Gelly Roll Pens Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Gelly Roll Pens sales on Amazon US totaled 259,500 units in July 2026 (▲ 4.9% vs. the prior month), generating an estimated $2,905,686 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 67.4% of unit volume and 64.8% of revenue, while a typical listing is priced at $12.52. The keyword itself pulled 24,901 Amazon queries over the same period (▲ 6.1% MoM).
Zooming out to the 12-month window ending July 2026, the gelly roll pens Top 50 moved 2,703,750 units and $31,437,344 in cumulative sales — an average of 225,313 units and $2,619,779 per month. Monthly throughput topped out at 323,300 units in December 2025 and dipped to 129,700 in May 2026, leaving the latest reading 15.7% lower than August 2025.
Gelly Roll Pens Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
259.5K
▲ 4.9% MoM
Monthly Revenue 2026/07
$2.9M
▼ 1.4% MoM
Top 10 Market Share 2026/07
67.4%
Gelly Roll Pens Market Share & Sales Concentration on Amazon US — July 2026
The most-sold gelly roll pens listing on Amazon US in July 2026 is ASIN B082PN4X5J (Brand: Sharpie), which sold 50,000 units at $11.99 apiece — equal to 19.3% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 175,000 units and $1,882,840 in July 2026 — 67.4% of unit volume and 64.8% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Gelly Roll Pens' on Amazon
July 2026
Is 67.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B082PN4X5J
Sharpie Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies
50K
▲ 25.0%vs. prior month
$599.5K
latest month
12-month trend
B0G7P9MMCP
ARTISTRO Dual-Tip Acrylic Paint Marker Pens - Set of 36 | For Fabric, Rock, Glass, Wood, Coloring Book, Arts & Crafts Gift, Pumpkin Decorating Kit & Halloween Crafts (Dot & Fine Tips)
30K
▲ 50.0%vs. prior month
$299.4K
latest month
12-month trend
B0C9W8DD9S
Ddaowanx Gel Pens,6 Pcs 0.5mm Retractable Quick Dry Black Ink Pens | Fine Point Smooth Writing Pens for Nurses,Teachers,Cute Stationery Office&School Supplies,Gifts for Women
20K
▲ 0.0%vs. prior month
$170.8K
latest month
12-month trend
B01HAREUK6
Paper Mate Flair Felt Tip Pens, Medium Point, Assorted Colors, 24 Count - Home, Office, Back to School, Teacher Supplies
20K
▼ 33.3%vs. prior month
$269.4K
latest month
12-month trend
B019QBOFZO
Paper Mate InkJoy Gel Pens, Medium Point, 10 Count - Teacher Supplies, Writing, Journaling, Back to School
10K
▲ 0.0%vs. prior month
$99.7K
latest month
12-month trend
B001E6D3W6
PILOT G2 Premium Refillable & Retractable Rolling Ball Gel Pens, Bold Point, Bold Gel Pens, 1.0mm, Black Ink, 12-Pack
10K
▲ 0.0%vs. prior month
$140.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Gelly Roll Pens Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Sharpie is the best-performing gelly roll pens brand in July 2026, moving 50,000 units across 1 ASIN for 28.6% of Top 10 volume. ARTISTRO follows with 30,000 units (17.1%), ahead of Paper Mate on 30,000 units (17.1%).
With 8 brands splitting the Top 10 and 62.9% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.99 to $11.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Sharpie
1 ASIN in Top 10
28.6%
Units
50K
Revenue
$599.5K
Avg. price
$11.99
B082PN4X5J
$11.99·★4.6·84.3K revsSharpie Gel Gel Pens, Black Barrel, Medium Point (0.7mm), Black Gel Ink, 12 Count - Home, Office, School, Journaling, Writing, Note-Taking, Teacher Supplies
Units sold50K
ARTISTRO
1 ASIN in Top 10
17.1%
Units
30K
Revenue
$299.4K
Avg. price
$9.99
B0G7P9MMCP
$9.99·★4.4·14.6K revsARTISTRO Dual-Tip Acrylic Paint Marker Pens - Set of 36 | For Fabric, Rock, Glass, Wood, Coloring Book, Arts & Crafts Gift, Pumpkin Decorating Kit & Halloween Crafts (Dot & Fine Tips)
Units sold30K
Paper Mate
2 ASINs in Top 10
17.1%
Units
30K
Revenue
$369.1K
Avg. price
$11.98
B01HAREUK6
$13.99·★4.8·78.7K revsPaper Mate Flair Felt Tip Pens, Medium Point, Assorted Colors, 24 Count - Home, Office, Back to School, Teacher Supplies
Units sold20KB019QBOFZO
$9.97·★4.8·71.3K revsPaper Mate InkJoy Gel Pens, Medium Point, 10 Count - Teacher Supplies, Writing, Journaling, Back to School
Units sold10K
Trending Gelly Roll Pens Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B075CGYY5P booked 9K units at $5.19, with ▲ 50.0% MoM change. On the growth side, B0D8CNJ9ZF leads positive momentum with ▲ 400.0% MoM growth on 1K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B075CGYY5P
BIC Cristal Xtra Bold Ballpoint Pens, Bold Point, 1.6 mm, 24-Count Pack | Bold Point 1.6 Mm for Smooth Writing, Assorted Colors for Color-Coding, Ideal for School Supplies and Coded Notes
Price
$5.19
Rating
4.7
Reviews
30.1K
Latest month sales
B002FYCICW
PILOT G2 Premium Rolling Ball Gel Pens, 1.0 mm, Black Ink, 4-Pack
Price
$7.49
Rating
4.8
Reviews
5.5K
Latest month sales
B0D8CNJ9ZF
Pentonic Gel Pens, 24 Count, Mixed Pack (12 Assorted Color Pens, 12 Glitter Pens), Medium & Fine Point, Smooth Writing For Journaling (1002355)
Unlock to view ASIN details and product titles
Price
$7.14
Rating
4.2
Reviews
681
Latest month sales
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