoM
Top 10 Market Share 2026/07
72.5%
Guru Nanda Coconut Oil Pulling Market Share & Sales Concentration on Amazon US — July 2026
The most-sold guru nanda coconut oil pulling listing on Amazon US in July 2026 is ASIN B0BK2SC18T (Brand: GuruNanda), which sold 50,000 units at $9.97 apiece — equal to 28.3% of every unit tracked in this report and 5.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 128,000 units and $1,511,680 in July 2026 — 72.5% of unit volume and 68.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Guru Nanda Coconut Oil Pulling' on Amazon
July 2026
Is 72.5% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0BK2SC18T
GuruNanda Teeth Whitening Strips - 4X Whiter Teeth, 7-Day Whitening Kit | Non-Slip 4 Layer Dry Strip Technology|With Coconut Oil|Promotes Brighter Smile|Gentle on Enamel|Easy to Apply Teeth Whitener
50K
▼ 16.7%vs. prior month
$498.5K
latest month
12-month trend
B004NTCE1M
Nutiva Organic, Cold-Pressed, Unrefined, Virgin Coconut Oil from Fresh, non-GMO, Sustainably Farmed Coconuts, 15-ounce
10K
▼ 50.0%vs. prior month
$98.4K
latest month
12-month trend
B0BHY6LDDY
GuruNanda Teeth Whitening Dual Barrel Oxyburst Mouthwash - Alcohol & Fluoride Free, Hydrogen Peroxide to Promote Whiter Teeth - Wild Mint - 20 Fl Oz
10K
▲ 0.0%vs. prior month
$99.7K
latest month
12-month trend
B0CNVMW5PM
GuruNanda Coconut Oil Pulling Mouthwash with Vitamins, Farmed Mint, 16 oz | Oil Pulling Mouth Wash with 7 Essential Oils|100% Oil, No Water|Fluoride & Alcohol Free|Fresh Breath & Gum Health
10K
▲ 0.0%vs. prior month
$192.8K
latest month
12-month trend
B0DCMPJP32
GuruNanda Hydroxyapatite Toothpaste with Neem, SLS & Fluoride Free, 4.2oz | Whitening Toothpaste for Sensitive Teeth with Xylitol|Fights Plaque|With Tongue Scraper, Toothpaste Squeezer|CocoMint Jasmine
10K
▼ 50.0%vs. prior month
$95.4K
latest month
12-month trend
B0GJ2XMF9Q
TheraBreath AM + PM Mouthwash Bundle, 16 fl oz, 2-Pack | Morning & Overnight Rinses, Fight Bad Breath, Help Prevent Cavities
10K
▲ 25.0%vs. prior month
$162K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Guru Nanda Coconut Oil Pulling Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
GuruNanda is the best-performing guru nanda coconut oil pulling brand in July 2026, moving 98,000 units across 7 ASINs for 76.6% of Top 10 volume. TheraBreath follows with 20,000 units (15.6%), ahead of Nutiva on 10,000 units (7.8%).
With 3 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.84 to $16.80, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
GuruNanda
7 ASINs in Top 10
76.6%
Units
98K
Revenue
$1.1M
Avg. price
$11.55
B0BK2SC18T
$9.97·★4.4·21.5K revsGuruNanda Teeth Whitening Strips - 4X Whiter Teeth, 7-Day Whitening Kit | Non-Slip 4 Layer Dry Strip Technology|With Coconut Oil|Promotes Brighter Smile|Gentle on Enamel|Easy to Apply Teeth Whitener
Units sold50KB0BHY6LDDY
$9.97·★4.6·9K revsGuruNanda Teeth Whitening Dual Barrel Oxyburst Mouthwash - Alcohol & Fluoride Free, Hydrogen Peroxide to Promote Whiter Teeth - Wild Mint - 20 Fl Oz
Units sold10KB0CNVMW5PM
$19.96·★4.5·41.7K revsGuruNanda Coconut Oil Pulling Mouthwash with Vitamins, Farmed Mint, 16 oz | Oil Pulling Mouth Wash with 7 Essential Oils|100% Oil, No Water|Fluoride & Alcohol Free|Fresh Breath & Gum Health
Units sold10KB0DCMPJP32
$9.99·★4.6·7.5K revsGuruNanda Hydroxyapatite Toothpaste with Neem, SLS & Fluoride Free, 4.2oz | Whitening Toothpaste for Sensitive Teeth with Xylitol|Fights Plaque|With Tongue Scraper, Toothpaste Squeezer|CocoMint Jasmine
Units sold10KB0BVFXGMLW
$14.99·★4.5·41.7K revsGuruNanda Oil Pulling Alcohol Free Mouthwash with Vitamins, CocoMint, 8oz | Oil Pulling Mouth Wash with 7 Essential Oils|Fluoride Free|Fresh Breath & Gum Health|With Toothbrush & Tongue Scraper
Units sold7KB0G6D4PLR6
$7.99·★4.7·636 revsGuruNanda Healthy Gums Mouthwash, Antigingivitis, Antiplaque, Mint, 16 oz | 0.05% CPC Guru Nanda Mouth Wash|Tartar & Plaque Remover for Teeth|Fluoride & Alcohol Free|Dentist Recommended Oral Rinse
Units sold6KB0CBK1MVL2
$7.99·★4.6·5.2K revsGuruNanda Oral Rinse Fresh Breath Mouthwash, ADA-Accepted Alcohol-Free Mouthwash, 7 Essential Oils & Vitamins, SLS & Flouride-Free, Wild Mint, 16 Oz
Units sold5K
TheraBreath
2 ASINs in Top 10
15.6%
Units
20K
Revenue
$338.4K
Avg. price
$16.80
B0GJ2XMF9Q
$15.97·★4.8·482 revsTheraBreath AM + PM Mouthwash Bundle, 16 fl oz, 2-Pack | Morning & Overnight Rinses, Fight Bad Breath, Help Prevent Cavities
Units sold10KB0GJ2V1X83
$17.64·★4.8·361 revsTheraBreath Complete Mouthwash, Revitalizing Mint, 16 fl oz, 2-Pack | 6-in-1 Benefits, Alcohol-Free
Units sold10K
Nutiva
1 ASIN in Top 10
7.8%
Units
10K
Revenue
$98.4K
Avg. price
$9.84
B004NTCE1M
$9.84·★4.7·69.4K revsNutiva Organic, Cold-Pressed, Unrefined, Virgin Coconut Oil from Fresh, non-GMO, Sustainably Farmed Coconuts, 15-ounce
Units sold10K
Trending Guru Nanda Coconut Oil Pulling Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B017DT4HM2 leads positive momentum with ▲ 150.0% MoM growth on 1K units, with B0DJMZ6LSX close behind at ▲ 100.0% MoM on 2K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B017DT4HM2
NOW Foods Solutions, Liquid Coconut Oil, Light and Nourishing, Promotes Healthy-Looking Skin and Hair, 16-Ounce
Price
$11.17
Rating
4.7
Reviews
19.5K
Latest month sales
B0DJMZ6LSX
GuruNanda Fresh Breath Mouthwash – 12-Hour Fresh Breath & Helps Fight Bad Breath – ADA Accepted, Alcohol & Fluoride-Free Oral Rinse, Wild Mint - 16 oz, Pack of 2
Price
$14.99
Rating
4.6
Reviews
5.2K
Latest month sales
B0FVYCDSVW
Whyte Organic Coconut Oil Pulling Mouthwash for Bad Breath, Teeth & Gums | Cold-Pressed Coconut Oil, Alcohol & Fluoride Free Teeth Whitening Oral Rinse, for Sensitive Teeth and Gums, 8 oz
Unlock to view ASIN details and product titles
Price
$20.99
Rating
4.1
Reviews
87
Latest month sales
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