Five Star Folders Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Five Star Folders sales on Amazon US totaled 287,000 units in July 2026 (▲ 209.0% vs. the prior month), generating an estimated $1,912,470 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 41.8% of unit volume and 39.3% of revenue, while a typical listing is priced at $8.04. The keyword itself pulled 73,489 Amazon queries over the same period (▲ 141.0% MoM).
Zooming out to the 12-month window ending July 2026, the five star folders Top 50 moved 2,032,350 units and $15,878,794 in cumulative sales — an average of 169,363 units and $1,323,233 per month. Monthly throughput topped out at 883,400 units in August 2025 and dipped to 32,700 in May 2026, leaving the latest reading 67.5% lower than August 2025.
Five Star Folders Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
287K
▲ 209.0% MoM
Monthly Revenue 2026/07
$1.9M
▲ 194.2% MoM
Top 10 Market Share 2026/07
41.8%
Five Star Folders Market Share & Sales Concentration on Amazon US — July 2026
The most-sold five star folders listing on Amazon US in July 2026 is ASIN B003O2RXUQ (Brand: Five Star), which sold 20,000 units at $6.97 apiece — equal to 7.0% of every unit tracked in this report.
The Top 10 ASINs account for 120,000 units and $751,500 in July 2026 — 41.8% of unit volume and 39.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Five Star Folders' on Amazon
July 2026
Is 41.8% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B003O2RXUQ
Five Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Black (72081)
20K
▲ 100.0%vs. prior month
$139.4K
latest month
12-month trend
B004K6LHF2
Five Star Spiral Notebook + Study App, 1 Subject, College Ruled Paper, 8.5" x 11", 100 Sheets, Blue (Color May Vary) (72565)
20K
▲ 100.0%vs. prior month
$59.4K
latest month
12-month trend
B0CWS28VK1
Five Star Spiral Notebook + Study App, 100 Sheets, 1 Subject, College Ruled Paper, Fights Ink Bleed, Water Resistant Cover, 820337-ECM, Purple, Pink, White & Green, 8-1/2" x 11", 4 Pack
10K
▲ 25.0%vs. prior month
$128.4K
latest month
12-month trend
B01C87CTQA
Five Star 2-Pocket Plastic Folder with Stay-Put Tabs and Prong Fasteners, Holds 8.5" x 11" Paper, Assorted Colors, 4 Pack (340300A)
10K
▲ 900.0%vs. prior month
$91.7K
latest month
12-month trend
B07DPLLXS9
Five Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Pacific Blue (73635)
10K
▲ 233.3%vs. prior month
$72.3K
latest month
12-month trend
B08BZWY7GY
Five Star Loose Leaf Paper + Study App, Graph Ruled Filler Notebook Paper, Reinforced, Fights Ink Bleed, 8-1/2" x 11", 80 Sheets (170122)
10K
▲ 400.0%vs. prior month
$35.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Five Star Folders Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
Five Star is the best-performing five star folders brand in July 2026, moving 110,000 units across 9 ASINs for 91.7% of Top 10 volume. Amazon Basics follows with 10,000 units (8.3%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.09 to $10.36, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Five Star
9 ASINs in Top 10
91.7%
Units
110K
Revenue
$635.9K
Avg. price
$6.09
B003O2RXUQ
$6.97·★4.8·36.2K revsFive Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Black (72081)
Units sold20KB004K6LHF2
$2.97·★4.7·6.4K revsFive Star Spiral Notebook + Study App, 1 Subject, College Ruled Paper, 8.5" x 11", 100 Sheets, Blue (Color May Vary) (72565)
Units sold20KB0CWS28VK1
$12.99·★4.8·2.3K revsFive Star Spiral Notebook + Study App, 100 Sheets, 1 Subject, College Ruled Paper, Fights Ink Bleed, Water Resistant Cover, 820337-ECM, Purple, Pink, White & Green, 8-1/2" x 11", 4 Pack
Units sold10KB01C87CTQA
$9.99·★4.8·5.4K revsFive Star 2-Pocket Plastic Folder with Stay-Put Tabs and Prong Fasteners, Holds 8.5" x 11" Paper, Assorted Colors, 4 Pack (340300A)
Units sold10KB07DPLLXS9
$6.98·★4.8·36.2K revsFive Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 8-1/2" x 11", 200 Sheets, Fights Ink Bleed, Water Resistant Cover, Pacific Blue (73635)
Units sold10KB08BZWY7GY
$3.59·★4.8·3K revsFive Star Loose Leaf Paper + Study App, Graph Ruled Filler Notebook Paper, Reinforced, Fights Ink Bleed, 8-1/2" x 11", 80 Sheets (170122)
Units sold10KB0BNW7ZVY9
$3.59·★4.8·4.2K revsFive Star Loose Leaf Paper + Study App, College Ruled Filler Notebook Paper, Reinforced, Fights Ink Bleed, 8-1/2" x 11", 80 Sheets (170102)
Units sold10KB00JKRKBS0
$2.97·★4.7·6.4K revsFive Star Spiral Notebook + Study App, 1 Subject, College Ruled Paper, 8-1/2" x 11", 100 Sheets, Fights Ink Bleed, Water Resistant Cover, White (72456)
Units sold10KB07DPLQMF9
$4.77·★4.8·11.2K revsFive Star Spiral Notebook + Study App, 3 Subject, College Ruled Paper, 8.5" x 11", 150 Sheets, Blue (Color May Vary) (820003NH0)
Units sold10K
Amazon Basics
1 ASIN in Top 10
8.3%
Units
10K
Revenue
$115.6K
Avg. price
$10.36
B07K91GV6N
$10.36·★4.8·8.4K revsAmazon Basics Heavy Duty Plastic Folders with 2 Pockets for Documents, Letter Size Paper, School Supplies Organization, Assorted Colors, Pack of 12
Units sold10K
Trending Five Star Folders Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 2 ASINs forced its way in: B01C87CTQA booked 10K units at $9.99, with ▲ 900.0% MoM change. On the growth side, B071XQ65N8 leads positive momentum with ▲ 700.0% MoM growth on 8K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B01C87CTQA
Five Star 2-Pocket Plastic Folder with Stay-Put Tabs and Prong Fasteners, Holds 8.5" x 11" Paper, Assorted Colors, 4 Pack (340300A)
Price
$9.99
Rating
4.8
Reviews
5.4K
Latest month sales
B08BZWY7GY
Five Star Loose Leaf Paper + Study App, Graph Ruled Filler Notebook Paper, Reinforced, Fights Ink Bleed, 8-1/2" x 11", 80 Sheets (170122)
Price
$3.59
Rating
4.8
Reviews
3K
Latest month sales
B071XQ65N8
Five Star Spiral Notebook + Study App, 3 Subject, Wide Ruled Paper, 8" x 10-1/2", 150 Sheets, Fights Ink Bleed, Water Resistant Cover, Tidewater Blue (73184)
Unlock to view ASIN details and product titles
Price
$4.92
Rating
4.7
Reviews
4.3K
Latest month sales
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