Grill Lighter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Grill Lighter sales on Amazon US totaled 110,450 units in July 2026 (▲ 2.8% vs. the prior month), generating an estimated $1,505,686 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 64.3% of unit volume and 63.0% of revenue, while a typical listing is priced at $13.61. The keyword itself pulled 13,833 Amazon queries over the same period (▼ 19.2% MoM).

Zooming out to the 12-month window ending July 2026, the grill lighter Top 50 moved 1,536,100 units and $20,409,105 in cumulative sales — an average of 128,008 units and $1,700,759 per month. Monthly throughput topped out at 223,100 units in December 2025 and dipped to 70,700 in May 2026, leaving the latest reading 5.8% higher than August 2025.

1.5MTotal units sold · Last 12 months
$20.4MTotal revenue · Last 12 months
13.8K▼ 19.2% MoM
Monthly search volume
$13.61Avg. price · July 2026

Grill Lighter Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales104.4K
Revenue$1.3M

2025/09

Sales103K
Revenue$1.3M

2025/10

Sales138.9K
Revenue$1.9M

2025/11

Sales220.3K
Revenue$2.8M

2025/12

Sales223.1K
Revenue$3.2M

2026/01

Sales144.8K
Revenue$2M

2026/02

Sales116.1K
Revenue$1.5M

2026/03

Sales85.1K
Revenue$1.1M

2026/04

Sales112.8K
Revenue$1.5M

2026/05

Sales70.7K
Revenue$959.4K

2026/06

Sales106.4K
Revenue$1.5M
110.5K

2026/07

Sales110.5K
Revenue$1.5M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

110.5K

▲ 2.8% MoM

Monthly Revenue 2026/07

$1.5M

▲ 2.4% MoM

Top 10 Market Share 2026/07

64.3%

See the Top 10 ASINs driving 64.3% of sales

Grill Lighter Market Share & Sales Concentration on Amazon US — July 2026

The most-sold grill lighter listing on Amazon US in July 2026 is ASIN B00GUQWAS8 (Brand: BIC), which sold 20,000 units at $15.24 apiece — equal to 18.1% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 71,000 units and $948,180 in July 2026 — 64.3% of unit volume and 63.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Grill Lighter' on Amazon

July 2026
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64.3% Volume Share 71K units sold
63.0% Revenue Share $948.2K estimated
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Top 5 Volume Share breakdown

B00GUQWAS8 18.1%
B086R3LFBW 9.1%
B07BRBJFW7 7.2%
B08GLRLH25 7.2%
B0FBX7Q9N9 4.5%
Others 53.8%
#1
BIC Multi-Purpose Classic Edition Lighters, 4-Count, Utility Lighter | Long Durable Metal Wand, Great for Grills, Fireplaces, And Candles, Child-Resistant Safety Feature, Utility Lighter

B00GUQWAS8

BIC Multi-Purpose Classic Edition Lighters, 4-Count, Utility Lighter | Long Durable Metal Wand, Great for Grills, Fireplaces, And Candles, Child-Resistant Safety Feature, Utility Lighter

$15.24· 4.6·26.6K reviews
Monthly Sales

20K

▲ 100.0%

vs. prior month

Revenue

$304.8K

latest month

Monthly Trend

12-month trend

#2
BIC Maxi Pocket Lighters, Dependable, Long-Lasting, 10-Pack, Assorted | Colors May Vary, Tested and Safe, Child-Resistant Design, Variety of Designs, Lasts Up to 3,000 Lights

B086R3LFBW

BIC Maxi Pocket Lighters, Dependable, Long-Lasting, 10-Pack, Assorted | Colors May Vary, Tested and Safe, Child-Resistant Design, Variety of Designs, Lasts Up to 3,000 Lights

$13.49· 4.8·34.8K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$134.9K

latest month

Monthly Trend

12-month trend

#3
BIC Maxi Pocket Lighters, Long-Lasting, Safe, Assorted Colors, 15-Pack | Long-Lasting Performance | Safe for Lighting Candles | Quality Inspected and Child-Resistant | Ideal for Home and Outdoor Use

B07BRBJFW7

BIC Maxi Pocket Lighters, Long-Lasting, Safe, Assorted Colors, 15-Pack | Long-Lasting Performance | Safe for Lighting Candles | Quality Inspected and Child-Resistant | Ideal for Home and Outdoor Use

$15.57· 4.8·5.5K reviews
Monthly Sales

8K

▲ 14.3%

vs. prior month

Revenue

$130.5K

latest month

Monthly Trend

12-month trend

#4
FUKKUDA Electric Arc Candle Lighter with Safety Switch - USB Rechargeable, Windproof & Flameless for Romantic Evenings, Valentine's Day Gift & Stocking Stuffer (Obsidian Black)

B08GLRLH25

FUKKUDA Electric Arc Candle Lighter with Safety Switch - USB Rechargeable, Windproof & Flameless for Romantic Evenings, Valentine's Day Gift & Stocking Stuffer (Obsidian Black)

$5.99· 4.4·20.4K reviews
Monthly Sales

8K

▼ 20.0%

vs. prior month

Revenue

$52.8K

latest month

Monthly Trend

12-month trend

#5
4 Pack Candle Lighter Long Lighters, Refillable Butane Lighters for Candle Camping Fireplace Party BBQ Grill(No Fuel)

B0FBX7Q9N9

4 Pack Candle Lighter Long Lighters, Refillable Butane Lighters for Candle Camping Fireplace Party BBQ Grill(No Fuel)

$14.49· 2.0·1.2K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$72.5K

latest month

Monthly Trend

12-month trend

#6
BIC Multi-Purpose Classic and Flex Lighters, 4-Pack, Assorted Colors | Reliable and Safe Candle and Grill Lighter | Child-Resistant Design | Flexible Wand for Hard-to-Reach Spots

B003IJHYJU

BIC Multi-Purpose Classic and Flex Lighters, 4-Pack, Assorted Colors | Reliable and Safe Candle and Grill Lighter | Child-Resistant Design | Flexible Wand for Hard-to-Reach Spots

$16.49· 4.6·9.2K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$81.6K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Grill Lighter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

BIC is the best-performing grill lighter brand in July 2026, moving 43,000 units across 4 ASINs for 60.6% of Top 10 volume. fukkuda follows with 8,000 units (11.3%), ahead of Kissycat on 5,000 units (7.0%).

With 7 brands splitting the Top 10 and 78.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $5.99 to $15.20, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

60.6%
11.3%
21.1%
BIC
fukkuda
Kissycat
Other brands
1

BIC

4 ASINs in Top 10

60.6%

Units

43K

Revenue

$651.8K

Avg. price

$15.20

  • BIC Multi-Purpose Classic Edition Lighters, 4-Count, Utility Lighter | Long Durable Metal Wand, Great for Grills, Fireplaces, And Candles, Child-Resistant Safety Feature, Utility Lighter

    B00GUQWAS8

    $15.24·4.6·26.6K revs

    BIC Multi-Purpose Classic Edition Lighters, 4-Count, Utility Lighter | Long Durable Metal Wand, Great for Grills, Fireplaces, And Candles, Child-Resistant Safety Feature, Utility Lighter

    Units sold20K
  • BIC Maxi Pocket Lighters, Dependable, Long-Lasting, 10-Pack, Assorted | Colors May Vary, Tested and Safe, Child-Resistant Design, Variety of Designs, Lasts Up to 3,000 Lights

    B086R3LFBW

    $13.49·4.8·34.8K revs

    BIC Maxi Pocket Lighters, Dependable, Long-Lasting, 10-Pack, Assorted | Colors May Vary, Tested and Safe, Child-Resistant Design, Variety of Designs, Lasts Up to 3,000 Lights

    Units sold10K
  • BIC Maxi Pocket Lighters, Long-Lasting, Safe, Assorted Colors, 15-Pack | Long-Lasting Performance | Safe for Lighting Candles | Quality Inspected and Child-Resistant | Ideal for Home and Outdoor Use

    B07BRBJFW7

    $15.57·4.8·5.5K revs

    BIC Maxi Pocket Lighters, Long-Lasting, Safe, Assorted Colors, 15-Pack | Long-Lasting Performance | Safe for Lighting Candles | Quality Inspected and Child-Resistant | Ideal for Home and Outdoor Use

    Units sold8K
  • BIC Multi-Purpose Classic and Flex Lighters, 4-Pack, Assorted Colors | Reliable and Safe Candle and Grill Lighter | Child-Resistant Design | Flexible Wand for Hard-to-Reach Spots

    B003IJHYJU

    $16.49·4.6·9.2K revs

    BIC Multi-Purpose Classic and Flex Lighters, 4-Pack, Assorted Colors | Reliable and Safe Candle and Grill Lighter | Child-Resistant Design | Flexible Wand for Hard-to-Reach Spots

    Units sold5K
2

fukkuda

1 ASIN in Top 10

11.3%

Units

8K

Revenue

$52.8K

Avg. price

$5.99

  • FUKKUDA Electric Arc Candle Lighter with Safety Switch - USB Rechargeable, Windproof & Flameless for Romantic Evenings, Valentine's Day Gift & Stocking Stuffer (Obsidian Black)

    B08GLRLH25

    $5.99·4.4·20.4K revs

    FUKKUDA Electric Arc Candle Lighter with Safety Switch - USB Rechargeable, Windproof & Flameless for Romantic Evenings, Valentine's Day Gift & Stocking Stuffer (Obsidian Black)

    Units sold8K
3

Kissycat

1 ASIN in Top 10

7.0%

Units

5K

Revenue

$72.5K

Avg. price

$14.49

  • 4 Pack Candle Lighter Long Lighters, Refillable Butane Lighters for Candle Camping Fireplace Party BBQ Grill(No Fuel)

    B0FBX7Q9N9

    $14.49·2.0·1.2K revs

    4 Pack Candle Lighter Long Lighters, Refillable Butane Lighters for Candle Camping Fireplace Party BBQ Grill(No Fuel)

    Units sold5K

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