Exofficio Men Underwear Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Exofficio Men Underwear sales on Amazon US totaled 41,600 units in July 2026 (▲ 0.5% vs. the prior month), generating an estimated $1,684,357 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 78.4% of unit volume and 80.3% of revenue, while a typical listing is priced at $37.11. The keyword itself pulled 8,620 Amazon queries over the same period (▼ 23.6% MoM).
Zooming out to the 12-month window ending July 2026, the exofficio men underwear Top 50 moved 363,550 units and $14,807,982 in cumulative sales — an average of 30,296 units and $1,233,998 per month. Monthly throughput topped out at 42,700 units in December 2025 and dipped to 16,300 in May 2026, leaving the latest reading 38.4% higher than August 2025.
Exofficio Men Underwear Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
41.6K
▲ 0.5% MoM
Monthly Revenue 2026/07
$1.7M
▼ 2.3% MoM
Top 10 Market Share 2026/07
78.4%
Exofficio Men Underwear Market Share & Sales Concentration on Amazon US — July 2026
The most-sold exofficio men underwear listing on Amazon US in July 2026 is ASIN B088WF1PRW (Brand: BAMBOO COOL), which sold 10,000 units at $29.99 apiece — equal to 24.0% of every unit tracked in this report and 1.7× the volume of the No. 2 listing.
The Top 10 ASINs account for 32,600 units and $1,353,302 in July 2026 — 78.4% of unit volume and 80.3% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Exofficio Men Underwear' on Amazon
July 2026
Is 78.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
Powered by ASINSIGHT MCP · Grounded in ASINSIGHT Amazon data
Top 5 Volume Share breakdown
B088WF1PRW
BAMBOO COOL Men's Boxer Briefs Ultra Breathable Underwear Multipack
10K
▲ 11.1%vs. prior month
$305.5K
latest month
12-month trend
B0CNJS9K87
BAMBOO COOL Ultra Soft & breathable Mens Underwear Boxer Briefs Pack
6K
▲ 0.0%vs. prior month
$307.9K
latest month
12-month trend
B0CNJQC42M
BAMBOO COOL Ultra Soft & breathable Mens Underwear Boxer Briefs Pack | Natural Bamboo Fabric,No Ride Up,Softer&Cooler than Cotton,Lightweight&breathable,Daily Wear,Outdoor
4K
▲ 33.3%vs. prior month
$198.1K
latest month
12-month trend
B0CNJT7T35
BAMBOO COOL Ultra Soft & breathable Mens Underwear Boxer Briefs Pack
4K
▲ 33.3%vs. prior month
$198.8K
latest month
12-month trend
B0BRK59KJH
BAMBOO COOL Ultra Soft Mens Underwear Boxer Briefs Multi-pack
3K
▲ 0.0%vs. prior month
$88.1K
latest month
12-month trend
B0CGLWJH26
BAMBOO COOL Men's Underwear Breathable Boxer Briefs with Fly Moisture-Wicking Lightweight Underwear 7-Pack
2K
▼ 33.3%vs. prior month
$94K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Trending Exofficio Men Underwear Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0C6136GFR booked 800 units at $33.30, with ▼ 11.1% MoM change. On the growth side, B0BZYS7B84 leads positive momentum with ▲ 250.0% MoM growth on 700 units, with B0B6ZT7W64 close behind at ▲ 100.0% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0C6136GFR
BAMBOO COOL Men's Underwear Boxer Briefs Multipack with Fly, No Ride Up
Price
$33.30
Rating
4.6
Reviews
2.4K
Latest month sales
B0BZYS7B84
BAMBOO COOL Men's Boxer Shorts, Soft Breathable Loose Underwear Multipack
Price
$39.99
Rating
4.6
Reviews
1.5K
Latest month sales
B0B6ZT7W64
BAMBOO COOL Men's Cooling Underwear Ultra Soft Breathable Boxer Briefs Pack
Unlock to view ASIN details and product titles
Price
$29.99
Rating
4.6
Reviews
9.9K
Latest month sales
One Amazon dataset. Two ways to use it.
Every number in this exofficio men underwear report comes from the Amazon market data ASINSIGHT tracks. Pick how you want to work with it.
Explore the full data
Browse the complete, structured picture in a ready-made interface — and keep tracking it as the market moves.
- Organic vs. ad traffic shifts per product
- Hourly rank and search-volume tracking
- Competitor ASINs and historical trends
Starts with a free ASINSIGHT account
Analyze the data your way
Connect the same data to ChatGPT, Claude or Cursor, then combine any dimensions to answer your own questions.
- Combine product, keyword, sales & ranking data freely
- Follow up in your own words, no fixed reports
- Works in ChatGPT, Claude & Cursor
20,000 credits/mo free, no credit card