Boox Go 7 Market Report: Sales Volume, Market Share, Leading Brands & Market Trends

July 2026

Boox Go 7 sales on Amazon US totaled 3,600 units in July 2026 (▼ 14.3% vs. the prior month), generating an estimated $880,491 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 91.7% of unit volume and 92.6% of revenue, while a typical listing is priced at $144.90. The keyword itself pulled 15,731 Amazon queries over the same period (▲ 8.4% MoM).

Zooming out to the 12-month window ending July 2026, the boox go 7 Top 50 moved 36,350 units and $8,738,616 in cumulative sales — an average of 3,029 units and $728,218 per month. Monthly throughput topped out at 5,400 units in December 2025 and dipped to 1,700 in October 2025, leaving the latest reading 94.6% higher than August 2025.

36.4KTotal units sold · Last 12 months
$8.7MTotal revenue · Last 12 months
15.7K▲ 8.4% MoM
Monthly search volume
$144.90Avg. price · July 2026

Boox Go 7 Sales Trend (Trailing 12 Months)

Based on the top 50 ASINs by monthly sales for this keyword

Sales
Revenue

2025/08

Sales1.9K
Revenue$387K

2025/09

Sales2.1K
Revenue$440.9K

2025/10

Sales1.7K
Revenue$375.8K

2025/11

Sales3.2K
Revenue$793.3K

2025/12

Sales5.4K
Revenue$1.3M

2026/01

Sales2.9K
Revenue$707K

2026/02

Sales2.6K
Revenue$627K

2026/03

Sales3K
Revenue$696.1K

2026/04

Sales3.1K
Revenue$804.2K

2026/05

Sales2.6K
Revenue$633.4K

2026/06

Sales4.2K
Revenue$1.1M
3.6K

2026/07

Sales3.6K
Revenue$880.5K
25/0925/1126/0126/0326/0526/07
ASINSIGHT
Source: www.asinsight.com

Monthly Sales 2026/07

3.6K

▼ 14.3% MoM

Monthly Revenue 2026/07

$880.5K

▼ 17.8% MoM

Top 10 Market Share 2026/07

91.7%

See the Top 10 ASINs driving 91.7% of sales

Boox Go 7 Market Share & Sales Concentration on Amazon US — July 2026

The most-sold boox go 7 listing on Amazon US in July 2026 is ASIN B0D1KWK8WY (Brand: Kobo), which sold 500 units at $179.99 apiece — equal to 13.9% of every unit tracked in this report.

The Top 10 ASINs account for 3,300 units and $815,067 in July 2026 — 91.7% of unit volume and 92.6% of revenue among all 50 ranked ASINs in this report.

Sales Volume of Top ASINs for 'Boox Go 7' on Amazon

July 2026
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91.7% Volume Share 3.3K units sold
92.6% Revenue Share $815.1K estimated
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Top 5 Volume Share breakdown

B0D1KWK8WY 13.9%
B0F58ZHCX2 13.9%
B0FQHRM813 13.9%
B0FR4L5XMV 13.9%
B0D4LYX1R8 11.1%
Others 33.3%
#1
Kobo Clara Colour | Colour eReader | 6” Glare-Free Colour E Ink Kaleido™ 3 Display | Dark Mode Option | Waterproof | Audiobooks | 16GB of Storage | Black

B0D1KWK8WY

Kobo Clara Colour | Colour eReader | 6” Glare-Free Colour E Ink Kaleido™ 3 Display | Dark Mode Option | Waterproof | Audiobooks | 16GB of Storage | Black

$179.99·★ 4.4·504 reviews
Monthly Sales

500

▲ 25.0%

vs. prior month

Revenue

$90K

latest month

Monthly Trend

12-month trend

#2
BOOX Tablet Go Color 7 Gen II E Ink Tablet Support Active Stylus InkSense (Black)

B0F58ZHCX2

BOOX Tablet Go Color 7 Gen II E Ink Tablet Support Active Stylus InkSense (Black)

$289.99·★ 3.9·359 reviews
Monthly Sales

500

▲ 0.0%

vs. prior month

Revenue

$145K

latest month

Monthly Trend

12-month trend

#3
BOOX InkSense Plus Active Stylus Only Compatible with: Palma2 Pro, Go Color 7 Gen II, Go 7, Not Go Color 7 Gen I

B0FQHRM813

BOOX InkSense Plus Active Stylus Only Compatible with: Palma2 Pro, Go Color 7 Gen II, Go 7, Not Go Color 7 Gen I

$50.99·★ 4.3·116 reviews
Monthly Sales

500

▲ 0.0%

vs. prior month

Revenue

$25.5K

latest month

Monthly Trend

12-month trend

#4
BOOX Tablet 10.3" Note Air 5 C 6G 64G E Ink Tablet Color ePaper Notebook

B0FR4L5XMV

BOOX Tablet 10.3" Note Air 5 C 6G 64G E Ink Tablet Color ePaper Notebook

$529.99·★ 3.7·232 reviews
Monthly Sales

500

▲ 0.0%

vs. prior month

Revenue

$265K

latest month

Monthly Trend

12-month trend

#5
BOOX Go 7 Series Magnetic Leather Case (Off-White)

B0D4LYX1R8

BOOX Go 7 Series Magnetic Leather Case (Off-White)

$40.99·★ 3.9·60 reviews
Monthly Sales

400

▼ 20.0%

vs. prior month

Revenue

$16.4K

latest month

Monthly Trend

12-month trend

#6
BOOX Tablet Go 10.3 Gen II Lumi ePaper E Ink Tablet Notebook

B0GQXZGSMY

BOOX Tablet Go 10.3 Gen II Lumi ePaper E Ink Tablet Notebook

$449.99·★ 4.2·59 reviews
Monthly Sales

300

▲ 0.0%

vs. prior month

Revenue

$135K

latest month

Monthly Trend

12-month trend

Unlock to view all Top 50 ASIN competitors and their sales contributions

Best Boox Go 7 Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)

BOOX is the best-performing boox go 7 brand in July 2026, moving 2,500 units across 7 ASINs for 75.8% of Top 10 volume. Kobo follows with 500 units (15.2%), ahead of BELLEMOND on 200 units (6.1%).

With 4 brands splitting the Top 10 and 97.0% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $15.99 to $308.85, which frames the price band a competing listing has to justify.

Brand share of Top 10 volume

75.8%
15.2%
BOOX
Kobo
BELLEMOND
Other brands
1

BOOX

7 ASINs in Top 10

75.8%

Units

2.5K

Revenue

$693.9K

Avg. price

$308.85

  • BOOX Tablet Go Color 7 Gen II E Ink Tablet Support Active Stylus InkSense (Black)

    B0F58ZHCX2

    $289.99·★3.9·359 revs

    BOOX Tablet Go Color 7 Gen II E Ink Tablet Support Active Stylus InkSense (Black)

    Units sold500
  • BOOX InkSense Plus Active Stylus Only Compatible with: Palma2 Pro, Go Color 7 Gen II, Go 7, Not Go Color 7 Gen I

    B0FQHRM813

    $50.99·★4.3·116 revs

    BOOX InkSense Plus Active Stylus Only Compatible with: Palma2 Pro, Go Color 7 Gen II, Go 7, Not Go Color 7 Gen I

    Units sold500
  • BOOX Tablet 10.3" Note Air 5 C 6G 64G E Ink Tablet Color ePaper Notebook

    B0FR4L5XMV

    $529.99·★3.7·232 revs

    BOOX Tablet 10.3" Note Air 5 C 6G 64G E Ink Tablet Color ePaper Notebook

    Units sold500
  • BOOX Go 7 Series Magnetic Leather Case (Off-White)

    B0D4LYX1R8

    $40.99·★3.9·60 revs

    BOOX Go 7 Series Magnetic Leather Case (Off-White)

    Units sold400
  • BOOX Tablet Go 10.3 Gen II Lumi ePaper E Ink Tablet Notebook

    B0GQXZGSMY

    $449.99·★4.2·59 revs

    BOOX Tablet Go 10.3 Gen II Lumi ePaper E Ink Tablet Notebook

    Units sold300
  • BOOX Tablet Go 7 B/W E Ink Tablet 4G 64G Support Active Stylus InkSense (White)

    B0GQ3LMD1T

    $269.99·★4.0·83 revs

    BOOX Tablet Go 7 B/W E Ink Tablet 4G 64G Support Active Stylus InkSense (White)

    Units sold200
  • BOOX Tablet 10.3" Note Air 5 C 6G 64G E Ink Tablet Color ePaper Notebook

    B0FR4KXMKF

    $529.99·★3.9·194 revs

    BOOX Tablet 10.3" Note Air 5 C 6G 64G E Ink Tablet Color ePaper Notebook

    Units sold100
2

Kobo

1 ASIN in Top 10

15.2%

Units

500

Revenue

$90K

Avg. price

$179.99

  • Kobo Clara Colour | Colour eReader | 6” Glare-Free Colour E Ink Kaleido™ 3 Display | Dark Mode Option | Waterproof | Audiobooks | 16GB of Storage | Black

    B0D1KWK8WY

    $179.99·★4.4·504 revs

    Kobo Clara Colour | Colour eReader | 6” Glare-Free Colour E Ink Kaleido™ 3 Display | Dark Mode Option | Waterproof | Audiobooks | 16GB of Storage | Black

    Units sold500
3

BELLEMOND

1 ASIN in Top 10

6.1%

Units

200

Revenue

$3.2K

Avg. price

$15.99

  • BELLEMOND Kent Paper Screen Protector for Onyx Boox Go Color Gen 2 7" | 2 Pack, Made in Japan, Smooth Kent paper surface, Reduced pencil tip wear, Ideal for sketching, writing and note-taking

    B0FR91W56X

    $15.99·★4.4·67 revs

    BELLEMOND Kent Paper Screen Protector for Onyx Boox Go Color Gen 2 7" | 2 Pack, Made in Japan, Smooth Kent paper surface, Reduced pencil tip wear, Ideal for sketching, writing and note-taking

    Units sold200

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