Bic Lighters Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Bic Lighters sales on Amazon US totaled 106,300 units in July 2026 (▲ 9.6% vs. the prior month), generating an estimated $1,621,059 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 63.0% of unit volume and 58.8% of revenue, while a typical listing is priced at $15.97. The keyword itself pulled 142,673 Amazon queries over the same period (▲ 16.8% MoM).

Zooming out to the 12-month window ending July 2026, the bic lighters Top 50 moved 1,201,450 units and $17,191,272 in cumulative sales — an average of 100,121 units and $1,432,606 per month. Monthly throughput topped out at 138,700 units in November 2025 and dipped to 61,450 in May 2026, leaving the latest reading 7.2% lower than August 2025.

1.2MTotal units sold · Last 12 months
$17.2MTotal revenue · Last 12 months
142.7K▲ 16.8% MoM
Monthly search volume
$15.97Avg. price · July 2026

Bic Lighters Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales114.5K
Revenue$1.3M

2025/09

Sales87.8K
Revenue$1.2M

2025/10

Sales115K
Revenue$1.7M

2025/11

Sales138.7K
Revenue$2M

2025/12

Sales107.7K
Revenue$1.5M

2026/01

Sales105.5K
Revenue$1.5M

2026/02

Sales86.8K
Revenue$1.2M

2026/03

Sales78.8K
Revenue$1.2M

2026/04

Sales102.9K
Revenue$1.5M

2026/05

Sales61.5K
Revenue$926.1K

2026/06

Sales96K
Revenue$1.5M
106.3K

2026/07

Sales106.3K
Revenue$1.6M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

106.3K

▲ 9.6% MoM

Monthly Revenue 2026/07

$1.6M

▲ 7.9% MoM

Top 10 Market Share 2026/07

63.0%

See the Top 10 ASINs driving 63.0% of sales

Bic Lighters Market Share & Sales Concentration on Amazon US — July 2026

The most-sold bic lighters listing on Amazon US in July 2026 is ASIN B00GUQWAS8 (Brand: BIC), which sold 20,000 units at $15.24 apiece — equal to 18.8% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.

The Top 10 ASINs account for 67,000 units and $953,470 in July 2026 — 63.0% of unit volume and 58.8% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Bic Lighters' on Amazon

July 2026
ASINSIGHT Logo
63.0% Volume Share 67K units sold
58.8% Revenue Share $953.5K estimated
Free Beta

Is 63.0% Top 10 share highly concentrated?

Ask AI to evaluate competition, market structure, and entry opportunities using ASINSIGHT’s tracked Amazon sales, ranking, and keyword data.

Compare the Top 10How competitive is this market?Is there room for new sellers?
Analyze this market with AI

Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data

Top 5 Volume Share breakdown

B00GUQWAS8 18.8%
B086R3LFBW 9.4%
B07BRBJFW7 7.5%
B0FBX7Q9N9 4.7%
B003IJHYJU 4.7%
Others 54.8%
#1
BIC Multi-Purpose Classic Edition Lighters, 4-Count, Utility Lighter | Long Durable Metal Wand, Great for Grills, Fireplaces, And Candles, Child-Resistant Safety Feature, Utility Lighter

B00GUQWAS8

BIC Multi-Purpose Classic Edition Lighters, 4-Count, Utility Lighter | Long Durable Metal Wand, Great for Grills, Fireplaces, And Candles, Child-Resistant Safety Feature, Utility Lighter

$15.24· 4.6·26.5K reviews
Monthly Sales

20K

▲ 100.0%

vs. prior month

Revenue

$304.8K

latest month

Monthly Trend

12-month trend

#2
BIC Maxi Pocket Lighters, Dependable, Long-Lasting, 10-Pack, Assorted | Colors May Vary, Tested and Safe, Child-Resistant Design, Variety of Designs, Lasts Up to 3,000 Lights

B086R3LFBW

BIC Maxi Pocket Lighters, Dependable, Long-Lasting, 10-Pack, Assorted | Colors May Vary, Tested and Safe, Child-Resistant Design, Variety of Designs, Lasts Up to 3,000 Lights

$13.49· 4.8·34.8K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$134.9K

latest month

Monthly Trend

12-month trend

#3
BIC Maxi Pocket Lighters, Long-Lasting, Safe, Assorted Colors, 15-Pack | Long-Lasting Performance | Safe for Lighting Candles | Quality Inspected and Child-Resistant | Ideal for Home and Outdoor Use

B07BRBJFW7

BIC Maxi Pocket Lighters, Long-Lasting, Safe, Assorted Colors, 15-Pack | Long-Lasting Performance | Safe for Lighting Candles | Quality Inspected and Child-Resistant | Ideal for Home and Outdoor Use

$15.57· 4.8·5.5K reviews
Monthly Sales

8K

▲ 14.3%

vs. prior month

Revenue

$130.5K

latest month

Monthly Trend

12-month trend

#4
4 Pack Candle Lighter Long Lighters, Refillable Butane Lighters for Candle Camping Fireplace Party BBQ Grill(No Fuel)

B0FBX7Q9N9

4 Pack Candle Lighter Long Lighters, Refillable Butane Lighters for Candle Camping Fireplace Party BBQ Grill(No Fuel)

$14.49· 2.0·1.2K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$72.5K

latest month

Monthly Trend

12-month trend

#5
BIC Multi-Purpose Classic and Flex Lighters, 4-Pack, Assorted Colors | Reliable and Safe Candle and Grill Lighter | Child-Resistant Design | Flexible Wand for Hard-to-Reach Spots

B003IJHYJU

BIC Multi-Purpose Classic and Flex Lighters, 4-Pack, Assorted Colors | Reliable and Safe Candle and Grill Lighter | Child-Resistant Design | Flexible Wand for Hard-to-Reach Spots

$16.49· 4.6·9.2K reviews
Monthly Sales

5K

▲ 0.0%

vs. prior month

Revenue

$81.6K

latest month

Monthly Trend

12-month trend

#6
BIC Brite Liner Highlighters, Chisel Tip, 12-Count Pack, Assorted Colors

B008SOAN9I

BIC Brite Liner Highlighters, Chisel Tip, 12-Count Pack, Assorted Colors

$7.19· 4.7·30.9K reviews
Monthly Sales

4K

▲ 300.0%

vs. prior month

Revenue

$23.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Bic Lighters Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

BIC is the best-performing bic lighters brand in July 2026, moving 51,000 units across 6 ASINs for 76.1% of Top 10 volume. Kissycat follows with 5,000 units (7.5%), ahead of Zippo on 4,000 units (6.0%).

With 5 brands splitting the Top 10 and 89.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $13.83 to $17.81, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

76.1%
10.4%
BIC
Kissycat
Zippo
Other brands
1

BIC

6 ASINs in Top 10

76.1%

Units

51K

Revenue

$735.7K

Avg. price

$13.83

  • BIC Multi-Purpose Classic Edition Lighters, 4-Count, Utility Lighter | Long Durable Metal Wand, Great for Grills, Fireplaces, And Candles, Child-Resistant Safety Feature, Utility Lighter

    B00GUQWAS8

    $15.24·4.6·26.5K revs

    BIC Multi-Purpose Classic Edition Lighters, 4-Count, Utility Lighter | Long Durable Metal Wand, Great for Grills, Fireplaces, And Candles, Child-Resistant Safety Feature, Utility Lighter

    Units sold20K
  • BIC Maxi Pocket Lighters, Dependable, Long-Lasting, 10-Pack, Assorted | Colors May Vary, Tested and Safe, Child-Resistant Design, Variety of Designs, Lasts Up to 3,000 Lights

    B086R3LFBW

    $13.49·4.8·34.8K revs

    BIC Maxi Pocket Lighters, Dependable, Long-Lasting, 10-Pack, Assorted | Colors May Vary, Tested and Safe, Child-Resistant Design, Variety of Designs, Lasts Up to 3,000 Lights

    Units sold10K
  • BIC Maxi Pocket Lighters, Long-Lasting, Safe, Assorted Colors, 15-Pack | Long-Lasting Performance | Safe for Lighting Candles | Quality Inspected and Child-Resistant | Ideal for Home and Outdoor Use

    B07BRBJFW7

    $15.57·4.8·5.5K revs

    BIC Maxi Pocket Lighters, Long-Lasting, Safe, Assorted Colors, 15-Pack | Long-Lasting Performance | Safe for Lighting Candles | Quality Inspected and Child-Resistant | Ideal for Home and Outdoor Use

    Units sold8K
  • BIC Multi-Purpose Classic and Flex Lighters, 4-Pack, Assorted Colors | Reliable and Safe Candle and Grill Lighter | Child-Resistant Design | Flexible Wand for Hard-to-Reach Spots

    B003IJHYJU

    $16.49·4.6·9.2K revs

    BIC Multi-Purpose Classic and Flex Lighters, 4-Pack, Assorted Colors | Reliable and Safe Candle and Grill Lighter | Child-Resistant Design | Flexible Wand for Hard-to-Reach Spots

    Units sold5K
  • BIC Brite Liner Highlighters, Chisel Tip, 12-Count Pack, Assorted Colors

    B008SOAN9I

    $7.19·4.7·30.9K revs

    BIC Brite Liner Highlighters, Chisel Tip, 12-Count Pack, Assorted Colors

    Units sold4K
  • BIC Maxi Pocket Lighters, Reliable and Long-Lasting, Assorted Colors, 12-Pack (Colors May Vary)

    B00IMVL206

    $14.99·4.8·22.8K revs

    BIC Maxi Pocket Lighters, Reliable and Long-Lasting, Assorted Colors, 12-Pack (Colors May Vary)

    Units sold4K
2

Kissycat

1 ASIN in Top 10

7.5%

Units

5K

Revenue

$72.5K

Avg. price

$14.49

  • 4 Pack Candle Lighter Long Lighters, Refillable Butane Lighters for Candle Camping Fireplace Party BBQ Grill(No Fuel)

    B0FBX7Q9N9

    $14.49·2.0·1.2K revs

    4 Pack Candle Lighter Long Lighters, Refillable Butane Lighters for Candle Camping Fireplace Party BBQ Grill(No Fuel)

    Units sold5K
3

Zippo

1 ASIN in Top 10

6.0%

Units

4K

Revenue

$69.4K

Avg. price

$17.81

  • Zippo Classic Brushed Chrome Pocket Lighter - Windproof & Refillable Flip-Top Metal Lighter - Everyday Use Pocket Lighters - Luxury Lighters Made in USA

    B001E5FLT0

    $17.81·4.5·16.5K revs

    Zippo Classic Brushed Chrome Pocket Lighter - Windproof & Refillable Flip-Top Metal Lighter - Everyday Use Pocket Lighters - Luxury Lighters Made in USA

    Units sold4K

One Amazon dataset. Two ways to use it.

Every number in this bic lighters report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.

Web AppExplore & Monitor

Explore the full data

Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.

  • Organic vs. ad traffic shifts per product
  • Hourly rank and search-volume tracking
  • Competitor ASINs and historical trends
Explore the full data

Starts with a free ASINSIGHT account

MCPAsk & AnalyzeFree Beta

Analyze the data your way

Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.

  • Combine product, keyword, sales & ranking data freely
  • Follow up in your own words, no fixed reports
  • Works in ChatGPT, Claude & Cursor
Analyze with ASINSIGHT MCP

20,000 credits/mo free, no credit card

ASINSIGHT logo

Empower Amazon Sellers With Keyword Expertise Boost Product Keyword Rankings.

Copyright © 2026 ASINSIGHT All rights reserved.

|