Calendar Whiteboard Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Calendar Whiteboard sales on Amazon US totaled 124,800 units in July 2026 (▲ 35.3% vs. the prior month), generating an estimated $2,038,342 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 73.7% of unit volume and 46.2% of revenue, while a typical listing is priced at $27.36. The keyword itself pulled 59,670 Amazon queries over the same period (▲ 52.1% MoM).
Zooming out to the 12-month window ending July 2026, the calendar whiteboard Top 50 moved 1,191,850 units and $17,565,394 in cumulative sales — an average of 99,321 units and $1,463,783 per month. Monthly throughput topped out at 217,000 units in August 2025 and dipped to 43,650 in May 2026, leaving the latest reading 42.5% lower than August 2025.
Calendar Whiteboard Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
124.8K
▲ 35.3% MoM
Monthly Revenue 2026/07
$2M
▲ 28.5% MoM
Top 10 Market Share 2026/07
73.7%
Calendar Whiteboard Market Share & Sales Concentration on Amazon US — July 2026
The most-sold calendar whiteboard listing on Amazon US in July 2026 is ASIN B00I8OBAOU (Brand: EXPO), which sold 30,000 units at $4.08 apiece — equal to 24.0% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 92,000 units and $942,640 in July 2026 — 73.7% of unit volume and 46.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Calendar Whiteboard' on Amazon
July 2026
Is 73.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B00I8OBAOU
EXPO Dry Erase Markers, Low Odor Ink, Assorted Colors, Ultra Fine Tip, 8 Count - Whiteboard, Calendar, Organization, School Supplies
30K
▲ 200.0%vs. prior month
$137.1K
latest month
12-month trend
B0006HXJFK
EXPO Dry Erase Markers, Low Odor Ink, Black, Fine Tip, 12 Count - Whiteboard, Calendar, Organization, Essential Supplies for Office, School, Classroom, Teachers
20K
▲ 150.0%vs. prior month
$258K
latest month
12-month trend
B002JFX02Y
EXPO Dry Erase Whiteboard Cleaning Spray, 22oz - Calendar, Organization, Essential Supplies for Office, School, Classroom, Teachers
10K
▲ 0.0%vs. prior month
$97.5K
latest month
12-month trend
B0CB5SWZ4D
DIYMAG Magnetic Calendar, Fridge Magnets for Whiteboard 4 PCS Dry Erase | Clear Monthly Weekly Daily Memo Acrylic Planning Boards Apartment Essentials for Refrigerator
7K
▼ 12.5%vs. prior month
$150.7K
latest month
12-month trend
B0BP7M5JXP
Neatsure Acrylic Magnetic Dry Erase Board Calendar for Fridge, Clear Monthly Planner Whiteboard for Refrigerator, w/ 8 Colors Markers, 15"x11"
5K
▼ 28.6%vs. prior month
$45K
latest month
12-month trend
B085PHGTB8
Amazon Basics Magnetic Dry Erase Whiteboard Calendar for Fridge, Easy to Clean, Schedule Organizer, 12" x 17", Includes 4 Markers and Eraser
5K
▼ 16.7%vs. prior month
$58.9K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Calendar Whiteboard Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
EXPO is the best-performing calendar whiteboard brand in July 2026, moving 60,000 units across 3 ASINs for 65.2% of Top 10 volume. DIYMAG follows with 7,000 units (7.6%), ahead of Neatsure on 5,000 units (5.4%).
With 8 brands splitting the Top 10 and 78.3% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $8.99 to $24.98, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
EXPO
3 ASINs in Top 10
65.2%
Units
60K
Revenue
$492.6K
Avg. price
$9.29
B00I8OBAOU
$4.08·★4.6·97.5K revsEXPO Dry Erase Markers, Low Odor Ink, Assorted Colors, Ultra Fine Tip, 8 Count - Whiteboard, Calendar, Organization, School Supplies
Units sold30KB0006HXJFK
$12.99·★4.8·17.1K revsEXPO Dry Erase Markers, Low Odor Ink, Black, Fine Tip, 12 Count - Whiteboard, Calendar, Organization, Essential Supplies for Office, School, Classroom, Teachers
Units sold20KB002JFX02Y
$10.79·★4.7·24.2K revsEXPO Dry Erase Whiteboard Cleaning Spray, 22oz - Calendar, Organization, Essential Supplies for Office, School, Classroom, Teachers
Units sold10K
DIYMAG
1 ASIN in Top 10
7.6%
Units
7K
Revenue
$150.7K
Avg. price
$24.98
B0CB5SWZ4D
$24.98·★4.4·3.5K revsDIYMAG Magnetic Calendar, Fridge Magnets for Whiteboard 4 PCS Dry Erase | Clear Monthly Weekly Daily Memo Acrylic Planning Boards Apartment Essentials for Refrigerator
Units sold7K
Neatsure
1 ASIN in Top 10
5.4%
Units
5K
Revenue
$45K
Avg. price
$8.99
B0BP7M5JXP
$8.99·★4.4·5K revsNeatsure Acrylic Magnetic Dry Erase Board Calendar for Fridge, Clear Monthly Planner Whiteboard for Refrigerator, w/ 8 Colors Markers, 15"x11"
Units sold5K
Trending Calendar Whiteboard Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B07FW3B53J booked 3K units at $8.99, with ▲ 50.0% MoM change. On the growth side, B0D8Q9J11B leads positive momentum with ▲ 700.0% MoM growth on 400 units, with B0BM3HPKD9 close behind at ▲ 300.0% MoM on 400 units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B07FW3B53J
Fridge Calendar Magnetic Dry Erase Whiteboard Calendar For Refrigerator Planners 16.9 Inches X 11.8 Inches
Price
$8.99
Rating
4.8
Reviews
40.6K
Latest month sales
B0D8Q9J11B
Boho Flip Calendar for Classroom Decor Bulletin Board 2026 to 2030 Years Date Cards and Adjustable Rod Boho Rainbow Calendar Chart Class Whiteboard for Home Elementary School Teacher Organization
Price
$14.99
Rating
4.0
Reviews
428
Latest month sales
B0BM3HPKD9
Comix Magnetic Monthly Calendar Whiteboard, 24 x 18 Inches Wall Planner | Magnetic dry erase monthly calendar, wall mounted, Aluminum Frame, great for scheduling at home, kitchen, office and school
Unlock to view ASIN details and product titles
Price
$39.99
Rating
4.5
Reviews
376
Latest month sales
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