Cute Tops Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Cute Tops sales on Amazon US totaled 110,800 units in July 2026 (▼ 15.0% vs. the prior month), generating an estimated $1,400,347 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 52.3% of unit volume and 45.0% of revenue, while a typical listing is priced at $13.47. The keyword itself pulled 246,864 Amazon queries over the same period (▲ 36.5% MoM).
Zooming out to the 12-month window ending July 2026, the cute tops Top 50 moved 745,550 units and $10,330,610 in cumulative sales — an average of 62,129 units and $860,884 per month. Monthly throughput topped out at 130,300 units in June 2026 and dipped to 33,050 in December 2025, leaving the latest reading 110.8% higher than August 2025.
Cute Tops Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
110.8K
▼ 15.0% MoM
Monthly Revenue 2026/07
$1.4M
▼ 18.5% MoM
Top 10 Market Share 2026/07
52.3%
Cute Tops Market Share & Sales Concentration on Amazon US — July 2026
The most-sold cute tops listing on Amazon US in July 2026 is ASIN B0DFYHDMT2 (Brand: GUVIVI), which sold 8,000 units at $12.74 apiece — equal to 7.2% of every unit tracked in this report and 14% ahead of the No. 2 listing.
The Top 10 ASINs account for 58,000 units and $630,290 in July 2026 — 52.3% of unit volume and 45.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Cute Tops' on Amazon
July 2026
Is 52.3% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0DFYHDMT2
GUVIVI Retro Oval Sunglasses for Women 90s Cat Eye Shades UV protection
8K
▲ 0.0%vs. prior month
$112K
latest month
12-month trend
B0DS23W6MC
Trendy Queen Women's Strapless Bandeau Crop Top
7K
▲ 16.7%vs. prior month
$71.5K
latest month
12-month trend
B0G13Z2LD7
Trendy Queen Women's Double Lined Square Neck Tank Top
7K
▼ 22.2%vs. prior month
$83.5K
latest month
12-month trend
B0BVFR5679
Trendy Queen Womens Short Sleeve T Shirt Basic Summer Top
6K
▼ 14.3%vs. prior month
$48.9K
latest month
12-month trend
B0FGQDHFLC
Argeousgor Women Sheer Poncho Top Lightweight Knit Crochet Shrug Bolero Mesh Batwing Sleeve Sweater Cover Up Beachwear
6K
▲ 20.0%vs. prior month
$77.9K
latest month
12-month trend
B0DJJMW21W
ANRABESS Womens Short Sleeve Henley Tops Summer Shirts Dressy Casual Blouse
5K
▼ 50.0%vs. prior month
$47.1K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Cute Tops Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Trendy Queen is the best-performing cute tops brand in July 2026, moving 24,000 units across 4 ASINs for 41.4% of Top 10 volume. ANRABESS follows with 15,000 units (25.9%), ahead of GUVIVI on 8,000 units (13.8%).
With 5 brands splitting the Top 10 and 81.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.66 to $12.74, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Trendy Queen
4 ASINs in Top 10
41.4%
Units
24K
Revenue
$257.3K
Avg. price
$10.24
B0DS23W6MC
$9.99·★3.9·2.3K revsTrendy Queen Women's Strapless Bandeau Crop Top
Units sold7KB0G13Z2LD7
$9.99·★4.3·1.6K revsTrendy Queen Women's Double Lined Square Neck Tank Top
Units sold7KB0BVFR5679
$7.99·★4.4·6.7K revsTrendy Queen Womens Short Sleeve T Shirt Basic Summer Top
Units sold6KB0DQYB9YCR
$12.99·★4.4·3.9K revsTrendy Queen Womens Off the Shoulder Tops Oversized Summer T-Shirts 2026
Units sold4K
ANRABESS
3 ASINs in Top 10
25.9%
Units
15K
Revenue
$138.2K
Avg. price
$9.66
B0DJJMW21W
$9.99·★4.4·13.4K revsANRABESS Womens Short Sleeve Henley Tops Summer Shirts Dressy Casual Blouse
Units sold5KB0DJJPN62D
$9.99·★4.4·13.4K revsANRABESS Womens Short Sleeve Henley Tops Summer Shirts Dressy Casual Blouse
Units sold5KB0FVXKDB7M
$8.99·★4.3·867 revsANRABESS Womens Cropped Tank Tops Scoop Neck Top Ribbed Cami
Units sold5K
GUVIVI
1 ASIN in Top 10
13.8%
Units
8K
Revenue
$112K
Avg. price
$12.74
B0DFYHDMT2
$12.74·★4.4·880 revsGUVIVI Retro Oval Sunglasses for Women 90s Cat Eye Shades UV protection
Units sold8K
Trending Cute Tops Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0FW5HNLLC booked 5K units at $8.99. On the growth side, B0GTQTW7DR leads positive momentum with ▲ 60.0% MoM growth on 800 units, with B0F2F6QP8P close behind at ▲ 33.3% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0FW5HNLLC
WIHOLL Womens Tank Tops Loose Casual Summer Tops Eyelet V Neck Basic Sleeveless Shirts Trendy 2026
Price
$8.99
Rating
4.2
Reviews
1.6K
Latest month sales
B0GTQTW7DR
Zeagoo Women's Ribbed Short Sleeve Tops Crewneck Stretch Basic Tshirt S-2XL
Price
$9.98
Rating
4.3
Reviews
899
Latest month sales
B0F2F6QP8P
Trendy Queen Womens Off The Shoulder Tops Going Out Basic Sexy T Shirts
Unlock to view ASIN details and product titles
Price
$12.99
Rating
4.4
Reviews
1.2K
Latest month sales
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