Flav City Protein Powder Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Flav City Protein Powder sales on Amazon US totaled 397,000 units in July 2026 (▼ 15.7% vs. the prior month), generating an estimated $17,018,760 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 45.3% of unit volume and 39.2% of revenue, while a typical listing is priced at $47.00. The keyword itself pulled 38,121 Amazon queries over the same period (▼ 21.8% MoM).
Zooming out to the 12-month window ending July 2026, the flav city protein powder Top 50 moved 3,897,750 units and $166,023,964 in cumulative sales — an average of 324,813 units and $13,835,330 per month. Monthly throughput topped out at 471,000 units in June 2026 and dipped to 222,400 in December 2025, leaving the latest reading 21.5% higher than August 2025.
Flav City Protein Powder Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
397K
▼ 15.7% MoM
Monthly Revenue 2026/07
$17M
▼ 15.4% MoM
Top 10 Market Share 2026/07
45.3%
Flav City Protein Powder Market Share & Sales Concentration on Amazon US — July 2026
The most-sold flav city protein powder listing on Amazon US in July 2026 is ASIN B00J074W7Q (Brand: Orgain), which sold 60,000 units at $31.98 apiece — equal to 15.1% of every unit tracked in this report and 3.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 180,000 units and $6,677,700 in July 2026 — 45.3% of unit volume and 39.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Flav City Protein Powder' on Amazon
July 2026
Is 45.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00J074W7Q
Orgain Organic Vegan 21g Protein Powder, Vanilla Bean, 2.03 lb | Plant based protein, 4g prebiotic fiber, no added sugar or lactose, non-GMO, for shakes & smoothies
60K
▼ 14.3%vs. prior month
$1.8M
latest month
12-month trend
B07C8Y17VT
Premier Protein 30g High Protein Shake, Caramel, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz
20K
▲ 0.0%vs. prior month
$485.2K
latest month
12-month trend
B07L48J4HW
Wholesome Wellness Premium Multi Collagen Peptides Protein Powder for Women and Men, 5 Types of Hydrolyzed Collagen, Grass-Fed, Non-GMO & Unflavored, Pure Protein for Youthful Skin & Joint Recovery
20K
▲ 0.0%vs. prior month
$618.2K
latest month
12-month trend
B0CQ3JTR6F
Transparent Labs Grass-Fed Whey Protein Isolate - Naturally Flavored, Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids - 30 Servings, French Vanilla
20K
▲ 0.0%vs. prior month
$1.2M
latest month
12-month trend
B07Y7H3FHB
IQBAR Clean Protein Bars, Low Sugar Keto, Chocolate Variety Pack 12-Count | High Fiber Plant Based Snacks, Clean Label Project Certified | Gluten Free, Dairy Free, Vegan, Soy Free
10K
▼ 50.0%vs. prior month
$248.6K
latest month
12-month trend
B00XIKPUK4
NAKED Whey 2LB 100% Grass Fed Whey Protein Powder - Only 1 Ingredient, Unflavored Whey Protein, NSF Certified, Undenatured, Gluten Free, Soy Free, No GMOs, No Preservatives
10K
▲ 0.0%vs. prior month
$449.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Flav City Protein Powder Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Orgain is the best-performing flav city protein powder brand in July 2026, moving 60,000 units across 1 ASIN for 33.3% of Top 10 volume. Premier Protein follows with 20,000 units (11.1%), ahead of Wholesome Wellness on 20,000 units (11.1%).
Volume is spread across 9 brands, with the top three holding 55.6% between them. No single label controls the shelf, which usually leaves room for a well-differentiated listing to take share without outspending an incumbent. Average selling prices among the leaders run from $23.97 to $31.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Orgain
1 ASIN in Top 10
33.3%
Units
60K
Revenue
$1.8M
Avg. price
$31.98
B00J074W7Q
$31.98·★4.5·62.1K revsOrgain Organic Vegan 21g Protein Powder, Vanilla Bean, 2.03 lb | Plant based protein, 4g prebiotic fiber, no added sugar or lactose, non-GMO, for shakes & smoothies
Units sold60K
Premier Protein
1 ASIN in Top 10
11.1%
Units
20K
Revenue
$485.2K
Avg. price
$23.97
B07C8Y17VT
$23.97·★4.7·4.6K revsPremier Protein 30g High Protein Shake, Caramel, 12 Pack | 160 Calories, 24 Vitamins & Minerals, No Added Sugar, Supports Muscle Health, Gluten-Free, 11 oz
Units sold20K
Wholesome Wellness
1 ASIN in Top 10
11.1%
Units
20K
Revenue
$618.2K
Avg. price
$26.98
B07L48J4HW
$26.98·★4.5·21.6K revsWholesome Wellness Premium Multi Collagen Peptides Protein Powder for Women and Men, 5 Types of Hydrolyzed Collagen, Grass-Fed, Non-GMO & Unflavored, Pure Protein for Youthful Skin & Joint Recovery
Units sold20K
Trending Flav City Protein Powder Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0GRD5KJSG leads positive momentum with ▲ 133.3% MoM growth on 7K units, with B0GRD63RJZ close behind at ▲ 100.0% MoM on 10K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GRD5KJSG
Javvy Clear Protein Powder with Clear Whey Protein, Peach Passion | 10g Whey Protein & Collagen Peptides, Electrolyte Powder, Natural Flavors, 0g Sugar, 3g Fiber, 45mg Caffeine
Price
$39.95
Rating
4.1
Reviews
670
Latest month sales
B0GRD63RJZ
Javvy Clear Protein Powder with Clear Whey Protein, Strawberry Berry Acai | 10g Whey Protein & Collagen Peptides, Electrolyte Powder, Natural Flavors, 0g Sugar, 3g Fiber, 45mg Caffeine
Price
$39.95
Rating
4.1
Reviews
670
Latest month sales
B099HZG89P
Dymatize ISO100 Protein Powder, 100% Whey Isolate, Fruity Pebbles | 25g Protein, Hydrolyzed, Fast-Absorbing, Supports Muscle Health, 5.5g BCAAs, Gluten-Free, 20 Servings, 1.3 lb
Unlock to view ASIN details and product titles
Price
$35.14
Rating
4.6
Reviews
20.7K
Latest month sales
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