Candy Land Board Game For Kids Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Candy Land Board Game For Kids sales on Amazon US totaled 179,600 units in July 2026 (▼ 11.1% vs. the prior month), generating an estimated $2,762,974 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 49.0% of unit volume and 40.0% of revenue, while a typical listing is priced at $17.02. The keyword itself pulled 18,228 Amazon queries over the same period (▲ 13.0% MoM).

Zooming out to the 12-month window ending July 2026, the candy land board game for kids Top 50 moved 3,325,400 units and $52,665,349 in cumulative sales — an average of 277,117 units and $4,388,779 per month. Monthly throughput topped out at 843,000 units in November 2025 and dipped to 82,500 in May 2026, leaving the latest reading 6.0% higher than August 2025.

3.3MTotal units sold · Last 12 months
$52.7MTotal revenue · Last 12 months
18.2K▲ 13.0% MoM
Monthly search volume
$17.02Avg. price · July 2026

Candy Land Board Game For Kids Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales169.5K
Revenue$2.6M

2025/09

Sales164K
Revenue$2.5M

2025/10

Sales262K
Revenue$4.1M

2025/11

Sales843K
Revenue$12.9M

2025/12

Sales817K
Revenue$14M

2026/01

Sales147.7K
Revenue$2.3M

2026/02

Sales149.1K
Revenue$2.3M

2026/03

Sales163.7K
Revenue$2.5M

2026/04

Sales145.3K
Revenue$2.2M

2026/05

Sales82.5K
Revenue$1.3M

2026/06

Sales202.1K
Revenue$3.2M
179.6K

2026/07

Sales179.6K
Revenue$2.8M
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

179.6K

▼ 11.1% MoM

Monthly Revenue 2026/07

$2.8M

▼ 13.5% MoM

Top 10 Market Share 2026/07

49.0%

See the Top 10 ASINs driving 49.0% of sales

Candy Land Board Game For Kids Market Share & Sales Concentration on Amazon US — July 2026

The most-sold candy land board game for kids listing on Amazon US in July 2026 is ASIN B00000DMF5 (Brand: Hasbro Gaming), which sold 10,000 units at $14.22 apiece — equal to 5.6% of every unit tracked in this report.

The Top 10 ASINs account for 88,000 units and $1,104,120 in July 2026 — 49.0% of unit volume and 40.0% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Candy Land Board Game For Kids' on Amazon

July 2026
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49.0% Volume Share 88K units sold
40.0% Revenue Share $1.1M estimated
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Top 5 Volume Share breakdown

B00000DMF5 5.6%
B00D7OAOYI 5.6%
B06XZ9K244 5.6%
B076HK9H7Z 5.6%
B07JQ5W878 5.6%
Others 72.2%
#1
Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)

B00000DMF5

Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)

$14.22·★ 4.8·37.6K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$129.8K

latest month

Monthly Trend

12-month trend

#2
Hasbro Gaming Trouble Board Game for Kids Ages 5 and Up 2-4 Players

B00D7OAOYI

Hasbro Gaming Trouble Board Game for Kids Ages 5 and Up 2-4 Players

$9.84·★ 4.7·40.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$98.4K

latest month

Monthly Trend

12-month trend

#3
magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.

B06XZ9K244

magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.

$19.95·★ 4.8·75.8K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$190.6K

latest month

Monthly Trend

12-month trend

#4
Sorry! Board Game for Kids Ages 6 and Up; Classic Hasbro Board Game; Each Player Gets 4 Pawns; Family Game

B076HK9H7Z

Sorry! Board Game for Kids Ages 6 and Up; Classic Hasbro Board Game; Each Player Gets 4 Pawns; Family Game

$8.98·★ 4.8·34.4K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$89.8K

latest month

Monthly Trend

12-month trend

#5
Regal Games Card Games for Kids - Go Fish, Crazy 8's, Old Maid, Slap Jack, Garbage Monster, War - Simple & Fun Classic Family Table Games - Games May Vary (6 Set)

B07JQ5W878

Regal Games Card Games for Kids - Go Fish, Crazy 8's, Old Maid, Slap Jack, Garbage Monster, War - Simple & Fun Classic Family Table Games - Games May Vary (6 Set)

$12.99·★ 4.8·16.3K reviews
Monthly Sales

10K

▲ 0.0%

vs. prior month

Revenue

$127K

latest month

Monthly Trend

12-month trend

#6
Let's Go Fishin' Game by Pressman - The Original Fast-Action Fishing Game!, 1-4 players

B00004YO0Y

Let's Go Fishin' Game by Pressman - The Original Fast-Action Fishing Game!, 1-4 players

$9.97·★ 4.4·10.5K reviews
Monthly Sales

9K

▲ 0.0%

vs. prior month

Revenue

$89.7K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Candy Land Board Game For Kids Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

Hasbro Gaming is the best-performing candy land board game for kids brand in July 2026, moving 49,000 units across 6 ASINs for 55.7% of Top 10 volume. Hasbro follows with 10,000 units (11.4%), ahead of magilano on 10,000 units (11.4%).

With 5 brands splitting the Top 10 and 78.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $9.84 to $19.95, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

55.7%
11.4%
11.4%
21.6%
Hasbro Gaming
Hasbro
magilano
Other brands
1

Hasbro Gaming

6 ASINs in Top 10

55.7%

Units

49K

Revenue

$598.4K

Avg. price

$13.36

  • Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)

    B00000DMF5

    $14.22·★4.8·37.6K revs

    Hasbro Gaming Candy Land Kingdom of Sweet Adventures Board Game for Kids, Gifts for Boys and Girls, Ages 3 & Up (Amazon Exclusive)

    Units sold10K
  • Sorry! Board Game for Kids Ages 6 and Up; Classic Hasbro Board Game; Each Player Gets 4 Pawns; Family Game

    B076HK9H7Z

    $8.98·★4.8·34.4K revs

    Sorry! Board Game for Kids Ages 6 and Up; Classic Hasbro Board Game; Each Player Gets 4 Pawns; Family Game

    Units sold10K
  • Official Hasbro Games Connect 4 Game (2025 Edition) | All-in-1 Storage, Carrying Case, Score Tracker | Ages 6+ | 2 Players | Family Games for Kids

    B0FHKZ4BP1

    $9.97·★4.8·253 revs

    Official Hasbro Games Connect 4 Game (2025 Edition) | All-in-1 Storage, Carrying Case, Score Tracker | Ages 6+ | 2 Players | Family Games for Kids

    Units sold8K
  • Hasbro Twister Party Classic Board Game for 2 or More Players,Indoor and Outdoor Game for Kids 6 and Up,Packaging May Vary

    B008J87PVC

    $14.34·★4.7·15.1K revs

    Hasbro Twister Party Classic Board Game for 2 or More Players,Indoor and Outdoor Game for Kids 6 and Up,Packaging May Vary

    Units sold8K
  • Hasbro Gaming Connect 4 Strategy Board Game for Ages 6 and Up (Amazon Exclusive)

    B06XY881H4

    $12.65·★4.8·19.3K revs

    Hasbro Gaming Connect 4 Strategy Board Game for Ages 6 and Up (Amazon Exclusive)

    Units sold7K
  • Hasbro Gaming Guess Who? Plus Board Game with People & Pet Cards | 2 Players | The Original Guessing Game for Kids | Ages 6+ (Amazon Exclusive)

    B08MVWB4SC

    $19.99·★4.6·7.1K revs

    Hasbro Gaming Guess Who? Plus Board Game with People & Pet Cards | 2 Players | The Original Guessing Game for Kids | Ages 6+ (Amazon Exclusive)

    Units sold6K
2

Hasbro

1 ASIN in Top 10

11.4%

Units

10K

Revenue

$98.4K

Avg. price

$9.84

  • Hasbro Gaming Trouble Board Game for Kids Ages 5 and Up 2-4 Players

    B00D7OAOYI

    $9.84·★4.7·40.3K revs

    Hasbro Gaming Trouble Board Game for Kids Ages 5 and Up 2-4 Players

    Units sold10K
3

magilano

1 ASIN in Top 10

11.4%

Units

10K

Revenue

$190.6K

Avg. price

$19.95

  • magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.

    B06XZ9K244

    $19.95·★4.8·75.8K revs

    magilano SKYJO, Fun Card Game for Young and Least Young, Fun Game Parties in The Circle of Friends and Family.

    Units sold10K

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