Body Powder For Women Market Report: Sales Volume, Market Share, Leading Brands & Market Trends
Body Powder For Women sales on Amazon US totaled 858,500 units in July 2026 (▼ 14.0% vs. the prior month), generating an estimated $22,214,080 in revenue across the 50 top-ranked ASINs for this search term. Demand is heavily concentrated at the top of the ranking — the ten best performers capture 68.7% of unit volume and 79.0% of revenue, while a typical listing is priced at $19.82. The keyword itself pulled 31,780 Amazon queries over the same period (▲ 0.4% MoM).
Zooming out to the 12-month window ending July 2026, the body powder for women Top 50 moved 9,302,050 units and $241,428,642 in cumulative sales — an average of 775,171 units and $20,119,053 per month. Monthly throughput topped out at 998,750 units in June 2026 and dipped to 493,300 in May 2026, leaving the latest reading 7.7% higher than August 2025.
Body Powder For Women Sales Trend (Trailing 12 Months)
Based on the top 50 ASINs by monthly sales for this keyword
2025/08
2025/09
2025/10
2025/11
2025/12
2026/01
2026/02
2026/03
2026/04
2026/05
2026/06
2026/07
Monthly Sales 2026/07
858.5K
▼ 14.0% MoM
Monthly Revenue 2026/07
$22.2M
▼ 13.4% MoM
Top 10 Market Share 2026/07
68.7%
Body Powder For Women Market Share & Sales Concentration on Amazon US — July 2026
The most-sold body powder for women listing on Amazon US in July 2026 is ASIN B07978VPPH (Brand: THORNE), which sold 100,000 units at $44.00 apiece — equal to 11.6% of every unit tracked in this report.
The Top 10 ASINs account for 590,000 units and $17,538,600 in July 2026 — 68.7% of unit volume and 79.0% of revenue among all 50 ranked ASINs in this report.
Sales Volume of Top ASINs for 'Body Powder For Women' on Amazon
July 2026
Is 68.7% Top 10 share highly concentrated?
Ask AI to evaluate competition, market structure, and entry opportunities using ’s tracked Amazon sales, ranking, and keyword data.
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Top 5 Volume Share breakdown
B07978VPPH
THORNE Creatine, Micronized Creatine Monohydrate Powder, 90 Servings | Supports Lean Muscle Mass, Endurance & Cognitive Function*, Unflavored, 5 g per Serving, NSF Certified for Sport
100K
▲ 0.0%vs. prior month
$4.4M
latest month
12-month trend
B09RQBHRCT
Vital Proteins Collagen Peptides Powder, Unflavored, 9.33oz | Grass-Fed Collagen Peptides, Supports Hair Skin & Nails, Bones & Joints, 13 Servings
100K
▲ 11.1%vs. prior month
$1.9M
latest month
12-month trend
B00K6JUG4K
Vital Proteins Collagen Peptides Powder Advanced, Unflavored, 20oz | Hyaluronic Acid & Vitamin C, Supports Hair Skin & Nails, Collagen Peptides, 27 Servings
90K
▼ 10.0%vs. prior month
$3.9M
latest month
12-month trend
B002DYIZEE
Optimum Nutrition Creatine Monohydrate Powder, Unflavored, 10 Oz | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
80K
▲ 14.3%vs. prior month
$1.3M
latest month
12-month trend
B00J074W7Q
Orgain Organic Vegan 21g Protein Powder, Vanilla Bean, 2.03 lb | Plant based protein, 4g prebiotic fiber, no added sugar or lactose, non-GMO, for shakes & smoothies
60K
▼ 14.3%vs. prior month
$1.8M
latest month
12-month trend
B0009STDJW
Johnson's Baby Powder with Cornstarch, Aloe & Vitamin E, 15 oz | Hypoallergenic, No Added Parabens & Dyes, Designed for Delicate Skin, For Babies, Kids, & Adults
40K
▲ 0.0%vs. prior month
$198K
latest month
12-month trend
Unlock to view all Top 50 ASIN competitors and their sales contributions
Best Body Powder For Women Brands on Amazon US — Top 3 Brand Sales Concentration (July 2026)
Vital Proteins is the best-performing body powder for women brand in July 2026, moving 190,000 units across 2 ASINs for 32.2% of Top 10 volume. THORNE follows with 100,000 units (16.9%), ahead of Optimum Nutrition on 80,000 units (13.6%).
With 9 brands splitting the Top 10 and 62.7% of volume sitting with three of them, this is a concentrated shelf — the leaders hold multiple listings or one very high-velocity ASIN, so a new entrant competes against established review moats rather than an open field. Average selling prices among the leaders run from $14.68 to $44.00, which frames the price band a competing listing has to justify.
Brand share of Top 10 volume
Vital Proteins
2 ASINs in Top 10
32.2%
Units
190K
Revenue
$5.7M
Avg. price
$30.82
B09RQBHRCT
$18.65·★4.6·68.8K revsVital Proteins Collagen Peptides Powder, Unflavored, 9.33oz | Grass-Fed Collagen Peptides, Supports Hair Skin & Nails, Bones & Joints, 13 Servings
Units sold100KB00K6JUG4K
$42.99·★4.5·214.6K revsVital Proteins Collagen Peptides Powder Advanced, Unflavored, 20oz | Hyaluronic Acid & Vitamin C, Supports Hair Skin & Nails, Collagen Peptides, 27 Servings
Units sold90K
THORNE
1 ASIN in Top 10
16.9%
Units
100K
Revenue
$4.4M
Avg. price
$44.00
B07978VPPH
$44.00·★4.7·17.8K revsTHORNE Creatine, Micronized Creatine Monohydrate Powder, 90 Servings | Supports Lean Muscle Mass, Endurance & Cognitive Function*, Unflavored, 5 g per Serving, NSF Certified for Sport
Units sold100K
Optimum Nutrition
1 ASIN in Top 10
13.6%
Units
80K
Revenue
$1.3M
Avg. price
$14.68
B002DYIZEE
$14.68·★4.6·78.4K revsOptimum Nutrition Creatine Monohydrate Powder, Unflavored, 10 Oz | 5g Micronized Creatine Monohydrate Powder Per Serving, Supports Muscle Strength & Power, Easy Mixing, Banned Substance Tested
Units sold80K
Trending Body Powder For Women Products — Growth Leaders & New Top 10 Entrants
Based on July 2026 data, this shortlist surfaces the two kinds of ASIN worth keeping an eye on — the ones that just broke into the Top 10, and the ones growing fastest month over month. Specifically, one ASIN forced its way in: B0DJDQCJX2 booked 30K units at $32.95, with ▲ 50.0% MoM change. On the growth side, B0CRF85L3C leads positive momentum with ▲ 3900.0% MoM growth on 2K units, with B0F277WK5Z close behind at ▲ 400.0% MoM on 5K units.
The two signals carry different weight. A fresh entrant means share has already changed hands — an incumbent gave up its place to make room, so any competitive set drawn up a month ago is now out of date. A steep growth rate works as the earlier warning: it marks demand that is still compounding, usually a month or two before the ranking catches up to it.
B0DJDQCJX2
Creatine for Women | Creatine Monohydrate + BCAA Powder Myo-Inositol Collagen Biotin Hyaluronic Acid Folate L Glutamine Vitamin D3 Iron Zinc D-Chiro-Maca Digestion Shelf Builder By Clean Nutra
Price
$32.95
Rating
4.4
Reviews
3.9K
Latest month sales
B0CRF85L3C
Lume Whole Body Sweat Control Deodorant Cream Tube - 3 oz, 2 pk Soft Powder | 72-Hour Odor & Sweat Control, Aluminum, Baking Soda & Paraben Free, Antiperspirant Deodorant
Price
$36.99
Rating
4.6
Reviews
5.1K
Latest month sales
B0F277WK5Z
HAPPY CURVES Comfort Powder: Talc Free Anti Chafe Body & Foot Dusting Powder Deodorant for Inner Thigh Chafing, Private Areas, and All Over Body for Women 4oz (Pack of 1), Tahitian Vanilla
Unlock to view ASIN details and product titles
Price
$15.99
Rating
4.4
Reviews
4.4K
Latest month sales
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