Dr Browns Sippy Cup Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Dr Browns Sippy Cup sales on Amazon US totaled 161,400 units in July 2026 (▲ 4.5% vs. the prior month), generating an estimated $1,789,146 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.2% of unit volume and 42.1% of revenue, while a typical listing is priced at $12.04. The keyword itself pulled 43,066 Amazon queries over the same period (▲ 3.7% MoM).
Zooming out to the 12-month window ending July 2026, the dr browns sippy cup Top 50 moved 1,505,300 units and $17,411,263 in cumulative sales — an average of 125,442 units and $1,450,939 per month. Monthly throughput topped out at 161,400 units in July 2026 and dipped to 73,700 in May 2026, leaving the latest reading 51.0% higher than August 2025.
Dr Browns Sippy Cup Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
161.4K
▲ 4.5% MoM
Monthly Revenue 2026/07
$1.8M
▲ 1.3% MoM
Top 10 Market Share 2026/07
50.2%
Dr Browns Sippy Cup Market Share & Sales Concentration on Amazon US — July 2026
The most-sold dr browns sippy cup listing on Amazon US in July 2026 is ASIN B0C54CYDS3 (Brand: Dr. Brown's), which sold 20,000 units at $5.97 apiece — equal to 12.4% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 81,000 units and $753,430 in July 2026 — 50.2% of unit volume and 42.1% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Dr Browns Sippy Cup' on Amazon
July 2026
Is 50.2% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0C54CYDS3
Dr. Brown's Milestones Baby's First Straw Cup, Blue, 1-Pack
20K
▲ 0.0%vs. prior month
$119.4K
latest month
12-month trend
B00MRZIFD0
Munchkin® Miracle® 360 Trainer Sippy Cup with Handles, Spill Proof, 7 Ounce, 2 Pack, Green/Blue
10K
▲ 150.0%vs. prior month
$99.9K
latest month
12-month trend
B0C54CYDN9
Dr. Brown's Milestones Baby's First Straw Cup, Coral, 1-Pack
10K
▲ 25.0%vs. prior month
$59.7K
latest month
12-month trend
B0C54BBCD3
Dr. Brown's Milestones Baby's First Straw Cup, Olive Green, 1-Pack
7K
▲ 16.7%vs. prior month
$48.9K
latest month
12-month trend
B0F3LN98NQ
NUK Active Sippy Cup, 10 oz, 2 Pack, Disney's Cars, Lightning McQueen, BPA-Free, Spill-Proof, Transition Cup
7K
▼ 30.0%vs. prior month
$99.3K
latest month
12-month trend
B0DQ63HVL1
Tommee Tippee Toddler Sippy Cup, Sporty Spout, 1-3 Years, Insulated | Pack of 2, 9oz, No Spill Two-Piece Valve, Light Blue & Orange, BPA Free
6K
▼ 14.3%vs. prior month
$71.3K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Dr Browns Sippy Cup Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Dr. Brown's is the best-performing dr browns sippy cup brand in July 2026, moving 37,000 units across 3 ASINs for 45.7% of Top 10 volume. NUK follows with 17,000 units (21.0%), ahead of Munchkin on 10,000 units (12.3%).
With 6 brands splitting the Top 10 and 79.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $6.31 to $17.29, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Dr. Brown's
3 ASINs in Top 10
45.7%
Units
37K
Revenue
$228K
Avg. price
$6.31
B0C54CYDS3
$5.97·★4.4·15.6K revsDr. Brown's Milestones Baby's First Straw Cup, Blue, 1-Pack
Units sold20KB0C54CYDN9
$5.97·★4.4·15.6K revsDr. Brown's Milestones Baby's First Straw Cup, Coral, 1-Pack
Units sold10KB0C54BBCD3
$6.99·★4.4·15.6K revsDr. Brown's Milestones Baby's First Straw Cup, Olive Green, 1-Pack
Units sold7K
NUK
3 ASINs in Top 10
21.0%
Units
17K
Revenue
$241.9K
Avg. price
$14.81
B0F3LN98NQ
$13.99·★4.7·4.3K revsNUK Active Sippy Cup, 10 oz, 2 Pack, Disney's Cars, Lightning McQueen, BPA-Free, Spill-Proof, Transition Cup
Units sold7KB0CLHGD922
$16.99·★4.5·1.9K revsNUK Learner Straw Cup 10oz - Toddler Cup with Soft Straw for Easy Drinking Suitable for Ages 8 Months and Up
Units sold5KB0GBZ1J53N
$13.45·★4.7·14.7K revsNUK First Choice Large Learner Cup 2.0, 10 oz. Sippy Cup with Handles, Spill Proof, Leak Proof Soft Straw Cup, 2-Pack
Units sold5K
Munchkin
1 ASIN in Top 10
12.3%
Units
10K
Revenue
$99.9K
Avg. price
$17.29
B00MRZIFD0
$17.29·★4.7·48.5K revsMunchkin® Miracle® 360 Trainer Sippy Cup with Handles, Spill Proof, 7 Ounce, 2 Pack, Green/Blue
Units sold10K
Trending Dr Browns Sippy Cup Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, 3 ASINs forced its way in: B00MRZIFD0 booked 10K units at $17.29, with ▲ 150.0% MoM change.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B00MRZIFD0
Munchkin® Miracle® 360 Trainer Sippy Cup with Handles, Spill Proof, 7 Ounce, 2 Pack, Green/Blue
Price
$17.29
Rating
4.7
Reviews
48.5K
Latest month sales
B0DHF3QVCF
The First Years Squeeze & Sip Straw Cups - Pink/Purple/Blue - 3 Count | Toddler Straw Cups, 7 Oz Cups, 3 Count, Ages 6 Months And Up, Top-Rack Dishwasher Safe, Made Without BPA
Price
$11.99
Rating
4.6
Reviews
3.7K
Latest month sales
B0C2DH56PC
Nuby 3 Count No-Spill Grip N’ Sip Cup - 10 oz | Silicone Soft Flex Spout - 2 Handles - Clik It Lock Feature - Blue/Gray/Aqua
Unlock to view ASIN details and product titles
Price
$7.99
Rating
4.3
Reviews
5.3K
Latest month sales
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