Davines Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Davines sales on Amazon US totaled 60,000 units in July 2026 (▲ 3.4% vs. the prior month), generating an estimated $2,308,410 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 48.3% of unit volume and 51.5% of revenue, while a typical listing is priced at $36.96. The keyword itself pulled 22,430 Amazon queries over the same period (▲ 8.9% MoM).
Zooming out to the 12-month window ending July 2026, the davines Top 50 moved 625,800 units and $23,923,668 in cumulative sales — an average of 52,150 units and $1,993,639 per month. Monthly throughput topped out at 60,000 units in July 2026 and dipped to 32,650 in May 2026, leaving the latest reading 8.0% higher than August 2025.
Davines Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
60K
▲ 3.4% MoM
Monthly Revenue 2026/07
$2.3M
▲ 3.4% MoM
Top 10 Market Share 2026/07
48.3%
Davines Market Share & Sales Concentration on Amazon US — July 2026
The most-sold davines listing on Amazon US in July 2026 is ASIN B00CLIC7E6 (Brand: Davines), which sold 7,000 units at $46.00 apiece — equal to 11.7% of every unit tracked in this report and 40% ahead of the No. 2 listing.
The Top 10 ASINs account for 29,000 units and $1,187,990 in July 2026 — 48.3% of unit volume and 51.5% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Davines' on Amazon
July 2026
Is 48.3% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B00CLIC7E6
Davines OI All In One Milk, Detangling Leave-In Conditioner Spray | Detangles, tames frizz & protects from heat. Weightless antioxidant roucou oil formula for fine, wavy & curly hair
7K
▲ 0.0%vs. prior month
$322K
latest month
12-month trend
B07ZJ82DFL
Davines OI Conditioner, Rich Creamy Hydrating Conditioner for All Hair Types - Accelerates Drying, Protects Structure & Adds Shine with Antioxidant Roucou Oil - Softens & Detangles
5K
▲ 25.0%vs. prior month
$250K
latest month
12-month trend
B00ZPQ129C
Davines OI Shampoo, Milky-Smooth Hydrating Cleanser for All Hair Types - Antioxidant-Rich Formula with Roucou Oil for Extraordinary Shine, Softness, Volume & Protection, Sulfate-Free
4K
▲ 0.0%vs. prior month
$172K
latest month
12-month trend
B008B91H0E
Davines OI Oil, Multi-Function Potion for All Hair Types - Weightless Anti-Frizz & Shine-Enhancing Serum with Roucou Oil - Detangles & Replenishes Moisture Hydrating Treatment
3K
▲ 50.0%vs. prior month
$84K
latest month
12-month trend
B00GCCQ3DI
Davines This Is A Curl Building Serum | For weightless, bouncy, defined curls. Light hold & workability combined with frizz-fighting power for wavy to curly hair.
2K
▲ 0.0%vs. prior month
$68K
latest month
12-month trend
B017GGC9BI
R+Co DALLAS Biotin Thickening Shampoo – Volumizing & Strengthening Hair Cleanser, All Hair Types
2K
▼ 50.0%vs. prior month
$68K
latest month
12-month trend
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Best Davines Brands on Amazon US — Top 2 Brand Sales Concentration (July 2026)
Davines is the best-performing davines brand in July 2026, moving 27,000 units across 9 ASINs for 93.1% of Top 10 volume. R+Co follows with 2,000 units (6.9%).
With 2 brands splitting the Top 10 and 100.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $34.00 to $40.11, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Davines
9 ASINs in Top 10
93.1%
Units
27K
Revenue
$1.1M
Avg. price
$40.11
B00CLIC7E6
$46.00·★4.7·12.6K revsDavines OI All In One Milk, Detangling Leave-In Conditioner Spray | Detangles, tames frizz & protects from heat. Weightless antioxidant roucou oil formula for fine, wavy & curly hair
Units sold7KB07ZJ82DFL
$50.00·★4.6·3.9K revsDavines OI Conditioner, Rich Creamy Hydrating Conditioner for All Hair Types - Accelerates Drying, Protects Structure & Adds Shine with Antioxidant Roucou Oil - Softens & Detangles
Units sold5KB00ZPQ129C
$43.00·★4.5·8.4K revsDavines OI Shampoo, Milky-Smooth Hydrating Cleanser for All Hair Types - Antioxidant-Rich Formula with Roucou Oil for Extraordinary Shine, Softness, Volume & Protection, Sulfate-Free
Units sold4KB008B91H0E
$28.00·★4.6·8.2K revsDavines OI Oil, Multi-Function Potion for All Hair Types - Weightless Anti-Frizz & Shine-Enhancing Serum with Roucou Oil - Detangles & Replenishes Moisture Hydrating Treatment
Units sold3KB00GCCQ3DI
$34.00·★4.5·6.7K revsDavines This Is A Curl Building Serum | For weightless, bouncy, defined curls. Light hold & workability combined with frizz-fighting power for wavy to curly hair.
Units sold2KB01BKDOAOM
$22.00·★4.3·3K revsDavines OI All In One Milk, Detangling Leave-In Conditioner Spray | Detangles, tames frizz & protects from heat. Weightless antioxidant roucou oil formula for fine, wavy & curly hair
Units sold2KB09P1Q331R
$43.00·★4.5·1.7K revsDavines LOVE/Smoothing Conditioner, Rich Anti-Frizz Formula for Frizzy, Coarse or Unruly Hair - Hydrates & Straightens for a Sleek, Shiny Look
Units sold2KB0GRSBDQMG
$38.00·★4.1·75 revsDavines LOVE/Smoothing Shampoo, Gentle Anti-Frizz Cleanser for Frizzy, Coarse or Unruly Hair - Promotes Straightening & Shine - Apple Pulp Formula for Soft, Tamed & Sleek Strands
Units sold1KB006TH5DUK
$57.00·★4.6·8.2K revsDavines OI Oil, Multi-Function Potion for All Hair Types - Weightless Anti-Frizz & Shine-Enhancing Serum with Roucou Oil - Detangles & Replenishes Moisture Hydrating Treatment
Units sold1K
R+Co
1 ASIN in Top 10
6.9%
Units
2K
Revenue
$68K
Avg. price
$34.00
B017GGC9BI
$34.00·★4.4·4.9K revsR+Co DALLAS Biotin Thickening Shampoo – Volumizing & Strengthening Hair Cleanser, All Hair Types
Units sold2K
Trending Davines Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0GRSBDQMG booked 1K units at $38.00, with ▲ 150.0% MoM change. On the growth side, B0GRS2913Z leads positive momentum with ▲ 1100.0% MoM growth on 600 units, with B0GRSCRVGW close behind at ▲ 600.0% MoM on 700 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0GRSBDQMG
Davines LOVE/Smoothing Shampoo, Gentle Anti-Frizz Cleanser for Frizzy, Coarse or Unruly Hair - Promotes Straightening & Shine - Apple Pulp Formula for Soft, Tamed & Sleek Strands
Price
$38.00
Rating
4.1
Reviews
75
Latest month sales
B0GRS2913Z
Davines DEDE/Shampoo, Delicate Daily Cleanser for Fine & Medium Hair - Soft Lather Formula with White Hibiscus - Gently Removes Impurities for Light, Shiny & Hydrated Strands
Price
$38.00
Rating
4.2
Reviews
43
Latest month sales
B0GRSCRVGW
Davines SOLU/Shampoo, Clarifying Cleanser for All Hair Types - Removes Product Build-Up, Residue & Pollutants - Deep Cleaning Formula with Buckwheat Extract Refreshes Scalp & Hair
Unlock to view ASIN details and product titles
Price
$38.00
Rating
4.5
Reviews
39
Latest month sales
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