Bounty Select A Size Paper Towels Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Bounty Select A Size Paper Towels sales on Amazon US totaled 1,385,000 units in July 2026 (▼ 1.3% vs. the prior month), generating an estimated $31,882,690 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 65.0% of unit volume and 67.2% of revenue, while a typical listing is priced at $21.51. The keyword itself pulled 71,877 Amazon queries over the same period (▼ 0.8% MoM).
Zooming out to the 12-month window ending July 2026, the bounty select a size paper towels Top 50 moved 14,642,700 units and $334,416,123 in cumulative sales — an average of 1,220,225 units and $27,868,010 per month. Monthly throughput topped out at 1,403,800 units in June 2026 and dipped to 923,400 in May 2026, leaving the latest reading 22.1% higher than August 2025.
Bounty Select A Size Paper Towels Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
1.4M
▼ 1.3% MoM
Monthly Revenue 2026/07
$31.9M
▼ 2.7% MoM
Top 10 Market Share 2026/07
65.0%
Bounty Select A Size Paper Towels Market Share & Sales Concentration on Amazon US — July 2026
The most-sold bounty select a size paper towels listing on Amazon US in July 2026 is ASIN B0798DVT68 (Brand: Charmin), which sold 100,000 units at $35.49 apiece — equal to 7.2% of every unit tracked in this report.
The Top 10 ASINs account for 900,000 units and $21,436,300 in July 2026 — 65.0% of unit volume and 67.2% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Bounty Select A Size Paper Towels' on Amazon
July 2026
Is 65.0% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B0798DVT68
Charmin Ultra Soft Cushiony Touch Toilet Paper, 24 Family Mega = 123 Regular Rolls, White
100K
▲ 0.0%vs. prior month
$3.5M
latest month
12-month trend
B079VP6DH5
Bounty Paper Towels Quick Size, White, 16 Family Rolls = 40 Regular Rolls
100K
▲ 0.0%vs. prior month
$4.5M
latest month
12-month trend
B07MHJFRBJ
Bounty Quick Size Paper Towels, White, 8 Family Rolls
100K
▲ 0.0%vs. prior month
$2.4M
latest month
12-month trend
B09BWFX1L6
Amazon Basics 2-Ply Flex-Sheets Paper Towels, 12 Basics Rolls = 40 Regular Rolls, Everyday Value with 150 Sheets per Roll, Packaging May Vary
100K
▲ 0.0%vs. prior month
$2M
latest month
12-month trend
B0DQYP1L95
Bounty Quick-Size Paper Towels, White, 8 Family Triple Rolls = 27 Regular Rolls
100K
▲ 0.0%vs. prior month
$3.1M
latest month
12-month trend
B0DQYPYVB6
Bounty Select-A-Size Paper Towels, White, 8 Triple Rolls = 24 Regular Roll
100K
▲ 0.0%vs. prior month
$2.2M
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Bounty Select A Size Paper Towels Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Bounty is the best-performing bounty select a size paper towels brand in July 2026, moving 560,000 units across 6 ASINs for 62.2% of Top 10 volume. Charmin follows with 100,000 units (11.1%), ahead of Amazon Basics on 100,000 units (11.1%).
With 5 brands splitting the Top 10 and 84.4% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $22.13 to $35.49, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Bounty
6 ASINs in Top 10
62.2%
Units
560K
Revenue
$13.4M
Avg. price
$22.13
B079VP6DH5
$43.49·★4.8·235.7K revsBounty Paper Towels Quick Size, White, 16 Family Rolls = 40 Regular Rolls
Units sold100KB07MHJFRBJ
$24.42·★4.8·235.7K revsBounty Quick Size Paper Towels, White, 8 Family Rolls
Units sold100KB0DQYP1L95
$29.99·★4.8·235.7K revsBounty Quick-Size Paper Towels, White, 8 Family Triple Rolls = 27 Regular Rolls
Units sold100KB0DQYPYVB6
$19.96·★4.8·22.2K revsBounty Select-A-Size Paper Towels, White, 8 Triple Rolls = 24 Regular Roll
Units sold100KB0DQYR6X8R
$6.97·★4.8·22.2K revsBounty Select-A-Size Paper Towels, White, 2 Triple Rolls = 6 Regular Rolls
Units sold100KB0CZ5THL73
$7.97·★4.6·22.4K revsBounty Essentials Select-A-Size Paper Towels, 6 Double Rolls, White, 108 Sheets Per Roll
Units sold60K
Charmin
1 ASIN in Top 10
11.1%
Units
100K
Revenue
$3.5M
Avg. price
$35.49
B0798DVT68
$35.49·★4.8·127.4K revsCharmin Ultra Soft Cushiony Touch Toilet Paper, 24 Family Mega = 123 Regular Rolls, White
Units sold100K
Amazon Basics
1 ASIN in Top 10
11.1%
Units
100K
Revenue
$2M
Avg. price
$22.86
B09BWFX1L6
$22.86·★4.1·73.5K revsAmazon Basics 2-Ply Flex-Sheets Paper Towels, 12 Basics Rolls = 40 Regular Rolls, Everyday Value with 150 Sheets per Roll, Packaging May Vary
Units sold100K
Trending Bounty Select A Size Paper Towels Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0CZ5THL73 booked 60K units at $7.97, with ▲ 100.0% MoM change. On the growth side, B0FN4VKRWW leads positive momentum with ▲ 800.0% MoM growth on 9K units, with B0DQLN5PFY close behind at ▲ 133.3% MoM on 7K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0CZ5THL73
Bounty Essentials Select-A-Size Paper Towels, 6 Double Rolls, White, 108 Sheets Per Roll
Price
$7.97
Rating
4.6
Reviews
22.4K
Latest month sales
B0FN4VKRWW
Sparkle Pick-A-Size Paper Towels, Spirited Prints, 2 Double Rolls, Strong 2 Ply Towels for Kitchen Cleanup and Everyday Messes
Price
$3.84
Rating
4.6
Reviews
316
Latest month sales
B0DQLN5PFY
Bounty Paper Towels Select-A-Size, White, 6 Triple Rolls = 18 Regular Rolls
Unlock to view ASIN details and product titles
Price
$17.78
Rating
4.8
Reviews
83.7K
Latest month sales
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