Elsa Costume For Girls Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Elsa Costume For Girls sales on Amazon US totaled 34,550 units in July 2026 (▲ 12.5% vs. the prior month), generating an estimated $893,903 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 69.2% of unit volume and 75.9% of revenue, while a typical listing is priced at $23.53. The keyword itself pulled 28,020 Amazon queries over the same period (▲ 35.7% MoM).

Zooming out to the 12-month window ending July 2026, the elsa costume for girls Top 50 moved 422,450 units and $10,785,423 in cumulative sales — an average of 35,204 units and $898,785 per month. Monthly throughput topped out at 71,600 units in December 2025 and dipped to 13,350 in May 2026, leaving the latest reading 52.5% higher than August 2025.

422.4KTotal units sold · Last 12 months
$10.8MTotal revenue · Last 12 months
28K▲ 35.7% MoM
Monthly search volume
$23.53Avg. price · July 2026

Elsa Costume For Girls Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales22.6K
Revenue$604.5K

2025/09

Sales31.9K
Revenue$798.4K

2025/10

Sales58.4K
Revenue$1.5M

2025/11

Sales61.4K
Revenue$1.6M

2025/12

Sales71.6K
Revenue$2M

2026/01

Sales18.7K
Revenue$455.3K

2026/02

Sales24.8K
Revenue$556.8K

2026/03

Sales29.3K
Revenue$671.4K

2026/04

Sales25.1K
Revenue$617.5K

2026/05

Sales13.3K
Revenue$323.6K

2026/06

Sales30.7K
Revenue$772.3K
34.5K

2026/07

Sales34.5K
Revenue$893.9K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

34.5K

▲ 12.5% MoM

Monthly Revenue 2026/07

$893.9K

▲ 15.7% MoM

Top 10 Market Share 2026/07

69.2%

See the Top 10 ASINs driving 69.2% of sales

Elsa Costume For Girls Market Share & Sales Concentration on Amazon US — July 2026

The most-sold elsa costume for girls listing on Amazon US in July 2026 is ASIN B0DF2V6NHW (Brand: LIMIROLER), which sold 7,000 units at $28.55 apiece — equal to 20.3% of every unit tracked in this report and 2.3× the volume of the No. 2 listing.

The Top 10 ASINs account for 23,900 units and $678,895 in July 2026 — 69.2% of unit volume and 75.9% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Elsa Costume For Girls' on Amazon

July 2026
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69.2% Volume Share 23.9K units sold
75.9% Revenue Share $678.9K estimated
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Top 5 Volume Share breakdown

B0DF2V6NHW 20.3%
B09KXYLWG4 8.7%
B0FNML2WT3 8.7%
B0CYZYX81J 5.8%
B0D12SDK15 5.8%
Others 50.8%
#1
LIMIROLER Princess Dress Up Clothes for Little Girl Role Play Costume Gift Set Princess Dress Up Toys for Toddler Girls

B0DF2V6NHW

LIMIROLER Princess Dress Up Clothes for Little Girl Role Play Costume Gift Set Princess Dress Up Toys for Toddler Girls

$28.55· 4.1·1.7K reviews
Monthly Sales

7K

▲ 75.0%

vs. prior month

Revenue

$222.5K

latest month

Monthly Trend

12-month trend

#2
Princess Dress Up & Jewelry Set, Pretend Play Toy, B-day Gift for Girl 3+ | Costumes Set incl Color Skirts, Shoes, Crowns, Accessories, Girls Role Play Gift for Girl Toddler ​B-Day Party Favors

B09KXYLWG4

Princess Dress Up & Jewelry Set, Pretend Play Toy, B-day Gift for Girl 3+ | Costumes Set incl Color Skirts, Shoes, Crowns, Accessories, Girls Role Play Gift for Girl Toddler ​B-Day Party Favors

$26.99· 4.6·5.8K reviews
Monthly Sales

3K

▲ 0.0%

vs. prior month

Revenue

$87.2K

latest month

Monthly Trend

12-month trend

#3
Jeowoqao Princess Costumes for Girls, Princess Dress up Clothes for Girl 4-6 | Princess Dresses,Little Girl Dress up Pretend Role Play, Christmas Birthday Gifts for Girl Aged 3-6 Jeowoqao

B0FNML2WT3

Jeowoqao Princess Costumes for Girls, Princess Dress up Clothes for Girl 4-6 | Princess Dresses,Little Girl Dress up Pretend Role Play, Christmas Birthday Gifts for Girl Aged 3-6 Jeowoqao

$28.33· 4.4·299 reviews
Monthly Sales

3K

▲ 0.0%

vs. prior month

Revenue

$93.2K

latest month

Monthly Trend

12-month trend

#4
Meland Princess Dress Up Trunk for Girls 3-8, Toys Gift Set for Holidays

B0CYZYX81J

Meland Princess Dress Up Trunk for Girls 3-8, Toys Gift Set for Holidays

$36.79· 4.6·1.7K reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$73.2K

latest month

Monthly Trend

12-month trend

#5
Meland Princess Dress Up for Girls with Shoes & Toy, Gift for Girls 3 4 5 6

B0D12SDK15

Meland Princess Dress Up for Girls with Shoes & Toy, Gift for Girls 3 4 5 6

$35.97· 4.3·1.1K reviews
Monthly Sales

2K

▲ 100.0%

vs. prior month

Revenue

$71.9K

latest month

Monthly Trend

12-month trend

#6
DOLNOW Princess Dress Up for Girls, Unicorn Light up Princess Cape Princess Dress

B0D5B621K5

DOLNOW Princess Dress Up for Girls, Unicorn Light up Princess Cape Princess Dress

$15.28· 4.5·887 reviews
Monthly Sales

2K

▲ 0.0%

vs. prior month

Revenue

$33K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Elsa Costume For Girls Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

LIMIROLER is the best-performing elsa costume for girls brand in July 2026, moving 7,000 units across 1 ASIN for 29.3% of Top 10 volume. Meland follows with 5,900 units (24.7%), ahead of LJZJ on 3,000 units (12.6%).

With 7 brands splitting the Top 10 and 66.5% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $26.99 to $33.86, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

29.3%
24.7%
12.6%
33.5%
LIMIROLER
Meland
LJZJ
Other brands
1

LIMIROLER

1 ASIN in Top 10

29.3%

Units

7K

Revenue

$222.5K

Avg. price

$28.55

  • LIMIROLER Princess Dress Up Clothes for Little Girl Role Play Costume Gift Set Princess Dress Up Toys for Toddler Girls

    B0DF2V6NHW

    $28.55·4.1·1.7K revs

    LIMIROLER Princess Dress Up Clothes for Little Girl Role Play Costume Gift Set Princess Dress Up Toys for Toddler Girls

    Units sold7K
2

Meland

4 ASINs in Top 10

24.7%

Units

5.9K

Revenue

$203.5K

Avg. price

$33.86

  • Meland Princess Dress Up Trunk for Girls 3-8, Toys Gift Set for Holidays

    B0CYZYX81J

    $36.79·4.6·1.7K revs

    Meland Princess Dress Up Trunk for Girls 3-8, Toys Gift Set for Holidays

    Units sold2K
  • Meland Princess Dress Up for Girls with Shoes & Toy, Gift for Girls 3 4 5 6

    B0D12SDK15

    $35.97·4.3·1.1K revs

    Meland Princess Dress Up for Girls with Shoes & Toy, Gift for Girls 3 4 5 6

    Units sold2K
  • Meland Light Up Princess Dress for Girls Ages 3-10, Dress Up Toy Gift Set

    B0CD7MSV7S

    $32.99·4.6·1.3K revs

    Meland Light Up Princess Dress for Girls Ages 3-10, Dress Up Toy Gift Set

    Units sold1K
  • Meland Light Up Princess Dress for Girls Ages 3-10, Dress Up Toy Gift Set

    B0FRMKSGFD

    $29.69·4.6·1.3K revs

    Meland Light Up Princess Dress for Girls Ages 3-10, Dress Up Toy Gift Set

    Units sold900
3

LJZJ

1 ASIN in Top 10

12.6%

Units

3K

Revenue

$87.2K

Avg. price

$26.99

  • Princess Dress Up & Jewelry Set, Pretend Play Toy, B-day Gift for Girl 3+ | Costumes Set incl Color Skirts, Shoes, Crowns, Accessories, Girls Role Play Gift for Girl Toddler ​B-Day Party Favors

    B09KXYLWG4

    $26.99·4.6·5.8K revs

    Princess Dress Up & Jewelry Set, Pretend Play Toy, B-day Gift for Girl 3+ | Costumes Set incl Color Skirts, Shoes, Crowns, Accessories, Girls Role Play Gift for Girl Toddler ​B-Day Party Favors

    Units sold3K

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