Decanter Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Decanter sales on Amazon US totaled 21,050 units in July 2026 (▼ 21.9% vs. the prior month), generating an estimated $540,768 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 77.4% of unit volume and 69.4% of revenue, while a typical listing is priced at $38.08. The keyword itself pulled 16,982 Amazon queries over the same period (▲ 2.9% MoM).
Zooming out to the 12-month window ending July 2026, the decanter Top 50 moved 341,550 units and $9,790,713 in cumulative sales — an average of 28,463 units and $815,893 per month. Monthly throughput topped out at 58,200 units in December 2025 and dipped to 15,350 in May 2026, leaving the latest reading 12.5% lower than August 2025.
Decanter Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
21.1K
▼ 21.9% MoM
Monthly Revenue 2026/07
$540.8K
▼ 28.5% MoM
Top 10 Market Share 2026/07
77.4%
Decanter Market Share & Sales Concentration on Amazon US — July 2026
The most-sold decanter listing on Amazon US in July 2026 is ASIN B09NY8K9HK (Brand: Bivvclaz), which sold 6,000 units at $16.97 apiece — equal to 28.5% of every unit tracked in this report and 2.0× the volume of the No. 2 listing.
The Top 10 ASINs account for 16,300 units and $375,167 in July 2026 — 77.4% of unit volume and 69.4% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Decanter' on Amazon
July 2026
Is 77.4% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B09NY8K9HK
Bivvclaz 2 Liter 68 oz Glass Pitcher with Lid and Handle, Glass Carafe for Hot/Cold Water, Large Iced Tea Pitcher for Coffee, Juice and Homemade Beverage
6K
▼ 25.0%vs. prior month
$101.8K
latest month
12-month trend
B09QKQL9XS
NETANY Plastic 50 Oz Water Carafe with Flip Top Lid, Set of 2 Square Base Juice Containers, Clear Plastic Pitcher - for Water, Iced Tea, Juice, Beverage, Cold Brew and Mimosa Bar - HAND WASH ONLY
3K
▲ 0.0%vs. prior month
$40.4K
latest month
12-month trend
B0DWK2KPGQ
Coffee Carafe for Keeping Hot, 102OZ / 3L Airpot Coffee Dispenser with Pump | Large Thermal Coffee Urn for Hot Drinks Tea Liquid, 304 Insulated Stainless Steel Hot Water Beverage Dispenser for Parties
2K
▲ 0.0%vs. prior month
$73.7K
latest month
12-month trend
B01M7QKEEE
Cresimo Coffee Carafe with Pump 102oz / 3L Airpot Large Hot Water Dispenser | 12 Hours Hot Cocoa Dispenser for Parties,Tea Flask, Insulated Stainless Steel Airpots for Hot Beverage Dispenser Coffee Pump
1K
▲ 0.0%vs. prior month
$37.7K
latest month
12-month trend
B07TY2LF9W
BUNN 10 Cup Drip Free Carafe
1K
▲ 0.0%vs. prior month
$21K
latest month
12-month trend
B099RL5XXP
NETANY Set of 4 Glass Carafe with Lid, 1 Liter Beverage Serveware Carafe, Clear Glass Pitcher for Mimosa Bar, Brunch, Cold Water, Juice, Milk, Iced Tea, Lemonade
1K
▲ 0.0%vs. prior month
$25.7K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Decanter Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Bivvclaz is the best-performing decanter brand in July 2026, moving 6,000 units across 1 ASIN for 36.8% of Top 10 volume. NETANY follows with 4,000 units (24.5%), ahead of Gezoss on 2,000 units (12.3%).
With 9 brands splitting the Top 10 and 73.6% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $16.97 to $34.19, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Bivvclaz
1 ASIN in Top 10
36.8%
Units
6K
Revenue
$101.8K
Avg. price
$16.97
B09NY8K9HK
$16.97·★4.5·8.1K revsBivvclaz 2 Liter 68 oz Glass Pitcher with Lid and Handle, Glass Carafe for Hot/Cold Water, Large Iced Tea Pitcher for Coffee, Juice and Homemade Beverage
Units sold6K
NETANY
2 ASINs in Top 10
24.5%
Units
4K
Revenue
$66.1K
Avg. price
$18.69
B09QKQL9XS
$13.99·★4.3·7.2K revsNETANY Plastic 50 Oz Water Carafe with Flip Top Lid, Set of 2 Square Base Juice Containers, Clear Plastic Pitcher - for Water, Iced Tea, Juice, Beverage, Cold Brew and Mimosa Bar - HAND WASH ONLY
Units sold3KB099RL5XXP
$23.39·★4.7·6.1K revsNETANY Set of 4 Glass Carafe with Lid, 1 Liter Beverage Serveware Carafe, Clear Glass Pitcher for Mimosa Bar, Brunch, Cold Water, Juice, Milk, Iced Tea, Lemonade
Units sold1K
Gezoss
1 ASIN in Top 10
12.3%
Units
2K
Revenue
$73.7K
Avg. price
$34.19
B0DWK2KPGQ
$34.19·★4.4·1.2K revsCoffee Carafe for Keeping Hot, 102OZ / 3L Airpot Coffee Dispenser with Pump | Large Thermal Coffee Urn for Hot Drinks Tea Liquid, 304 Insulated Stainless Steel Hot Water Beverage Dispenser for Parties
Units sold2K
Trending Decanter Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0F1THZF3R booked 600 units at $9.99, with ▲ 0.0% MoM change. On the growth side, B000ZLZMRU leads positive momentum with ▲ 100.0% MoM growth on 200 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0F1THZF3R
Whiskey Decanter with Airtight Geometric Stopper,32oz Liquor Decanter,Glass Decanter,Diaphanous Liquor Bottle,Decanter with Airtight Lid for Whiskey,Vodka,Bourbon,Scotch,Brandy,Wine
Price
$9.99
Rating
4.4
Reviews
442
Latest month sales
B000ZLZMRU
Godinger Dublin Wine Decanter
Price
$20.88
Rating
4.8
Reviews
967
Latest month sales
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