Frog Fuel Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Frog Fuel sales on Amazon US totaled 261,100 units in July 2026 (▼ 7.3% vs. the prior month), generating an estimated $9,848,514 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.1% of unit volume and 52.9% of revenue, while a typical listing is priced at $36.77. The keyword itself pulled 35,998 Amazon queries over the same period (▲ 2.5% MoM).
Zooming out to the 12-month window ending July 2026, the frog fuel Top 50 moved 2,671,550 units and $101,844,418 in cumulative sales — an average of 222,629 units and $8,487,035 per month. Monthly throughput topped out at 281,800 units in June 2026 and dipped to 159,550 in May 2026, leaving the latest reading 11.3% higher than August 2025.
Frog Fuel Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
261.1K
▼ 7.3% MoM
Monthly Revenue 2026/07
$9.8M
▼ 6.6% MoM
Top 10 Market Share 2026/07
52.1%
Frog Fuel Market Share & Sales Concentration on Amazon US — July 2026
The most-sold frog fuel listing on Amazon US in July 2026 is ASIN B01DDIRE2W (Brand: Core Power), which sold 40,000 units at $55.99 apiece — equal to 15.3% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 136,000 units and $5,212,170 in July 2026 — 52.1% of unit volume and 52.9% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Frog Fuel' on Amazon
July 2026
Is 52.1% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B01DDIRE2W
Core Power Elite High Protein Shake, Vanilla, 42g Bottle, 14oz, 12 Pack
40K
▲ 0.0%vs. prior month
$2.4M
latest month
12-month trend
B004F1LNDI
Honey Stinger Organic Honey Waffle, Energy Stroopwafel for Exercise, Endurance and Performance, Sports Nutrition for Home & Gym, Pre and Post Workout, 16.96 Ounces (Pack of 16)
20K
▲ 0.0%vs. prior month
$397.6K
latest month
12-month trend
B010C3MQC4
Frog Fuel Power Liquid Protein Shot, 15g Protein, Berry, 24 pk | Nano Hydrolyzed Grass Fed Collagen, Post Workout, 22 Amino Acids, Sugar & Fat Free, Gluten Free, 0 Carbs, 1 oz Shots
10K
▲ 0.0%vs. prior month
$480K
latest month
12-month trend
B08BKSBMV6
Honey Stinger Organic Fruit Smoothie Energy Gel, Gluten Free & Caffeine Free, for Exercise, Running and Performance, Sports Nutrition for Home & Gym, Pre and Mid Workout, 12 Pack, 13.2 Ounce
10K
▲ 0.0%vs. prior month
$172.1K
latest month
12-month trend
B0985TJ4HF
Protein2o Hydration Drink - 2-in-1 Liquid Clear Whey Protein Isolate and Electrolyte Drink - 20g Protein, Vitamins B5, B6 - Post-Workout Recovery - 16.9 Fl Oz - 12 Count Strawberry Watermelon
10K
▲ 0.0%vs. prior month
$242.6K
latest month
12-month trend
B0GVL5TFPP
Muscle Milk High Protein Shake, Chocolate, 11 fl oz Cartons (12 Pack) | Ultra Filtered Milk, 26g Protein, 3g Sugar, 160 Calories, No Artificial Flavors, No Artificial Sweeteners, No Added Colors
10K
▲ 0.0%vs. prior month
$189.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Frog Fuel Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Core Power is the best-performing frog fuel brand in July 2026, moving 40,000 units across 1 ASIN for 29.4% of Top 10 volume. Honey Stinger follows with 30,000 units (22.1%), ahead of Muscle Milk on 20,000 units (14.7%).
With 8 brands splitting the Top 10 and 66.2% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $18.42 to $55.99, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Core Power
1 ASIN in Top 10
29.4%
Units
40K
Revenue
$2.4M
Avg. price
$55.99
B01DDIRE2W
$55.99·★4.7·13.1K revsCore Power Elite High Protein Shake, Vanilla, 42g Bottle, 14oz, 12 Pack
Units sold40K
Honey Stinger
2 ASINs in Top 10
22.1%
Units
30K
Revenue
$569.7K
Avg. price
$18.42
B004F1LNDI
$19.88·★4.6·12.4K revsHoney Stinger Organic Honey Waffle, Energy Stroopwafel for Exercise, Endurance and Performance, Sports Nutrition for Home & Gym, Pre and Post Workout, 16.96 Ounces (Pack of 16)
Units sold20KB08BKSBMV6
$16.96·★4.6·2.4K revsHoney Stinger Organic Fruit Smoothie Energy Gel, Gluten Free & Caffeine Free, for Exercise, Running and Performance, Sports Nutrition for Home & Gym, Pre and Mid Workout, 12 Pack, 13.2 Ounce
Units sold10K
Muscle Milk
2 ASINs in Top 10
14.7%
Units
20K
Revenue
$459.4K
Avg. price
$20.73
B0GVL5TFPP
$19.87·★4.0·740 revsMuscle Milk High Protein Shake, Chocolate, 11 fl oz Cartons (12 Pack) | Ultra Filtered Milk, 26g Protein, 3g Sugar, 160 Calories, No Artificial Flavors, No Artificial Sweeteners, No Added Colors
Units sold10KB0GVL5Z2BX
$21.58·★4.0·461 revsMuscle Milk Pro Liquid High Protein Shake, Chocolate, 11 Fl Oz (Pack of 12) | Ultra Filtered Milk, 33g Protein, 3g Sugar, 200 Calories, No Artificial Flavors, No Artificial Sweeteners, No Added Colors
Units sold10K
Trending Frog Fuel Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B08HTSM5LR booked 8K units at $47.52, with ▲ 60.0% MoM change. On the growth side, B0FBT8R5ZD leads positive momentum with ▲ 200.0% MoM growth on 600 units, with B0G7PHTJZG close behind at ▲ 50.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B08HTSM5LR
GU Energy, Original Energy Gels, Caffeine-Free Mixed - 24 Count
Price
$47.52
Rating
4.6
Reviews
1.3K
Latest month sales
B0FBT8R5ZD
Real Banana Stomach Friendly Energy Gel for Runners, Cycling and Exercise | 12 Energy Gel Packs, 20 g Real-Fruit Carbs & Potassium, 80 Calories, Vegan, Gluten Free, No Sugar or Caffeine Endurance Fuel
Price
$29.99
Rating
4.2
Reviews
95
Latest month sales
B0G7PHTJZG
Optimum Nutrition 40g Protein Shake, Chocolate, 14 Fl Oz, 12 Ct | Naturally Flavored, On The Go Complete Protein Drink, Supports Muscle Recovery, 40g of Protein per Serving, Gluten Free
Unlock to view ASIN details and product titles
Price
$37.97
Rating
4.5
Reviews
282
Latest month sales
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