Stanley Cup 40 Oz Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Stanley Cup 40 Oz sales on Amazon US totaled 98,450 units in July 2026 (▼ 18.0% vs. the prior month), generating an estimated $3,217,875 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 60.9% of unit volume and 59.7% of revenue, while a typical listing is priced at $33.86. The keyword itself pulled 24,972 Amazon queries over the same period (▲ 10.3% MoM).

Zooming out to the 12-month window ending July 2026, the stanley cup 40 oz Top 50 moved 989,100 units and $34,568,464 in cumulative sales — an average of 82,425 units and $2,880,705 per month. Monthly throughput topped out at 145,200 units in November 2025 and dipped to 50,200 in May 2026, leaving the latest reading 35.5% higher than August 2025.

989.1KTotal units sold · Last 12 months
$34.6MTotal revenue · Last 12 months
25K▲ 10.3% MoM
Monthly search volume
$33.86Avg. price · July 2026

Stanley Cup 40 Oz Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales72.7K
Revenue$2.6M

2025/09

Sales52.9K
Revenue$1.8M

2025/10

Sales54.6K
Revenue$1.9M

2025/11

Sales145.2K
Revenue$5.2M

2025/12

Sales140.4K
Revenue$5.3M

2026/01

Sales62.6K
Revenue$2.2M

2026/02

Sales60.4K
Revenue$2.2M

2026/03

Sales67.9K
Revenue$2.4M

2026/04

Sales64.4K
Revenue$2.3M

2026/05

Sales50.2K
Revenue$1.7M

2026/06

Sales119.4K
Revenue$3.9M
98.5K

2026/07

Sales98.5K
Revenue$3.2M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

98.5K

▼ 18.0% MoM

Monthly Revenue 2026/07

$3.2M

▼ 16.9% MoM

Top 10 Market Share 2026/07

60.9%

See the Top 10 ASINs driving 60.9% of sales

Stanley Cup 40 Oz Market Share & Sales Concentration on Amazon US — July 2026

The most-sold stanley cup 40 oz listing on Amazon US in July 2026 is ASIN B0B6DCN2CJ (Brand: Owala), which sold 10,000 units at $32.49 apiece — equal to 10.2% of every unit tracked in this report.

The Top 10 ASINs account for 60,000 units and $1,922,240 in July 2026 — 60.9% of unit volume and 59.7% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Stanley Cup 40 Oz' on Amazon

July 2026
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60.9% Volume Share 60K units sold
59.7% Revenue Share $1.9M estimated
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Top 5 Volume Share breakdown

B0B6DCN2CJ 10.2%
B0CQVWT2NH 10.2%
B0CP9YB3Q4 10.2%
B0BZYFFLQG 7.1%
B0FFTL7QNC 5.1%
Others 57.3%
#1
Owala FreeSip Stainless Steel Water Bottle 40 oz Very, Very Dark

B0B6DCN2CJ

Owala FreeSip Stainless Steel Water Bottle 40 oz Very, Very Dark

$32.49·★ 4.6·135.6K reviews
Monthly Sales

10K

▲ 25.0%

vs. prior month

Revenue

$370.2K

latest month

Monthly Trend

12-month trend

#2
HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Pink Sand | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

B0CQVWT2NH

HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Pink Sand | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

$31.99·★ 4.6·18.1K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$339.9K

latest month

Monthly Trend

12-month trend

#3
STANLEY Quencher H2.0 Tumbler with Handle and Straw 30 oz | Flowstate 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free | Rose Quartz 2.0

B0CP9YB3Q4

STANLEY Quencher H2.0 Tumbler with Handle and Straw 30 oz | Flowstate 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free | Rose Quartz 2.0

$32.95·★ 4.7·204.2K reviews
Monthly Sales

10K

▲ 66.7%

vs. prior month

Revenue

$247.1K

latest month

Monthly Trend

12-month trend

#4
Owala FreeSip Stainless Steel Water Bottle 40 oz Denim

B0BZYFFLQG

Owala FreeSip Stainless Steel Water Bottle 40 oz Denim

$39.99·★ 4.6·135.6K reviews
Monthly Sales

7K

▲ 0.0%

vs. prior month

Revenue

$221.1K

latest month

Monthly Trend

12-month trend

#5
Owala FreeSip Sway Insulated Stainless Steel Water Bottle with Two-Way Spout, Built-In Straw and Bucket Handle, Made for Travel, School, and Sports, 30oz, BPA Free, Leak Proof, Daybreak

B0FFTL7QNC

Owala FreeSip Sway Insulated Stainless Steel Water Bottle with Two-Way Spout, Built-In Straw and Bucket Handle, Made for Travel, School, and Sports, 30oz, BPA Free, Leak Proof, Daybreak

$27.99·★ 4.6·11.3K reviews
Monthly Sales

5K

▲ 25.0%

vs. prior month

Revenue

$174.9K

latest month

Monthly Trend

12-month trend

#6
Owala FreeSip Sway Stainless Steel Water Bottle 40 oz Off Road

B0FJZ73FSD

Owala FreeSip Sway Stainless Steel Water Bottle 40 oz Off Road

$44.99·★ 4.6·11.3K reviews
Monthly Sales

5K

▼ 50.0%

vs. prior month

Revenue

$224.9K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Stanley Cup 40 Oz Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Owala is the best-performing stanley cup 40 oz brand in July 2026, moving 27,000 units across 4 ASINs for 45.0% of Top 10 volume. HydroJug follows with 14,000 units (23.3%), ahead of STANLEY on 14,000 units (23.3%).

With 5 brands splitting the Top 10 and 91.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $31.99 to $38.98, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

45.0%
23.3%
23.3%
8.3%
Owala
HydroJug
STANLEY
Other brands
1

Owala

4 ASINs in Top 10

45.0%

Units

27K

Revenue

$991.2K

Avg. price

$36.37

  • Owala FreeSip Stainless Steel Water Bottle 40 oz Very, Very Dark

    B0B6DCN2CJ

    $32.49·★4.6·135.6K revs

    Owala FreeSip Stainless Steel Water Bottle 40 oz Very, Very Dark

    Units sold10K
  • Owala FreeSip Stainless Steel Water Bottle 40 oz Denim

    B0BZYFFLQG

    $39.99·★4.6·135.6K revs

    Owala FreeSip Stainless Steel Water Bottle 40 oz Denim

    Units sold7K
  • Owala FreeSip Sway Insulated Stainless Steel Water Bottle with Two-Way Spout, Built-In Straw and Bucket Handle, Made for Travel, School, and Sports, 30oz, BPA Free, Leak Proof, Daybreak

    B0FFTL7QNC

    $27.99·★4.6·11.3K revs

    Owala FreeSip Sway Insulated Stainless Steel Water Bottle with Two-Way Spout, Built-In Straw and Bucket Handle, Made for Travel, School, and Sports, 30oz, BPA Free, Leak Proof, Daybreak

    Units sold5K
  • Owala FreeSip Sway Stainless Steel Water Bottle 40 oz Off Road

    B0FJZ73FSD

    $44.99·★4.6·11.3K revs

    Owala FreeSip Sway Stainless Steel Water Bottle 40 oz Off Road

    Units sold5K
2

HydroJug

2 ASINs in Top 10

23.3%

Units

14K

Revenue

$476.6K

Avg. price

$31.99

  • HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Pink Sand | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    B0CQVWT2NH

    $31.99·★4.6·18.1K revs

    HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Pink Sand | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    Units sold10K
  • HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Sage | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    B0C768WC78

    $31.99·★4.6·18.1K revs

    HydroJug Traveler 40oz, Insulated Tumbler with Handle & Straw, Sage | Triple wall insulated, flip straw lid, leak-resistant, stainless steel, cup holder friendly, BPA-free, dishwasher safe

    Units sold4K
3

STANLEY

2 ASINs in Top 10

23.3%

Units

14K

Revenue

$393.3K

Avg. price

$38.98

  • STANLEY Quencher H2.0 Tumbler with Handle and Straw 30 oz | Flowstate 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free | Rose Quartz 2.0

    B0CP9YB3Q4

    $32.95·★4.7·204.2K revs

    STANLEY Quencher H2.0 Tumbler with Handle and Straw 30 oz | Flowstate 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free | Rose Quartz 2.0

    Units sold10K
  • STANLEY Quencher H2.0 Flow State Tumbler, 40 oz, Peony | Handle and Straw | 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free

    B0CRMP3RQT

    $45.00·★4.7·204.2K revs

    STANLEY Quencher H2.0 Flow State Tumbler, 40 oz, Peony | Handle and Straw | 3-Position Lid | Cup Holder Compatible for Travel | Insulated Stainless Steel Cup | BPA-Free

    Units sold4K

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