Bustelo Coffee K Cups Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bustelo Coffee K Cups sales on Amazon US totaled 335,000 units in July 2026 (▼ 5.6% vs. the prior month), generating an estimated $11,414,330 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 50.7% of unit volume and 55.6% of revenue, while a typical listing is priced at $32.01. The keyword itself pulled 16,399 Amazon queries over the same period (▲ 16.1% MoM).
Zooming out to the 12-month window ending July 2026, the bustelo coffee k cups Top 50 moved 3,986,750 units and $130,957,367 in cumulative sales — an average of 332,229 units and $10,913,114 per month. Monthly throughput topped out at 365,000 units in November 2025 and dipped to 228,200 in May 2026, leaving the latest reading 18.8% higher than August 2025.
Bustelo Coffee K Cups Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
335K
▼ 5.6% MoM
Monthly Revenue 2026/07
$11.4M
▼ 7.0% MoM
Top 10 Market Share 2026/07
50.7%
Bustelo Coffee K Cups Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bustelo coffee k cups listing on Amazon US in July 2026 is ASIN B08DBYJKVW (Brand: McCafe), which sold 30,000 units at $45.00 apiece — equal to 9.0% of every unit tracked in this report and 1.5× the volume of the No. 2 listing.
The Top 10 ASINs account for 170,000 units and $6,345,100 in July 2026 — 50.7% of unit volume and 55.6% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bustelo Coffee K Cups' on Amazon
July 2026
Is 50.7% Top 10 share highly concentrated?
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Top 5 Volume Share breakdown
B08DBYJKVW
McCafe Premium Roast Coffee, Keurig Single Serve K-Cup Pods, Medium Roast, 96 Count
30K
▲ 0.0%vs. prior month
$1.4M
latest month
12-month trend
B00I08JAYG
The Original Donut Shop Regular Keurig Single-Serve K-Cup Pods, Medium Roast Coffee, 72 Count
20K
▼ 33.3%vs. prior month
$774.2K
latest month
12-month trend
B00TY15GO6
McCafe Premium Roast Coffee, Single Serve Keurig K-Cup Pods, Medium Roast, 84 Count
20K
▲ 100.0%vs. prior month
$866.6K
latest month
12-month trend
B00XA1075Y
Dunkin’ Original Blend Medium Roast Coffee, Keurig K-Cup Pods, 60 Count | 6 boxes of 10 single serve coffee pods each, Rich & smooth flavor, Made with arabica coffee, Shelf stable, SNAP EBT eligible
20K
▼ 33.3%vs. prior month
$739.2K
latest month
12-month trend
B07NYQ6ML7
Amazon Brand - Happy Belly Dark Roast Coffee Pods, Compatible with Keurig 2.0 K-Cup Brewers, 100 Count
20K
▲ 0.0%vs. prior month
$652.2K
latest month
12-month trend
B00YVDP6LU
Peet's Coffee Coffee Pods, Dark Roast, Major Dickason's Blend, 32 K Cups
20K
▲ 100.0%vs. prior month
$373.6K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bustelo Coffee K Cups Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
McCafe is the best-performing bustelo coffee k cups brand in July 2026, moving 50,000 units across 2 ASINs for 29.4% of Top 10 volume. The Original Donut Shop follows with 30,000 units (17.6%), ahead of Dunkin' on 30,000 units (17.6%).
With 7 brands splitting the Top 10 and 64.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $34.36 to $43.21, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
McCafe
2 ASINs in Top 10
29.4%
Units
50K
Revenue
$2.3M
Avg. price
$39.47
B08DBYJKVW
$45.00·★4.7·8.8K revsMcCafe Premium Roast Coffee, Keurig Single Serve K-Cup Pods, Medium Roast, 96 Count
Units sold30KB00TY15GO6
$33.94·★4.7·58.3K revsMcCafe Premium Roast Coffee, Single Serve Keurig K-Cup Pods, Medium Roast, 84 Count
Units sold20K
The Original Donut Shop
2 ASINs in Top 10
17.6%
Units
30K
Revenue
$1M
Avg. price
$34.36
B00I08JAYG
$42.73·★4.7·77.3K revsThe Original Donut Shop Regular Keurig Single-Serve K-Cup Pods, Medium Roast Coffee, 72 Count
Units sold20KB00NA794MK
$25.99·★4.7·77.3K revsThe Original Donut Shop Regular, Single-Serve Keurig K-Cup Pods, Medium Roast Coffee Pods, 48 Count
Units sold10K
Dunkin'
2 ASINs in Top 10
17.6%
Units
30K
Revenue
$1.2M
Avg. price
$43.21
B00XA1075Y
$39.99·★4.7·28.5K revsDunkin’ Original Blend Medium Roast Coffee, Keurig K-Cup Pods, 60 Count | 6 boxes of 10 single serve coffee pods each, Rich & smooth flavor, Made with arabica coffee, Shelf stable, SNAP EBT eligible
Units sold20KB07YF4FNL1
$46.43·★4.8·22.3K revsDunkin’ Original Blend Medium Roast Coffee, Keurig K-Cup Pods, 88 Count | 4 boxes of 22 single serve coffee pods each, Rich & smooth flavor, Made with arabica coffee, Shelf stable, SNAP EBT eligible
Units sold10K
Trending Bustelo Coffee K Cups Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. On the growth side, B0815CHK47 leads positive momentum with ▲ 1900.0% MoM growth on 1K units, with B00TY15GO6 close behind at ▲ 100.0% MoM on 20K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0815CHK47
Starbucks K-Cup Coffee Pods, Pumpkin Spice Flavored for Keurig Coffee Makers, 100% Arabica, Limited Edition, 1 Box (22 Pods)
Price
$15.65
Rating
4.5
Reviews
1.3K
Latest month sales
B00TY15GO6
McCafe Premium Roast Coffee, Single Serve Keurig K-Cup Pods, Medium Roast, 84 Count
Price
$33.94
Rating
4.7
Reviews
58.3K
Latest month sales
B00YVDP6LU
Peet's Coffee Coffee Pods, Dark Roast, Major Dickason's Blend, 32 K Cups
Unlock to view ASIN details and product titles
Price
$21.89
Rating
4.7
Reviews
45.7K
Latest month sales
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