Fish Bowl Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Fish Bowl sales on Amazon US totaled 35,500 units in July 2026 (▼ 7.9% vs. the prior month), generating an estimated $701,099 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 77.7% of unit volume and 46.3% of revenue, while a typical listing is priced at $44.49. The keyword itself pulled 19,467 Amazon queries over the same period (▲ 1.1% MoM).
Zooming out to the 12-month window ending July 2026, the fish bowl Top 50 moved 413,650 units and $8,377,831 in cumulative sales — an average of 34,471 units and $698,153 per month. Monthly throughput topped out at 38,550 units in June 2026 and dipped to 24,950 in May 2026, leaving the latest reading 1.8% lower than August 2025.
Fish Bowl Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
35.5K
▼ 7.9% MoM
Monthly Revenue 2026/07
$701.1K
▼ 8.9% MoM
Top 10 Market Share 2026/07
77.7%
Fish Bowl Market Share & Sales Concentration on Amazon US — July 2026
The most-sold fish bowl listing on Amazon US in July 2026 is ASIN B000R9WRIC (Brand: Tetra), which sold 9,000 units at $9.97 apiece — equal to 25.4% of every unit tracked in this report and 13% ahead of the No. 2 listing.
The Top 10 ASINs account for 27,600 units and $324,404 in July 2026 — 77.7% of unit volume and 46.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Fish Bowl' on Amazon
July 2026









Is 77.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown

B000R9WRIC
Tetra Goldfish Flakes Fish Food, 7.06 oz | Nutritionally Balanced Daily Diet for Goldfish and Small Koi, Color-Enhancing, Highly Digestible, Clean & Clear Water Formula
9K
▲ 0.0%vs. prior month
$89.7K
latest month
12-month trend

B091D3DTWS
Tetra Water Cleaner Gravel Siphon for Aquariums Up to 55 Gal | Makes Water Changes Easier, Removes Debris From Gravel, Remove 30% Of Water Every 30 Days
8K
▲ 0.0%vs. prior month
$82.3K
latest month
12-month trend

B0B8ZJ2JXZ
Ameliade Aquarium Artificial Plants & Rock Cave Betta Fish Tank Decor Set | Betta Goldfish Aquarium Accessories, Soft Plastic Plants & Rock Cave Decorations, Small and Large Fish Bowl Ornaments
3K
▲ 0.0%vs. prior month
$24.1K
latest month
12-month trend

B007TGMLW8
GloFish Aquarium Gravel, Pink/Green/Blue Mix, Complements GloFish Tanks, 5 Pounds
2K
▼ 33.3%vs. prior month
$10.5K
latest month
12-month trend

B096V57BQ3
Ameliade Betta Fish Tank Rock Cave Decor Aquarium Accessories, Medium | Aquarium Decorations Stones House for Hiding and Breeding, Ideal Hideout Decor for Shrimp Cichlid , Small Fish Bowl Ornament
1K
▲ 0.0%vs. prior month
$7K
latest month
12-month trend

B0F17J6B2M
AQUANEAT Fish Tank, 1 Gallon Betta Fish Tank, Small Aquarium Kit with LED Light and Water Filter Pump
1K
▲ 0.0%vs. prior month
$26.9K
latest month
12-month trend
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Best Fish Bowl Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Tetra is the best-performing fish bowl brand in July 2026, moving 17,000 units across 2 ASINs for 61.6% of Top 10 volume. Ameliade follows with 4,000 units (14.5%), ahead of GloFish on 2,000 units (7.2%).
With 8 brands splitting the Top 10 and 83.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $7.44 to $10.13, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Tetra
2 ASINs in Top 10
61.6%
Units
17K
Revenue
$172.1K
Avg. price
$10.13

B000R9WRIC
$9.97·★4.7·26.3K revsTetra Goldfish Flakes Fish Food, 7.06 oz | Nutritionally Balanced Daily Diet for Goldfish and Small Koi, Color-Enhancing, Highly Digestible, Clean & Clear Water Formula
Units sold9K
B091D3DTWS
$10.29·★4.5·5.2K revsTetra Water Cleaner Gravel Siphon for Aquariums Up to 55 Gal | Makes Water Changes Easier, Removes Debris From Gravel, Remove 30% Of Water Every 30 Days
Units sold8K
Ameliade
2 ASINs in Top 10
14.5%
Units
4K
Revenue
$31.1K
Avg. price
$7.44

B0B8ZJ2JXZ
$7.88·★4.6·2.4K revsAmeliade Aquarium Artificial Plants & Rock Cave Betta Fish Tank Decor Set | Betta Goldfish Aquarium Accessories, Soft Plastic Plants & Rock Cave Decorations, Small and Large Fish Bowl Ornaments
Units sold3K
B096V57BQ3
$6.99·★4.6·2.7K revsAmeliade Betta Fish Tank Rock Cave Decor Aquarium Accessories, Medium | Aquarium Decorations Stones House for Hiding and Breeding, Ideal Hideout Decor for Shrimp Cichlid , Small Fish Bowl Ornament
Units sold1K
GloFish
1 ASIN in Top 10
7.2%
Units
2K
Revenue
$10.5K
Avg. price
$8.97

B007TGMLW8
$8.97·★4.6·15.2K revsGloFish Aquarium Gravel, Pink/Green/Blue Mix, Complements GloFish Tanks, 5 Pounds
Units sold2K
Trending Fish Bowl Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0DM49KZK3 leads positive momentum with ▲ 100.0% MoM growth on 200 units, with B07WHLN6N2 close behind at ▲ 100.0% MoM on 100 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.

B0DM49KZK3
Vimvins 3 Gallon Glass Fish Tank, Easy to Maintain Small Aquarium for Betta/Goldfish/Snails/Shrimp and Aquatic Planting.
Price
$39.99
Rating
4.7
Reviews
312
Latest month sales

B07WHLN6N2
Small Round Plastic Fish Bowls for Parties (12 Pack) 16 oz Clear Mini Drink Bowl, Shatterproof Fishbowl Glasses for Drinks, Centerpieces, Decorations, Goldfish Pond Carnival Game, Centerpiece Vases
Price
$27.99
Rating
4.6
Reviews
1.4K
Latest month sales

B0F1T5L1CW
3 Gallon Glass Small Fish Tank, Betta Fish Tank Starter Kit with Filter, Lights,Lid.
Unlock to view ASIN details and product titles
Price
$49.99
Rating
4.3
Reviews
352
Latest month sales
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