Epais Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Epais sales on Amazon US totaled 169,300 units in July 2026 (▼ 4.3% vs. the prior month), generating an estimated $3,752,446 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 91.0% of unit volume and 90.0% of revenue, while a typical listing is priced at $32.62. The keyword itself pulled 19,130 Amazon queries over the same period (▼ 0.3% MoM).
Zooming out to the 12-month window ending July 2026, the epais Top 50 moved 774,300 units and $19,133,851 in cumulative sales — an average of 64,525 units and $1,594,488 per month. Monthly throughput topped out at 176,850 units in June 2026 and dipped to 28,850 in August 2025, leaving the latest reading 486.8% higher than August 2025.
Epais Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
169.3K
▼ 4.3% MoM
Monthly Revenue 2026/07
$3.8M
▼ 5.9% MoM
Top 10 Market Share 2026/07
91.0%
Epais Market Share & Sales Concentration on Amazon US — July 2026
The most-sold epais listing on Amazon US in July 2026 is ASIN B0GHMZXX8Y (Brand: medicube), which sold 90,000 units at $15.20 apiece — equal to 53.2% of every unit tracked in this report and 9.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 154,000 units and $3,377,000 in July 2026 — 91.0% of unit volume and 90.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Epais' on Amazon
July 2026
Is 91.0% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B0GHMZXX8Y
medicube PDRN Pink Collagen Volume Multi Balm Stick - Face & Body Balm | Volufiline, PDRN, NAD, Collagen - Under-Eyes, Neck, Forehead, Smile Lines, Lips, Plumping & Radiance for Line Care, K-Beauty
90K
▼ 10.0%vs. prior month
$1.7M
latest month
12-month trend
B0GZ19T1SM
celimax The Vita A Retinal Shot Tightening Booster (Global Set, 1.61 fl.oz) | 0.1% Retinal, 3% Matryxyl, High-Strength Retinoid, Anti Aging, Pore Minimizer, Fine Lines, Skin Firming, Korean Skin Care
10K
▲ 66.7%vs. prior month
$379.3K
latest month
12-month trend
B0FPLWRD1Y
Minoxidil for Men and Women, Hair Growth Serum with Biotin, Rosemary and Batana for Hair Beard Regrowth Treatments Extra Strength Hair Loss Solution, Clinically Proven to Regrow Thicker, 60ML
8K
▲ 700.0%vs. prior month
$101.9K
latest month
12-month trend
B0DZDBBNFT
NUNA Eyelash Growth Support Serum 6ml – Eye Lash and Eyebrow Enhancing Serum for Women & Men with Biotin - Korean Multi Peptide & Natural Extracts – Promotes Fuller and Longer Lashes - 6 Month Supply
8K
▼ 20.0%vs. prior month
$315.8K
latest month
12-month trend
B0GH6367JS
EPAIS Hair Serum, Reduce Dandruff & Flake, PDRN Scalp Serum, 5.07 fl. oz. | Comb Applicator with 38 Brush Tips, Targets Roots Nourish Scalp Cooling Serum Without Residue, Daily Korean Hair Care
8K
▼ 20.0%vs. prior month
$222.2K
latest month
12-month trend
B07NDN3R9P
Advanced Eyelash Serum for Thicker, Longer Eyelashes and Eyebrows - Grow Luscious Lashes with Brow Enhancer (3mL)
8K
▼ 11.1%vs. prior month
$166.8K
latest month
12-month trend
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Best Epais Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
medicube is the best-performing epais brand in July 2026, moving 90,000 units across 1 ASIN for 58.4% of Top 10 volume. celimax follows with 10,000 units (6.5%), ahead of Rylx on 8,000 units (5.2%).
With 10 brands splitting the Top 10 and 70.1% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $12.74 to $39.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
medicube
1 ASIN in Top 10
58.4%
Units
90K
Revenue
$1.7M
Avg. price
$15.20
B0GHMZXX8Y
$15.20·★3.8·2.4K revsmedicube PDRN Pink Collagen Volume Multi Balm Stick - Face & Body Balm | Volufiline, PDRN, NAD, Collagen - Under-Eyes, Neck, Forehead, Smile Lines, Lips, Plumping & Radiance for Line Care, K-Beauty
Units sold90K
celimax
1 ASIN in Top 10
6.5%
Units
10K
Revenue
$379.3K
Avg. price
$39.00
B0GZ19T1SM
$39.00·★4.4·23.7K revscelimax The Vita A Retinal Shot Tightening Booster (Global Set, 1.61 fl.oz) | 0.1% Retinal, 3% Matryxyl, High-Strength Retinoid, Anti Aging, Pore Minimizer, Fine Lines, Skin Firming, Korean Skin Care
Units sold10K
Rylx
1 ASIN in Top 10
5.2%
Units
8K
Revenue
$101.9K
Avg. price
$12.74
B0FPLWRD1Y
$12.74·★4.5·262 revsMinoxidil for Men and Women, Hair Growth Serum with Biotin, Rosemary and Batana for Hair Beard Regrowth Treatments Extra Strength Hair Loss Solution, Clinically Proven to Regrow Thicker, 60ML
Units sold8K
Trending Epais Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FPLWRD1Y booked 8K units at $12.74, with ▲ 700.0% MoM change. On the growth side, B0FVMBVKSY leads positive momentum with ▲ 900.0% MoM growth on 1K units, with B0GGQMYLXM close behind at ▲ 100.0% MoM on 6K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FPLWRD1Y
Minoxidil for Men and Women, Hair Growth Serum with Biotin, Rosemary and Batana for Hair Beard Regrowth Treatments Extra Strength Hair Loss Solution, Clinically Proven to Regrow Thicker, 60ML
Price
$12.74
Rating
4.5
Reviews
262
Latest month sales
B0FVMBVKSY
Sefralls 5% Minoxidil Hair Growth Oil for Men & Women - Extra Strength Growth Serum, Topical Hair Loss Treatment Serum, Thicker, Healthier Hair & Beard Growth, 2.11 oz
Price
$9.99
Rating
4.1
Reviews
39
Latest month sales
B0GGQMYLXM
VT COSMETICS PDRN Reedle Shot Brush Hair Serum, Cooling & Refreshing Scalp Care with Vegan PDRN, Caffeine & Spicule Complex, Lightweight & Non-Greasy Daily Scalp Solution, 3.38 fl oz / 100 mL
Unlock to view ASIN details and product titles
Price
$25.00
Rating
4.5
Reviews
214
Latest month sales
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